Sales Gravy: Jeb Blount Podcast Por Jeb Blount arte de portada

Sales Gravy: Jeb Blount

Sales Gravy: Jeb Blount

De: Jeb Blount
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From the author of Fanatical Prospecting and the company that re-invented sales training, the Sales Gravy Podcast helps you win bigger, sell better, elevate your game, and make more money fast.2026 Jeb Blount, All Rights Reserved Economía Exito Profesional Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • Single-Contact Selling is Killing 34% of Your Deals (Money Monday)
    Feb 8 2026
    You’ve got a champion. Someone inside the account who gets it. They love your solution, they’re fighting for your proposal, and they’re feeding you intelligence about the decision-making process. So you’re golden, right? Wrong. One reorganization, one promotion, one departure, and your deal could vanish overnight. Research from LinkedIn Sales Solutions analyzed thousands of enterprise deals and found something most salespeople refuse to believe: sales teams that build relationships with multiple stakeholders inside an account are 34% more likely to win. That’s the difference between hitting quota and missing it. Between a banner year and a brutal one. Why Single-Threaded Deals Die On average, 4-7 people influence a complex B2B buying decision. Even if you nail the pitch, you’re still just one voice in a conversation happening behind closed doors. A conversation where people you’ve never met are raising objections you’ll never hear. Where priorities you don’t know about are shifting the criteria. Your champion can be dismissed as “the person who likes that vendor.” But when you’ve got three advocates from different departments? Consensus wins deals. Your Champion Won’t Stick Around One in five of the people you’re counting on right now won’t be in their role twelve months from now. They’ll get promoted, reassigned, poached by a competitor, or laid off in the next restructuring. When that happens to your sole contact, your deal doesn’t just stall. It dies. The new person in that role has zero relationship with you, zero context on your solution, and zero incentive to champion something their predecessor started. But if you’ve built what top performers call “account insulation”—relationships with two, three, or four people across different departments and levels—the web flexes when someone leaves. It doesn’t break. Weak Ties Matter More Than You Think We’re trained to go deep with our primary contact. Build trust. Understand their pain points. Tailor every message to their specific needs. That’s not wrong. It’s just incomplete. In complex selling scenarios, influence often spreads through what researchers call weak ties—the casual, adjacent connections that link clusters of strong relationships. These are your amplifiers. A brief introduction. A shared article. A helpful insight that makes someone in operations remember your name when your solution comes up in a meeting you’re not in. These loose connections become the difference between a deal that stalls and one that scales. Think about how deals from referrals close. They close twice as fast as deals that start cold. Accounts with multiple contacts grow larger, stay longer, and refer more business. The pattern is clear. Get enough internal referrals, and you stop being the vendor someone works with. You become the partner everyone trusts. Five Mistakes That Keep You Single-Threaded Account multithreading fails most often before it ever really begins. Not because it is hard, but because salespeople sabotage it with impatience, poor judgment, or misplaced effort. If you recognize any of these behaviors, they are costing you leverage inside the account. Trying to build fifty superficial relationships instead of multiple deep, meaningful connections. Spray and pray doesn’t work in prospecting, and it doesn’t work in account multithreading.Asking for referrals before you’ve built credibility. You can’t extract value before you’ve created it.Failing to nurture the relationships you’ve already initiated. You can’t plant seeds and never water them.Ignoring the law of reciprocity. If you don’t offer value first—business insights, useful data, relevant introductions—people won’t feel any obligation to help you. You’ll burn through goodwill and get nothing back.Wearing out your welcome. If you’ve reached out multiple times with relevant insights and gotten silence, that’s a signal. Move on. How to Build Your Account Web With Multi-Threading Start by mapping the web of people connected to your account. Decision makers, influencers, skeptics, the quiet analysts whose opinions shape what the decision makers think. Write it down. Visualize the relationships you have, the ones you need, and the blank spaces in between. Then ask questions that open doors and show you recognize the decision is bigger than one person. “Who else on your team would have a point of view on this?” “Would it be helpful if I shared what other departments are doing with similar tools?” “Is there someone else who should see this?” Or use my favorite: “I need your advice on this.” That phrase invokes reciprocity and dramatically increases the probability they’ll give you the referral. When trust is formed, asking for a direct referral becomes an act of generosity rather than an intrusion. Frame it around value, not obligation. “Would you be willing to introduce me to your colleague in ...
