A week ago, I had the pleasure of diving into the exciting world of Samsung’s latest foldable smartphones with Anthony Hutia, Head of Mobile Experience at Samsung Electronics East Africa. We discussed the Galaxy Z Fold 6 and Galaxy Z Flip 6 which were launched the previous week during the Samsung Unpacked event and feature advanced AI features and also have flexible financing options for Kenyan consumers.

Samsung’s Latest Foldables.

We kicked off our discussion with an in-depth look at Samsung’s new Galaxy Z Fold 6 and Galaxy Z Flip 6. These devices are truly game-changers, offering unique foldable form factors that enhance multitasking capabilities and increase portability. The Galaxy Z Fold 6 boasts a large screen perfect for productivity and entertainment, while the Galaxy Z Flip 6’s compact design is ideal for those seeking style and functionality in a smaller package.

Anthony explained how the integration of Galaxy AI leverages the flexible form factor of these devices to deliver a new era of communication, productivity, and creativity. Features like Note Assist and the Google Gemini app provide users with seamless and enhanced mobile experiences, making these devices stand out in the market.

Financing Options & Pre-Order Incentives.

Understanding the financial challenges many face, Samsung has partnered with financial institutions in Kenya to offer flexible financing options. This enables customers to purchase these high-end devices with ease, spreading the investment over a period of time and making advanced technology accessible to a much broader audience.

For those eager to get their hands on the new devices, Samsung introduced attractive pre-order incentives. Customers who pre-order the Galaxy Z Fold 6 receive a slim S-Pen case, while those who opt for the Galaxy Z Flip 6 get a flip suite case set. These offers add significant value, making it an opportune time to upgrade to the latest foldables from Samsung.

Samsung East Africa’s Mobile Division Performance.

Anthony shared insights into Samsung’s recent performance in the mobile division in Kenya and East Africa, particularly the success of the Galaxy S24 series. The series has seen remarkable growth, driven by advanced AI capabilities and exceptional camera performance. The seamless integration with the Samsung Galaxy ecosystem further enhances the user experience.

Samsung’s wearables, including the new Galaxy Watch7 and Galaxy Watch Ultra, which were also launched during the latest Samsung Unpacked event offer intelligent health monitoring and personalized insights, catering to the growing demand for health and fitness tracking. These too will be available for purchase in Kenya and East Africa in the coming weeks.

Future Plans & Vision.

Looking ahead, Samsung is committed to continuing its innovation in mobile technology. Anthony discussed the company’s plans to tailor future products and services to meet the unique needs of the Kenyan and East African markets. The ongoing advancements in Generative AI and a focus on sustainability mean that Samsung will continue to deliver technology that enriches lives and drives progress.

Closing Remarks.

A big thank you to Anthony Hutia for sharing his insights and making this conversation so enriching. As smart technology unfolds and financial solutions become more flexible, it’s an exciting time for consumers in Kenya who can benefit from Samsung’s myriad offerings. Whether you’re looking to dive into the world of foldables or seeking flexible financing solutions, the future is in your hands, quite literally, with Samsung!

In the latest episode of the Pure Digital Passion podcast I got to have an inspiring conversation with Kiiru Muhoya, the co-founder and CEO of Fingo. At just 27 years old, Kiiru is on a mission to transform the financial landscape for young Africans through Fingo, a fully digital bank, or ‘neobank’, tailored to their needs.

From Humble Beginnings To Visionary Fintech Leader

Kiiru recounted his educational journey, starting from his early years in Kenya, attending schools like Braeside and Brookhouse, to studying philosophy, politics, and economics at the University of Warwick in the UK which played a crucial role in shaping his aspirations.

His time at Warwick was transformative, providing him with a broader perspective on Africa and igniting his passion for entrepreneurship and innovation which led him to the fintech space. His drive to make a difference culminated in the founding of Fingo, a digital bank designed to empower Africa’s youth.

The Birth of Fingo

The idea for Fingo was born out of Kiiru and his co-founders’ desire to address the financial challenges faced by young people in Africa. They decided to bootstrap the startup, and their dedication paid off when Fingo was accepted into the highly regarded Y Combinator in 2021.

In our conversation, Kiiru shared the origin of the name “Fingo,” which stands for “finance on the go.” This name embodies their mission to provide fast-moving financial services that fit seamlessly into the lives of young Africans.

Strategic Partnerships & Innovative Features

A significant milestone in Fingo’s journey was the strategic partnership with Ecobank. This partnership has been instrumental in Fingo’s operations, enabling them to leverage Ecobank’s extensive network and resources. Fingo’s app stands out for its user-friendly features that resemble social media platforms, making financial management engaging and intuitive for users.

