Profit Is A Choice By cover art

Profit Is A Choice

By: Michele Williams | Business Coach | Podcaster |Speaker
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  • Summary

  • Owning every choice in your business is not for the faint of heart. Each Monday, join Michele Williams, strategic profitability coach for the interior design industry as she interviews guests who are taking control of their business one decision at a time to increase their profits. If you are an entrepreneur who wants to make money while working in your passion, this is the podcast for you.
    The Scarlet Thread LLC 2018
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Episodes
  • The Role of Storytelling in Your Email Marketing

    The Role of Storytelling in Your Email Marketing
    Jun 30 2024
    264: The Role of Storytelling in Your Email Marketing With me today is Kamala Nair. Kamala is a meticulous copywriter, a brand voice expert, and a published novelist with more than 20 years of professional writing experience. Our focus today will be on email messaging surrounding your conversion and nurture campaigns. Listen in as we talk about the importance of storytelling in your messaging. Topics Mentioned: Email Marketing Storytelling Conversion Campaigns Vulnerability In Business Key Thoughts: Humans are wired for story. It’s how we make sense of the world. Kamala Nair People need the words. They need to sit with the words. They need to chew on the words. They need to absorb them and digest them before they make a move. Michele Williams Email is a much more intimate and direct form of communication than something like social media. Kamala Nair There is a happy medium between no CTA and beating them over the head with a CTA and the Ginsu knife thing. There's something in the middle. And I think each of us has to find where that middle ground is for us and for our leaders. Michele Williams Contact Michele: Email: Team@ScarletThreadConsulting.com Facebook: Scarlet Thread Consulting Instagram: @ScarletThreadATL Website: ScarletThreadConsulting.com LinkedIn: Michele Williams Contact Kamala: Website: www.kamalanairinc.com/ Email: kamala@kamalanairinc.com LinkedIn: @KamalaNair Instagram: @KamalaNair References and Resources: CFO2GO Work with Me Metrique Solutions Michele’s 3 courses: Pricing Without Emotion, Understanding Your Financials, and Master Your Profit Unfiltered Wisdom: Free Coaching from Michele’s Keyboard to You Are you hungry for more? Subscribe now to receive two free coaching emails per month, personally crafted by Michele! Delivered every two weeks, these emails are packed with valuable insights, actionable strategies, and thought-provoking ideas to guide you on your business transformation journey towards greater success. LEARN MORE
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    54 mins
  • Your Financial Personality Impacts Your Decisions

    Your Financial Personality Impacts Your Decisions
    Jun 16 2024
    263: Your Financial Personality Impacts Your Decisions Joining me today is Gary Arblaster of Arblaster Consulting. Gary is a finance expert, and he is on a journey to help us recognize our mindset around money and communications. He has created an assessment called the 41 Financial Personality Assessment, which is a tool that links personality traits to financial choices. We're going to talk about money, individual wiring, and how that affects our decision-making and communication around money today on the podcast. Topics Mentioned: Financial Personality Communication Uniqueness Leadership Key Thoughts: I've said it a thousand times, money is amoral. It's what we do with money. Michele Williams We make decisions based on two things, to fulfill an inner need or to protect us from what we fear most. Gary Arblaster If we think about it, the DISC personality test is really saying, here are some of your personality traits that show up in how you work and communicate and everything else. And money is no different in that regard. Michele Williams When fears come out and fears start to set in, that's when we shift. So that's when our mindset needs to be the strongest because those who maintain the strongest mindset make it through the hardest challenges. Gary Arblaster Contact Michele: Email: Team@ScarletThreadConsulting.com Facebook: Scarlet Thread Consulting Instagram: @ScarletThreadATL Website: ScarletThreadConsulting.com LinkedIn: Michele Williams Contact Gary: Website: http://www.arblasterconsulting.com Email: team@that1agency.com LinkedIn: gary-arblaster-jr References and Resources: CFO2GO Work with Me Metrique Solutions Making Millions and Going Broke by Gary Arblaster Find You Why by Simon Sinek Gary’s 41 Financial Assessment Michele’s 3 courses: Pricing Without Emotion, Understanding Your Financials, and Master Your Profit Unfiltered Wisdom: Free Coaching from Michele’s Keyboard to You Are you hungry for more? Subscribe now to receive two free coaching emails per month, personally crafted by Michele! Delivered every two weeks, these emails are packed with valuable insights, actionable strategies, and thought-provoking ideas to guide you on your business transformation journey towards greater success. LEARN MORE
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    39 mins
  • Big Thinking Big Results

    Big Thinking Big Results
    Jun 3 2024
    262: Big Thinking Big Results On the podcast today is Andrea Liebross. She's a business and life coach who works with high-achieving women entrepreneurs. She's the host of the podcast “Time to Level Up”, and just published a fantastic book called She Thinks Big. We're going to be talking about intention, integration, priorities, and agency in our business journey in our conversation with Andrea. I'm excited to have you join us. Topics Mentioned: Strategy Fear Integration Intention Committed versus Interested Key Thoughts: We have to be intentional about having that necessary ending so that we can have a new beginning, so that we can track a new path and create a new course forward. It takes intention. Michele Williams If you think about a teeter-totter at a playground, that balancing, it's only balanced for a split second before one side goes up and one side goes down. I don't love balance. I really love this thought of how things can be integrated. Andrea Liebross What you own, you can change. I own the decision; therefore, I can change the decision. I own my choice. I could change the choice, but I own it. Which puts me in the power position of, this is my decision to make or my choice to make, and I'm not going to feel like it's happening to me. I'm going to feel like I'm participating in this process. A mental shift of power. Michele Williams You've already created your glass ceiling. We don't need to have that. Let's think beyond. Let's embrace the thought that you are a business owner that in every season your business is equal. There's no downside. So that's big thinking. And if you can make big decisions, it makes these choices easier, which are going to support, ultimately, the big thinking. Andrea Liebross Contact Michele: Email: Team@ScarletThreadConsulting.com Facebook: Scarlet Thread Consulting Instagram: @ScarletThreadATL Website: ScarletThreadConsulting.com LinkedIn: Michele Williams Contact Andrea: Website: AndreaLiebross.com Instagram: @AndreaLiebrossCoaching Email: andrea@andrealiebross.com YouTube: @AndreaLiebrossCoaching Facebook: Andrea Liebross Coaching LinkedIn: Andrea Liebross X (Twitter): Andrea Liebross References and Resources: CFO2GO Work with Me Metrique Solutions Andrea’s Podcast “Time to Level Up” She Thinks Big by Andrea Liebross Necessary Endings by Dr. Henry Cloud Seven Primal Questions: Take Control Of The Hidden Forces That Drive You by Mike Foster Your Next Five Moves: Master the Art of Business Strategy by Patrick Bet-David It's Okay to be The Boss by Bruce Tulgan Unfiltered Wisdom: Free Coaching from Michele’s Keyboard to You Are you hungry for more? Subscribe now to receive two free coaching emails per month, personally crafted by Michele! Delivered every two weeks, these emails are packed with valuable insights, actionable strategies, and thought-provoking ideas to guide you on your business transformation journey towards greater success. LEARN MORE
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    48 mins
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