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Proptech Espresso

Proptech Espresso

By: Mark Hurst
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Learn everything you need to about Proptech from the real estate professionals, entrepreneurs, and visionaries at the forefront of this evolution. Proptech encompasses the wider digital transformation of real estate as innovators reimagine, reinvent, and rebuild the real estate industry. It considers both the technological and mentality change of the real estate industry, and its consumers to our attitudes, movements and transactions involving the built environment. Are you ready? Join the cutting edge of the Proptech movement on Proptech Espresso.© 2026 Proptech Espresso Economics Personal Finance
Episodes
  • Eglae Recchia - Bringing Agentic Infrastructure to Real Estate
    Sep 3 2026

    We talk with Eglae Recchia, CEO of Keyway, about how Proptech grows from building tech into AI that gives commercial real estate teams back time for judgment. We also trace her path from a childhood of constant moves to MIT's SloanSchool of Business and a career built on turning data into action for lenders, REITs, investors, and operators.
    • Proptech as a broad umbrella across the built environment, fintech, and AI
    • Why “insights” are no longer enough and how “so what” drives adoption
    • How moving often shaped adaptability, networking, and comfort with pivots
    • Philosophy and advertising as training for clear thinking and persuasion
    • Early career lessons from editorial work, technology shifts, and ops problem solving
    • Choosing MIT's Sloan School of Business to build analytical tools and a problem-solving mindset
    • Graduating in 2009 and using networking to break into financial services
    • Finding commercial real estate through Capital One strategy and portfolio questions
    • Keyway's evolution from investor-operator thesis to agentic infrastructure for CRE
    • Who Keyway serves today and how it combines public data with internal data
    • What comes next: enterprise agents, risk management, and fraud detection

    Be sure to subscribe to the podcast on Apple Podcasts, Spotify, or wherever you listen to podcasts.
    To learn more, visit proptechespress.com.


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    51 mins
  • Jennifer Koster - Bridging European Innovation to the US
    Aug 26 2026

    We talk with WerkWell Innovations CEO Jennifer Koster about why European innovation often struggles to commercialize in the United States and what it takes to cross the cultural, regulatory, and sales gaps. We break down practical ways to earn US buyer trust, validate technology locally, and build an ecosystem that turns introductions into real projects.
    • European innovation strengths driven by R&D funding, stringent efficiency policy, and market-proven solutions
    • Why selling in the US differs from selling in Europe, including the “yes culture” reality and faster clarity on buyer value
    • The US as 50 different markets, with state-by-state rules, incentives, and priorities
    • Common market-entry mistakes, including assuming trade missions lead to revenue and relying on detached sales agents
    • Why local presence matters, including accents, perceived risk, and the need for American support in sales
    • How WerkWell sources and vets companies through universities, embassies, investors, and industry partners
    • What a “commercialization bridge” looks like, from coaching and positioning to pipeline building and delivery support
    • Using WerkWell development projects to pilot solutions and create US-based validation
    • Integrated building systems thinking, connecting design decisions to long-term operational performance
    • Global Resilience and Innovation event vision across ports, data centers, cities, and critical infrastructure

    Be sure to subscribe to the podcast on Apple Podcasts Google Podcasts or wherever you listen to podcasts to learn more visit www.proptechespresso.com.


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    43 mins
  • Jerry Vinci - Improving Senior Living Facilities For Families & Operators
    Aug 20 2026

    We talk with senior living marketing tech entrepreneur Jerry Vinci about why senior housing is an operating business inside a real estate wrapper and why PropTech only matters when it solves a real human problem. We break down what drives occupancy, where operators lose families in the funnel, and how investors can spot risk before it shows up in the financials.
    • defining PropTech around human problems in real estate
    • why family experience often decides tool adoption
    • early lessons on systems over effort and relationship as product
    • senior living levels of care and why the asset class is misunderstood
    • demographic shifts pushing demand toward ages 80 to 85
    • demand generation versus traditional marketing and owning the full funnel
    • speed to human, long nurture cycles, and attribution that ties to move-ins
    • virtual tours and virtual staging as trust-building tools
    • emerging risks from AI search, staffing churn, and referral aggregator dependence
    • Nordon’s independent diagnostics for senior housing underwriting
    • why Jerry launched the Leads To Leases podcast for unpolished operator lessons

    Be sure to subscribe to the podcast on Apple Podcasts, Google Podcasts, or wherever you listen to podcasts.
    To learn more, visit www.proptechespresso.com.


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    42 mins
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