• Pivoting Your Target Market: The Worthwhile Fear with Emily Strickler
    May 7 2024

    Show notes:

    • Success Revolution: daily.athenacaptain.com/blog
    • LinkedIn Study: http://www.linkedin.com/pulse/why-entrepreneurs-target-everyone-how-its-hurting-business-de-luna
    • Emily Strickler’s business website: https://www.toastoklahoma.com/
    • Emily’s personal Instagram: https://www.instagram.com/emstrick__
    • Toast Oklahoma’s Instagram: https://www.instagram.com/toastoklahoma

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    30 mins
  • Staying Relevant: How to Adapt to Evolving Customer Preferences
    Apr 30 2024

    Show Notes:

    • Success Revolution: daily.athenacaptain.com/blog

    • Statistics:
    • https://www.globaltrademag.com/customer-preferences-are-constantly-changing-you-can-either-listen-or-get-left-behind/
    • https://www.customerservice.ae/resources/featured/what-consumer-behavior-can-teach-us-about-customer-service
    • https://blog.hubspot.com/marketing/biggest-consumer-behavior-shifts
    • https://blog.hubspot.com/marketing/marketing-trends


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    19 mins
  • Creating Content that Resonates: Serving Your Target Audience
    Apr 23 2024

    Show notes:

    • Success Revolution: https://daily.athenacaptain.com/blog
    • Statistics:
    • https://www.semrush.com/blog/content-marketing-statistics/
    • https://blog.hubspot.com/marketing/state-of-video-marketing-new-data
    • Book: They Ask You Answer by Marcus Sheridan
    • https://amzn.to/40dpIVi
    • Turner & Son Homes website: www.turnerandsonhomes.com
    • Turner & Son Homes phone number: 405-834-1605
    • Reach out to Tim if you have questions about how he implemented the strategy discussed today: Tim@athenacaptain.com

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    40 mins
  • Building Trust with your Target Market: Reviews and the Customer Experience Matters
    Apr 16 2024

    If you want to get more out your week, subscribe to my weekly blog where I will share business insights to build your own unstoppable sales engine: https://daily.athenacaptain.com/blog

    If you'd like to connect with me, you can find me here:

    https://www.athenacaptain.com/

    Athena's Prospecting Secrets Facebook Group: https://www.facebook.com/groups/athenasecrets

    Show Notes:

    Statistics:

    https://www.forbes.com/sites/ryanerskine/2017/09/19/20-online-reputation-statistics-that-every-business-owner-needs-to-know/?sh=770bbd99cc5c

    https://www.luisazhou.com/blog/online-review-statistics/

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    21 mins
  • Finding Your Niche: Where your business fits in the market
    Apr 9 2024

    If you want to get more out your week, subscribe to my weekly blog where I will share business insights to build your own unstoppable sales engine: https://daily.athenacaptain.com/blog

    If you'd like to connect with me, you can find me here:

    https://www.athenacaptain.com/


    Athena's Prospecting Secrets Facebook Group: https://www.facebook.com/groups/athenasecrets


    Link statistics:


    https://wecantrack.com/insights/niche-website-statistics#:~:text=Conversion%20rates%20for%20niche%20ecommerce,29%25%20higher%20than%20broader%20marketplaces.&text=67%25%20of%20consumers%20trust%20niche%20websites%20for%20specialized%20product%20recommendations


    https://blog.hubspot.com/sales/niche-market

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    21 mins
  • Customer Centric Business: Your Path to Prosperity with Taylor Richardson
    Apr 2 2024

    Success Revolution - Our weekly blog: daily.athenacaptain.com/blog

    Statistics:

    • https://www.forbes.com/sites/blakemorgan/2019/09/24/50-stats-that-prove-the-value-of-customer-experience/?sh=204d07074ef2
    • https://smith.ai/blog/customer-experience-statistics#:~:text=89%25%20of%20consumers%20have%20switched,after%20a%20poor%20customer%20experience.&text=Brands%20that%20provide%20a%20good,than%20competitors%20who%20fall%20short.&text=Customers%20who%20have%20a%20positive,who%20have%20a%20poor%20experience

    Taylor’s website for insurance reach out to his team: https://www.thriveinsurance.com/

    If you want to work for a leader like Taylor, reach out to him directly:

    • Email: taylor@thrive.insurance
    • Phone: 405-241-9711

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    32 mins
  • Social Media & Your Target Markets: The Winning Combination with Kyle Draper
    Mar 26 2024

    Resources:

    Success Revolution: https://daily.athenacaptain.com/blog

    Link statistics:

    • https://business.linkedin.com/sales-solutions/social-selling
    • https://www.cyclewerxmarketing.com/blog/social-selling-how-social-media-can-improve-your-sales#:~:text=92%25%20of%20B2B%20buyers%20are%20willing%20to%20engage%20with%20a%20sales%20professional%20who%20is%20a%20known%20industry%20thought%20leader.
    • https://socialcommerce.blog/54-mind-blowing-stats-about-social-selling/#:~:text=90%25%20of%20decision%2Dmakers%20never%20answer%20a%20cold%20call%2C%20but%2075%25%20of%20B2B%20buyers%20use%20social%20media%20to%20make%20purchasing%20decisions.

    Kyle’s Links:

    • https://www.kyledraper.com/
    • https://contentcompounding.com/
    • https://hirecultureva.com/
    • Kyle’s Book: Rethink Everything You “Know” About Social Media : https://amzn.to/3HOCy43

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    30 mins
  • What Makes People Buy; Unlocking Customer Behavior
    Mar 19 2024

    Resources:

    • Statistics
    • Weekly Blog - The Success Revolution

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    23 mins