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    11 m
  • Why Your Sales Team is Underperforming — Patrick Lencioni on Working Genius
    Feb 5 2026
    “You know, at the core of Working Genius, what it does is it allows us to avoid guilt and judgment—guilt about ourselves and judgment of others.” That’s Patrick Lencioni, bestselling author and organizational health expert, talking about his breakthrough Working Genius productivity framework on the Sales Gravy podcast. If you’re leading a sales team, this explains why high performers thrive in some roles and burn out in others. Right now, you probably have high performers who are miserable, rockstars who’ve lost their spark, and top reps who suddenly can’t hit quota. And you’re wondering—did you hire wrong, did someone lose their edge, or do you need to have “the conversation”? What if the problem isn’t the person at all? The Real Reason Your Best People Are Struggling Not all work is created equal, and your sales reps aren’t wired to do all of it. Lencioni stumbled on this insight while reflecting on himself. He’d show up to work loving his job and the people he worked with, yet swing from energized to frustrated without understanding why. His colleague asked, “Why are you like that?” Over a few hours, Lencioni and his team pinpointed six distinct types of work. Depending on which type you’re doing, you’re either energized or drained. Five years later, over 1.5 million people have taken the Working Genius assessment. Why? Most organizations force talented people into work that drains them, then blame them when they struggle. Most sales leaders hire a closer for their ability to seal deals, then wonder why they can’t prospect. They promote a quota-crusher into management, then watch them implode under administrative responsibilities. Or move an account manager into new business development and act shocked when performance tanks. The talent was there all along, but their positioning was wrong. Six Types of Work—and Why Most People Only Excel at Two Patrick Lencioni identified six distinct types of work that exist in every organization: Wonder (W): Spotting opportunities, asking big-picture questionsInvention (I): Creating new solutions, processes, or systemsDiscernment (D): Evaluating ideas, figuring out what will workGalvanizing (G): Rallying the team, getting people movingEnablement (E): Supporting others, clearing obstacles, making things happenTenacity (T): Following through, finishing tasks, closing deals Here’s what matters: most people are strong in two, competent in two, and are drained by the remaining two. And there are no good or bad geniuses. Your closer with natural Tenacity isn’t more valuable than your strategic thinker with Wonder and Discernment. Your rep who rallies the team (Galvanizing) isn’t better than the one who quietly enables everyone behind the scenes. Different geniuses are valuable in different ways. The goal is to build a team where all six are represented, and people work in their areas of strength. Force someone into work that drains them, and sales team performance tanks. Leave them in their genius zones, and energy and results skyrocket. Stop Judging Your People (And Yourself) You’ve probably got a rep right now who frustrates you. Maybe they’re brilliant in client meetings but terrible at following up. Maybe they generate incredible account strategies, but can’t stand the daily grind of outbound prospecting. Maybe they close deals but never update the CRM. Your first instinct is to judge them. “They’re not coachable.” “They don’t care about the details.” “They’re lazy.” Working Genius removes that judgment. It shows you that their struggle isn’t about character—it’s about wiring. A rep isn’t bad at follow-up because they don’t care. They’re bad at it because Tenacity isn’t their genius. A rep isn’t a bad team player because they don’t remove obstacles for others. Enablement isn’t their strength. And here’s the part most sales leaders miss: you need to stop judging yourself, too. You feel guilty that you hate certain parts of your job. You think you should be better at forecasting, or administrative work, or whatever drains you. But guilt about your own limitations makes you harder on your team. When you accept that you’re not built to excel at everything, you can extend that same grace to others. You stop punishing people for being human and start positioning them for success. Start With Self-Reflection Which activities give you energy? Which leave you drained? I’ll be honest about my own wake-up call. I travel over 300 nights a year, giving keynotes and working with clients. Last summer, I got to the point where I thought I was going to have a mental breakdown. Days stacked with short calls, client check-ins, alignment meetings, and podcasts. I was furious when I got to the office, and furious when I left because those days completely destroy my brain. I’m a wonderer and a thinker. I need space to ideate. Without that time, I can’t function. So I implemented a new ...
