• RS309: Growth Fundamentals Most Founders Get Wrong

  • Apr 24 2024
  • Length: 42 mins
  • Podcast
RS309: Growth Fundamentals Most Founders Get Wrong  By  cover art

RS309: Growth Fundamentals Most Founders Get Wrong

  • Summary

  • Alison French joins Craig behind the mic today to talk about ICP and go-to-market strategy, as well as the challenges that bootstrap founders have. We can all overcome these struggles with the right tools, systems, outlook, and determination. She commiserates with Craig about what bootstrappers have to go through and also gives some great advice for new startups and entrepreneurs. Alison runs a boutique sales and marketing consultancy all around B2B SaaS startups. She is the Marketing Gal who got bit by the revenue bug and became passionate about helping companies scale their revenue by focusing on the intersection of ... Read more
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