Fingo’s app incorporates social media-like features such as chat bubbles when sending money, making the experience feel personal and engaging. This design choice was inspired by successful global digital finance apps like Cash App and Monzo, aiming to make banking as intuitive as using a social media app.

Rapid Growth & Success

Fingo’s growth has been nothing short of remarkable. Just six months ago, they celebrated reaching 100,000 customers. Today, Fingo proudly serves 150,000 customers, a clear demonstration of their impactful strategies and the pressing need for their services. Kiiru attributes this rapid growth to a combination of innovative features, strategic partnerships, and a deep understanding of their target demographic — Africa’s youth.

Overcoming Challenges

Scaling a startup is never without its challenges. Kiiru candidly shared some of the obstacles they faced, from regulatory hurdles to technological issues. However, with a clear vision and a dedicated team, Fingo has managed to navigate these challenges effectively, continuing to grow and innovate.

Empowering Africa’s Youth

At the heart of Fingo’s mission is a commitment to cater to the financial needs of young Africans. Fingo’s services are designed to help users manage their finances better, create wealth, and secure their financial futures. With 70% of sub-Saharan Africa’s population under 35, Fingo is poised to make a significant impact.

Looking Ahead

Kiiru’s vision for Fingo is ambitious. Over the next 2 to 5 years, he plans to expand Fingo’s reach across not just Africa but globally with an ambitious and possibly audacious intention to bring their unique flavour of innovative financial solutions to more young people. Beyond professional success, Kiiru emphasizes the importance of balance, sharing how he unwinds by playing FIFA and ensuring he has time for personal pursuits.

In this edition of the Pure Digital Passion podcast, I had the pleasure of having a quick catchup with Farouk Ramji, the CEO of Mawingu, Kenya’s largest ISP dedicated exclusively to rural and peri-urban markets.

Our last conversation was in October 2022, and since then, Mawingu has experienced remarkable growth and transformation. Here’s a summary of our discussion about Mawingu’s journey and future plans:

A New Home Base

One of the first things Farouk and I discussed was their brand new office at ABC Place in Westlands, Nairobi. This move marks a significant upgrade from their previous co-working space, reflecting the company’s growth and increased workforce.Following a Series B equity round of $9 million closed in January 2023, Mawingu has expanded to 28 counties, serving nearly 20,000 active subscribers with a dedicated team of 200 people.

Expanding Network and Reach

Farouk highlighted the aggressive network rollout in 2023, which saw Mawingu expanding from 11 to 28 counties. The challenge now lies in acquiring the necessary capacity to continue this growth, especially in areas like Mandera. Despite these hurdles, Mawingu remains focused on its mission to provide affordable internet access to underserved regions.

Strategic Positioning and Competition

Mawingu’s strategy has always been to target underserved markets, avoiding direct competition with major players. By employing versatile technology — wireless, fibre, and green-energy solutions — they can adapt to varying terrain and market conditions. This approach allows them to offer competitive pricing and high-quality service, differentiating themselves from both large mobile network operators and smaller unlicensed resellers.

Fibre Technology and Future Plans

The transition to fibre technology is a key part of Mawingu’s strategy. In markets like Nyeri, they have already deployed extensive fibre networks, offering superior quality and reliability compared to wireless solutions. By the end of 2024, they aim for 8% of their subscriber base to be on fibre, with plans to grow this into double digits.

Community Impact with Mawingu.org

A key initiative from our conversation is Mawingu.org, a community-focused program aimed at connecting schools and other institutions in underserved areas.There are over 150 schools connected and this initiative provides affordable internet that transforms education and opens up new opportunities for students and teachers alike.Supported by grant funding from Microsoft, Mawingu.org is set to expand further, connecting 50 to 100 schools in each operational county.

Financial Sustainability and Future Expansion

Farouk proudly shared that Mawingu is not only performing well in Kenya but is also financially sustainable, with positive unit economics and cash flow. This strong foundation sets the stage for potential expansion beyond Kenya, replicating their successful model in other regions.

Conclusion

Mawingu’s journey from a small Internet Service Provider (ISP) in Nanyuki to a major player in Kenya’s internet landscape is a reflection of their innovative approach and commitment to serving underserved markets.

As they continue to grow and expand, their impact on communities and the broader digital landscape in Kenya is undeniable. It was a pleasure to catch up with Farouk and hear about the exciting developments at Mawingu.