"Leaders are usually less perfect than we were taught, or books tell us about them because leading is a very complicated thing… I always like to joke with my clients… when they say, we don't know how we're going to take our culture to the next level. I tell them, give me the ingredients you have, and I'm going to help you out the same way that sometimes I get invited to a friend's house and say, tell me what you have in the kitchen… and I'm going to create some recipe with that… Each company requires its own recipe and I try to understand… the assets, their ingredients, and help them cook some interesting dish that's authentic, hopefully fulfilling, and positive for that particular company."

S02E17 of the Rethink Culture podcast shines the spotlight on Gustavo Razzetti, workplace culture consultant, author and speaker. As the founder and CEO of the consultancy Fearless Culture, an accelerator of positive culture, Razzetti has dedicated over 30 years to helping a wide array of organizations, from Fortune 500 companies to startups and nonprofits, design better workplace cultures.

Gustavo recounts pivotal moments in his life that shifted his career towards culture, discusses his book "Remote Not Distant," which provides insights on effectively managing remote teams, and introduces us to the Culture Design Canvas, a framework for enhancing organizational culture.

The podcast is created by Rethink Culture. Our goal is to help 1 million businesses create healthier, happier cultures, by turning culture into a KPI. Visit rethinkculture.co to see how you can create a healthier culture at your company.

Production, video, and audio editing by Evangelia Alexaki of Musicove Productions.

Oops! You might hear some audio gaps in this video. We hit a few bumps during recording. Thanks for sticking with us and enjoy the show!

Listen to this episode to discover:

- The true meaning of fearlessness.

- The importance of speaking up about respect in the workplace.

- Why a toxic culture is the responsibility of many people, not just one leader's.

- The toolkit for building thriving cultures with remote or hybrid teams.

- The rituals, such as the Washing Instructions, that support collaboration for remote teams.

- Why perfectionism and unsolicited feedback are enemies to culture.

- What your meeting culture is and how to have better, more efficient and inclusive meetings.

- Why we should focus on high-performing culture instead of high-performing people.

- What the Culture Design Canvas is and how it can benefit your organisation.

- Why you need to start designing your culture when you are still a startup.

Further resources:

- Gustavo's LinkedIn profile: https://www.linkedin.com/in/gustavorazzetti/

- Fearless Culture website: https://www.fearlessculture.design/

- The Culture Design Canvas: https://www.fearlessculture.design/canvas

- Remote Not Distant: Design a Company Culture That Will Help You Thrive in a Hybrid Workplace, by Gustavo Razzetti: https://www.amazon.com/Remote-Not-Distant-Company-Workplace-ebook/dp/B09VXX4FN3