Rethinking Revenue

By: Ed Porter and James Rores
  • Summary

  • Welcome to the Rethinking Revenue podcast, where we unbox the secrets to turbocharging the profitable growth of your company. Hosted by seasoned revenue experts, Ed Porter and James Rores. Each episode features in-depth interviews with CEOs who share hard-fought lessons of success and failure, revenue leaders who are reshaping their profession, and other experts influencing the revenue go-to-market landscape. Sustaining profitable revenue growth is more than a numbers game, and more complex than simply throwing people and technology at a number. We discuss the intricacies of growing your business by helping you flex your brand and marketing muscles, build your sales stamina, and keep your customer retention in shape. Whether you’re stuck in a revenue rut or cruising toward your next milestone, tune in to retool, recharge, and rethink how you approach revenue growth.
    Copyright 2024 All rights reserved.
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Episodes
  • Ep. 21 | Partnerships as Growth Engines | Sheri Chaney Jones, Founder and CEO of SureImpact
    Jul 22 2024
    As the founder and CEO of Sure Impact, Sheri Chaney Jones brings a wealth of experience in using data to drive social change. With a background in data science and a decade-long career in helping the social sector define metrics and tell their stories, Sheri has been at the forefront of leveraging technology to solve complex social problems. Her company, Sure Impact, offers a cloud-based SaaS platform built on Microsoft Azure that focuses on helping nonprofits, government, social enterprises, and corporate foundations demonstrate their impact and track their activities. Sheri's innovative approach and expertise in using technology to drive social impact make her a valuable asset for organizations navigating the transition from service to tech startup challenges, seeking to demonstrate their impact and attract corporate support. Trust your instincts. As a founder and a CEO in a new and innovative space, you're here for a reason and you have to just trust your instincts. - Sheri Chaney Jones Key highlights in this episode: Discover the power of strategic partnerships to drive business growth and success in tech startups.Effective strategies for measuring impact in nonprofit organizations, and how it can lead to greater support and funding.The unique challenges of transitioning from service-based to tech startup venturesEngaging corporate foundations in social impact initiatives, forging meaningful partnerships for community growth. Embracing the importance of trusting instincts in entrepreneurship and harness it as a valuable asset for decision-making in the tech startup world. Strategic Partnerships for Business Growth Building strategic partnerships is crucial for driving business growth and success, especially in the tech startup sector. Collaborating with key industry players like Microsoft and Blackbaud can accelerate operations, expand brand reach, and open up global opportunities. Leveraging partnerships not only helps in scaling operations but also enhances brand credibility and trust among customers. About Sheri Chaney Jones For more than 20 years, Sheri Chaney Jones has applied performance management, evaluation, and organization behavior best practices to non-profit organizations and government agencies to improve outcomes and efficiencies. An author, professor, and internationally recognized expert, Sheri believes in data, metrics, and accountability. Sheri’s foray into entrepreneurship began with Measurement Resources Company in 2010. Now a national firm, Measurement Resources increases the capacity of non-profit and government sector organizations through high-performance practices and data-driven insights. In 2018, Sheri launched SureImpact to automate and simplify the process of collecting and sharing outcomes and impact data. Sheri is a thought leader on public sector evaluation and applied organizational research. She is the author of Impact & Excellence: Data-Driven Strategies for Aligning Mission, Culture, and Performance in Nonprofit and Government Organizations (Jossey Bass, 2014). Sheri is passionate about women’s equity and the advancement of girls. She is a past president of the Columbus Chapter of the National Association of Women Business Owners and a Commissioner for the Columbus Women’s Commission for the Mayor’s Office. About SureImpact Purpose-Built software to manage, measure, and communicate your social impact. SureImpact shares your passion for creating long-term social change. Designed for social-good providers by social-good providers, our mission is to help you increase your social impact and prove your clients are better off because of the work you are doing. Helping organizations like yours succeed isn’t part of what we do – it’s everything we do. SureImpact is the only technology solution specifically designed for all members of the social-good sector. Our proven collaborative infrastructure combines case management, impact measurement, and reporting to enhance your organization’s delivery of mission-critical services, engage your communities, attract new sources of funding, and increase trust with existing funders. By demonstrating the degree to which you are changing the world, funders and other stakeholders will become more invested in your cause than ever before. Resources in this episode: Find Sheri on LinkedInVisit sureimpact.com to learn more about the platform, watch tutorials, request a demo, and get in touch with Sheri Chaney Jones.National Association of Women Business Owners (NAWBO)Rev 1 VenturesFor corporate foundations interested in measuring social return on investment, consider partnering with Sure Impact to streamline impact measurement and reporting.
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    43 mins
  • Ep. 20 | Leaders Have The Teams They Deserve | James Rores, Founder of WINS Selling
    Jun 27 2024

    Ready for an unexpected truth about team building? It's not about traditional hiring practices or years of experience. It's about creating a culture that multiplies the potential of each team member. But here's the twist: the key to success lies in something you may not have considered. Stay tuned to revolutionize your approach to team building and witness the extraordinary results.

