In a world of infinite content and finite attention, the real competitive advantage is not posting more – it is choosing better who you listen to.

In this episode, Sam Holcman breaks down 39 distinct online personas that dominate LinkedIn, Twitter, and professional communities - from the signal-boosting trusted advisor to the humblebrag hero and the engagement farmer. This is not about shaming individuals; it is about sharpening your discernment in a noisy, performative digital landscape.

The challenge is simple: look at who you follow and ask, “Is this person helping me think more clearly, act more wisely, and deliver more value?” Time is precious. Aim it at high-integrity, trusted advisors - not at the loudest voices in the feed.

The scientist who helped invent core building blocks of modern AI just walked away from Meta - with a blunt verdict: Large Language Models (LLMs) are a dead end.

In this episode of Real Talk, Sam Holcman unpacks why LLMs are fundamentally flawed as a foundation for serious enterprise decision-making - and walks through a live example of confident, credible, and completely wrong AI output.

The takeaway is simple and uncomfortable: the answer is not “more prompts” or “more tokens.” The answer is to stop blindly feeding the generic LLM machine and start building your own Enterprise Augmented Information™ (EAI) - an architected, governed data backbone that combines processing power with actual context and understanding, on your terms, for your enterprise.

To the EA and BA Community: SAP’s leadership in the Certification Community is moving them from Multiple Choice Exams to Demonstrated Competency. We in the EA and BA Community are next, moving EA and BA Certification from Multiple Choice Exams to Demonstrated Competency.

Enterprise Architecture 5.0 is here now. See more on Enterprise Architecture 5.0: https://www.eacoe.org/enterprise-architecture-5-0

ABOUT:

The Enterprise Architecture Center Of Excellence™ (EACOE) and the Business Architecture Center Of Excellence™ (BACOE) provide a universal understanding and competence forum on Enterprise Architecture and Business Architecture for General Management, Technologists, Academicians, and Practitioners interested in implementing Enterprise Architecture or Business Architecture. We are practitioner-based firms advancing the Enterprise Architect and Business Architect profession, discipline, and base of understanding - since 1972.

- More on Enterprise Architecture: www.EACOE.org

- More on Business Architecture: www.BACOE.org

This episode walks through 200+ methodologies, tools, frameworks, and technologies that were once sold as the future” - and are now forgotten, marginalized, or quietly replaced.

Sam Holcman, who started his career in 1972 when it was all called “Data Processing” (spoiler: we are still just processing data), shares the hard lessons from 50+ years of watching silver bullets come and go.

The pattern is brutal and consistent: every one of these darlings was proposed, hyped, taught, certified, and implemented - only to be displaced by approaches that were more understandable, more human-consumable, and actually usable by decision-makers.

If your favorite framework, tool, or “AI-powered” platform vanished tomorrow… would your strategy still stand?

Because here’s the uncomfortable truth: Your objective is enabling enterprise and business strategy. Everything else - every methodology, modeling tool, or framework - is a means to an end, never the end itself.

Shrinking attention spans are not a myth; they are a measurable reality, and EACOE and BACOE are the only EA and BA organizations whose methods are engineered around that reality rather than fighting it or ignoring it.

In this episode of Real Talk with Sam Holcman, we sit down with Mohammed Khalil, a Senior Enterprise and Business Architect who has implemented Enterprise Architecture across multiple industries worldwide. Mohammed walks through how he applied the EACOE methodology at one of Canada’s largest universities to reinvent how they manage curriculum - from idea to approval to delivery.

He shares why he chose the EACOE Workshop and Certification over other alternatives, how he went from completing the EACOE Workshop to real implementation by Monday morning, and the concrete business results that followed: faster, cleaner decision-making, a clear three-year roadmap the business actually understood, and stakeholders who finally felt like architecture was working with them, not to them. Watch on YouTube: https://youtu.be/74lfKxzP8lw ABOUT: The Enterprise Architecture Center Of Excellence™ (EACOE) and the Business Architecture Center Of Excellence™ (BACOE) provide a universal understanding and competence forum on Enterprise Architecture and Business Architecture for General Management, Technologists, Academicians, and Practitioners interested in implementing Enterprise Architecture or Business Architecture. We are practitioner-based firms advancing the Enterprise Architect and Business Architect profession, discipline, and base of understanding - since 1972.

- More on Enterprise Architecture: www.EACOE.org

- More on Business Architecture: www.BACOE.org

A great enterprise architect and business architect is defined by mindset, behaviors, and outcomes in the real organization, not by the ability to pass a multiple‑choice exam. Listen in for valuable parameters to think about.

Welcome to Real Talk with Sam Holcman, where we connect ideas, innovation, and intelligent decision-making. Today’s reflection: irrational exuberance - a phrase coined by former Federal Reserve Chair Alan Greenspan in 1996 and revisited today through the lens of the AI revolution.

Greenspan’s words warned of a human tendency - collective overconfidence - when belief outpaces evidence. It describes markets, but really, it describes us. Fast-forward nearly three decades, and you will hear the same energy around artificial intelligence: limitless potential, intense speculation, and a sense that this is the future.