• S3 Ep2 - The Cyclonic Buyer Journey Map and How To Use It

  • Jan 18 2024
  • Length: 17 mins
  • Podcast

S3 Ep2 - The Cyclonic Buyer Journey Map and How To Use It

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  • Summary

  • I continued the conversation with Matt Sunshine, CEO of the Center for Sales Strategy and Leads G2. In this show, Matt and I debate new buyer journey models and how to use them to help clients get better results from both sales and marketing. Matt has his approach and I have ours, both approaches are eye-opening.
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