Racing Forces

By: Racing Forces Media by Abby Rakshit
  • Summary

  • Racing Forces Media explores the evolving worlds of motorsports and automotive industries and the threads that connect them endlessly, featuring a range of content across automotive, sports, and the culture around them.

    The “Racing Forces podcast” features a range of motorsport personalities who are asking the important questions and are forces making a positive change around them. On a mission to normalize the tougher conversations in the industry covering everything from diversity and gender, racial and socioeconomic equity, mental health, and the culture and business around motorsports and F1.

    Racing Forces Media is also home to the latest addition to the Racing Forces stable, “Engines, EVs and Espresso.” The high caffeine, high energy, high vibe podcast with hosts discussing caffeine, machines, and everything between the on and off-track world of automotive and racing!

    Founder, Co-Host: Abby Rakshit

    Co-Host, Producer: Molly Oxner

    Producer, Editor: Allie Wheeland

    Producer, Editor: Shameem Fahath

    Music (Intro/Outro): Jacob Porter

    Music (Transitions): MF Butch

    Find us on IG and

    or tweet us at

    © 2024 Racing Forces
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Episodes
  • Engines, EVs and Espresso: Ep 35 - We're Going on Hiatus!
    May 23 2024

    The E3 crew is going on hiatus! But don't worry, it's for good reason - on this week's episode Abby and Molly share some exciting professional developments that are keeping them busy these days, and Allie hints at what's next to come for the Racing Forces family of podcasts.

    Plus, the team reminisces about what E3 has meant to them so far - from lessons learned to recurring arguments about the merits lavender lattes. Grab a cup of caffeine and join us for some signature E3 chaos before we sign off...for now!

    As always, stay caffeinated!

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    28 mins
  • Engines, EVs and Espresso: Ep 34 - The Caitlin Clark Effect
    May 2 2024

    This week, “Engines, EVs, and Espresso” is having another special team takeover! Join hosts Allie, Emilie, and Sabrina as they dive deep into the evolving landscape of women-focused sponsorships in motorsport…..and an in depth discussion on potato chips.

    Kicking off the conversation, Emilie explores the “Caitlin Clark Effect” and the disproportionate challenges women athletes encounter in securing sponsorships and gaining visibility. Sabrina then leads the discussion about the current trends and dynamics of “hyper-feminine” sponsorship within the motorsport industry. Tune in as the team shares insights, predictions and dream scenarios on where the world of motorsport sponsorship for women is headed next. Don’t miss this episode on the intersection of gender, marketing, and the world of racing and women’s sports!

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    39 mins
  • Engines, EVs, and Espresso: Episode 33 - Core Competencies: Apple, Liberty Media, and MotoGP
    Apr 11 2024

    In this episode of Engines, EVs, and Espresso, we’re exploring the importance of knowing your core competencies through Liberty Media’s recent acquisition of MotoGP. Molly and Abby dive into what this deal means for MotoGP and how it bears well with Liberty Media’s current portfolio of products.

    On the other hand; the co-hosts also discuss Apple's mysterious ‘Project Titan’ - the reported autonomous EV project - and the importance of understanding your core market and product market fit. Plus, we’re brewing up some knowledge on coffee bean basics!

    Stay tuned, stay caffeinated and join us for a “wheelie” great discussion on business, tech and our passion for coffee.

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    34 mins

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