    Our guest this week is our co-host, James Rores. He is a renowned expert in team development and intentional hiring to enhance team performance and foster a positive work culture. His insights into leadership and team dynamics have made a significant impact on CEOs and revenue leaders. James brings a unique perspective to the hiring process, emphasizing the importance of intentionality and aligning team dynamics with organizational goals.

    You want the value of the team to be greater than the sum of the parts. That's where you get the multiplication effect. - James Rores

    You've probably been told to hire based on experience and skills. If you're feeling the pain of hiring the wrong people and not getting the results you need, it's time for a change. Let's talk about building high-performing teams through intentional hiring.

    Key highlights in this episode:

    • Hiring A-players requires a culture you may not have
    • Prioritizing ‘hiring for fit’ over ‘hiring to fix’
    • Cultivating a growth-oriented team culture
    • The negative impact that mediocre leaders have on their teams

    About James Rores and WINS Selling

    James is passionate about deploying the skills and systems required to transform a sales force's ability to grow revenue, profit, and enterprise value.

    For the past 17 years, he has worked with thousands of sales leaders and teams from over 100 industries, including many INC 500, Deloitte Fast 50, Deloitte Fast 500, and Innovation Award winning businesses. Before that, he was a co-founder or top sales performer at eight companies, five of which exited at valuations ranging from $10 million to more than $1 billion.

    The secret? Building revenue teams from the ground up. First, was learning how to lead sales conversations that turn buyers into champions. Then, building sales and leadership operating systems to scale success on demand. Today, James guides sales leaders and teams through the same bottom-up process in as little as 4 hours per month, leveraging proven frameworks powered by the WINS Model™ and SightShift-certified coaches.

    Resources in this episode:

    • Find James on LinkedIn
    • Visit Floriss Group
    • Email James for a complimentary IFQ assessment
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    56 mins
  • Ep. 19 | Betting on Yourself | Amy Franko, Founder and Growth Strategist at Amy Franko Associates
    Jun 14 2024

    If you feel stuck in a rut, trying to grow your sales and business, and not seeing the results you want…know you’re not alone! It's like spinning your wheels but not moving forward, and it can be frustrating. You may be putting in the effort, but not getting the personal and professional growth you're aiming for. It's time to break free from this cycle and achieve the success you deserve.

    We can think about things all that we want, but until we put it into action and just take the next step and the next step after that, they're simply thoughts. - Amy Franko

    Let’s meet this week’s guest, Amy Franko, a trailblazing entrepreneur and sales strategist. Amy brings a unique blend of tenacity and strategic prowess to the forefront. With a remarkable career spanning technology giants like IBM and Lenovo, Amy's journey from a quota-carrying sales role to founding her own thriving enterprise is a testament to her unwavering drive and adaptability. Her insights and expertise in custom training and development for enterprise-level clients, coupled with her impactful work in the mid-market space, position her as a guiding force in the realm of sales leadership. Amy's multifaceted endeavors, including her role as an angel investor and her impactful contributions to the Girl Scouts, reflect her deep-rooted commitment to empowering individuals and fostering growth. Her story is a testament to the transformative power of rethinking revenue and investing in oneself for long-term success.

    Key highlights in this episode:

    • Moving from corporate sales to entrepreneurship.
    • Investing in yourself and finding help.
    • How angel investing can help your personal mission.
    • Examples of personal and professional growth.

    Embracing Entrepreneurship The discussion touches on the significance of embracing entrepreneurship as a pathway to personal and professional growth. The entrepreneurial journey serves as a testament to the courage and resilience required to take the leap into starting one's own business. Investing in oneself is a powerful driver of personal and professional success. Amy encourages listeners to bet on themselves, seek out resources, and take deliberate steps toward their goals. The conversation highlights the rewards and challenges of pursuing entrepreneurship and the impact it can have on an individual's career trajectory.

    Never hesitate to bet on yourself. You are your best investment. So, invest in what you need. - Amy Franko

    About Amy Franko

    As a sales leader, Amy Franko built a successful and lucrative B2B sales career with global tech giants IBM and Lenovo. She then took a pivot into entrepreneurship in 2007, launching Amy Franko Associates, with a specific focus on sales consulting, sales training, and sales leadership excellence.

    She has built her organization from the bottom up, from her very first client to today, with the hundreds of Fortune 1000 clients she has served over the years. She has created significant growth and success, consistently selling major engagements with repeat business and loyal clients.

    Resources in this episode:

    • Find Amy on LinkedIn and let her know you heard her on the Rethinking Revenue podcast.
    • Visit Amy's website to access free sales resources for sales leaders and professionals.
    • Read Amy’s book, The Modern Seller
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    34 mins

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