Episodes

  • Proof-of-PR Season 2 Episode 10: Asylum Venture’s John Wu on Harnessing the Power of Crypto Twitter (X)
    Jul 9 2024

    Welcome back to season 2 of Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3.

    Asylum Ventures Investor Jon Wu joins Melrose PR CEO Kelley Weaver this week to discuss all things investing, marketing, and thought leadership on X! They cover how to shift your marketing strategies as market sentiment changes, the importance of authenticity, and the role of spirituality as a thought leader on X, plus so much more!

    To stay up-to-date on upcoming guests and news follow us on Twitter at @ProofOfPR.

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    38 mins
  • Proof-of-PR Season 2 Episode 9: Bringing Math to Market with Aztec Protocol CMO Claire Kart
    Jun 25 2024

    Welcome back to season 2 of Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3.

    Aztec Protocol CMO Claire Kart joins Melrose PR CEO Kelley Weaver this week to discuss her journey from fintech to web3 marketing, how traditional marketing differs from web3, her efforts in harnessing the power of community to drive results, and more!

    To stay up-to-date on upcoming guests and news follow us on Twitter at @ProofOfPR.

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    44 mins
  • Proof-of-PR Season 2 Episode 8: The Art of Media Relations with Co-Founder of Opening Bell Daily Phil Rosen
    Jun 11 2024

    Welcome back to season 2 of Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3.

    Award-winning journalist, author, Co-Founder of Opening Bell Daily, and Founder of Journalists Club Phil Rosen joins Melrose PR COO Kili Wall this week to discuss his transition out of Business Insider, the inspiration behind Opening Bell Daily, why in-person meetings shouldn’t be overlooked even in a remote world, insights into the relationship between journalists and PR professionals, and much more!

    To stay up-to-date on upcoming guests and news follow us on Twitter at @ProofOfPR.

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    24 mins
  • Proof-of-PR Season 2 Episode 7: The Defiant Founder and CEO Camila Russo On Trailblazing DeFi Reporting
    May 28 2024

    Welcome back to season 2 of Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3.

    The Defiant Founder + CEO Camila Russo joins Melrose PR CEO Kelley Weaver this week to discuss her journey from reporting at Bloomberg to founding The Defiant, the inspiration behind her book ‘The Infinite Machine’, the types of guests and content she’s most interested in for The Defiant, and so much more!

    To stay up-to-date on upcoming guests and news follow us on Twitter at @ProofOfPR.

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    33 mins
  • Proof-of-PR Season 2 Episode 6: Crypto Beyond Bloomberg: From Traditional Reporting To Decential Media With Matt Leising
    May 14 2024

    Welcome back to season 2 of Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3.

    Co-Founder and Editor in Chief at Decential Media Matt Leising joins Melrose PR CEO Kelley Weaver this week to chat through his journey from Bloomberg to founding his own media company Decential Media, how Web3 tech is disrupting the entertainment industry, the importance of personalizing a pitch, his book “Out of the Ether” and much more!

    To stay up-to-date on upcoming guests and news follow us on Twitter at @ProofOfPR.

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    38 mins
  • Proof-of-PR Season 2 Episode 5: DL News Asia Correspondent Callan Quinn on Key Differences in APAC Reporting + Interviewing
    Apr 30 2024

    Welcome back to season 2 of Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3.

    This week, Kelley Weaver, CEO at Melrose PR, sits down with DL News Asia Correspondent Callan Quinn to discuss reporting on the APAC landscape, how interviews differ in the West, trends she’s seeing across Asia, and much more!

    To stay up-to-date on upcoming guests and news follow us on Twitter at @ProofOfPR.

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    23 mins
  • Proof-of-PR Season 2 Episode 4: 10 to 1 Public Relations President and Founder Josh Weiss on the Art of Storytelling
    Apr 16 2024

    Welcome back to season 2 of Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3.

    Kelley Weaver, CEO at Melrose PR, sits down with PR mogul Josh Weiss, President and Founder of 10 to 1 Public Relations to discuss his approach to comms strategy and media relations, the “10 to 1” magic, how he’s built out his firm + niche, and so much more!

    To stay up-to-date on upcoming guests and news follow us on Twitter at @ProofOfPR.

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    45 mins
  • Proof-of-PR Season 2 Episode 3: Unlocking Web3 Talent with Founder of Up Top Search Founder Dan Eskow
    Apr 2 2024

    Welcome back to season 2 of Proof-of-PR, your passport into the world of Public Relations for Bitcoin and Web3. Alongside the market, we’re so back!!

    Kelley Weaver, CEO at Melrose PR, sits down with the legendary Founder of Up Top Search, Dan Eskow, to dive into all things hiring in the crypto landscape, effective networking, how he utilizes his podcast to source talent, and so much more!

    To stay up-to-date on upcoming guests and news follow us on Twitter at @ProofOfPR.

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    50 mins