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    1 h y 9 m
  • Why Cold Calling Will Never Die (Ask Jeb)
    Feb 3 2026
    Here’s a question that hits every sales professional right in the gut: What do you do when your email prospecting tanks and you’re staring at response rates that are circling the drain? That’s the question Tara asked on a recent episode of Ask Jeb on The Sales Gravy Podcast, and it’s one I hear constantly from SDRs, account executives, and even sales managers who’ve convinced themselves that cold calling is outdated. If you’re nodding along thinking email is the future and cold calling is dead, you need to wake up. Email efficiency is going down without bound, and if you’re not picking up the phone, you’re leaving money on the table. The Hard Truth About Email Prospecting Let me be blunt: Your email isn’t failing because the channel is broken. It’s failing because what you’re doing is terrible. Before you blame the medium, look in the mirror. Did people ignore your email because you sent them something genuinely personalized and valuable? Or did they ignore you because you followed up thirteen times in five days? Did they ghost you because your seven colleagues already called them that same day? The brutal reality is that most salespeople treat email like a spray-and-pray numbers game. They blast generic messages, add zero personalization, and then wonder why nobody responds. Meanwhile, they avoid the one thing that actually works: picking up the phone and having real conversations. Why Cold Calling Will Always Matter Cold calling isn’t going anywhere. It never has been, and it never will be. You want to know why? Because sales is a human business. People buy from people they trust, and you can’t build trust through automated emails that sound like they were written by AI. A phone call gives you something email never can: the ability to prove you’re a real human being who’s genuinely there to help, not just to pitch and sell. When you call someone and say, “Hey, I sent you an email last week with this case study because I saw you talked about this at the Outbound Conference,” you’re showing them you did your homework. You’re not just another robot in their inbox. Here’s a line I love: “Would I be the worst salesperson in the world if I didn’t also try to call you?” It’s honest, it’s human, and it cuts through the noise. You Don’t Know What to Say? Make the Calls The number one excuse I hear from salespeople: “I don’t know what to say.” Here’s my advice: Make one hundred calls and talk to people. They’ll teach you. You’re going to learn what not to say. You’re going to start seeing patterns in how your prospects think, what problems they face, and what language matters to them. This is how you develop business acumen that separates you from the pack. You can’t learn it behind a keyboard. I was in an alignment call today with a new client, and they said, “You totally understand us.” Why? Because last week I was with a business adjacent to their industry, learned their language, and pulled that knowledge into the next call. Use Tools to Compress Your Learning Curve Use tools like ZoomInfo to accelerate your learning curve. At Sales Gravy, we use it every day to find information about people, see what they’re doing on our website, and get intent signals that build our lists automatically. You can use these tools to learn the language of industries you’re breaking into. You can see company news, understand their challenges, and show up on calls sounding like you belong. But here’s the key: The tool doesn’t make the call for you. It gives you the ammunition. You still have to do the work. Be Strategic and Resourceful Here’s a strategy most salespeople are too lazy to try: If you’re having trouble getting through to a decision maker, call someone else in the company who’ll actually talk to you. Selling HR services? Call a sales rep. They’ll talk your ear off about the company and might even make an introduction. Try this: “Hey, I know you’re in sales. I’ve been trying to get hold of Joseph for nine months. Is there any way you could help me out?” That’s not being cheesy. That’s being resourceful. But you have to be genuine. You can’t just ask for something without building rapport. Your Action Plan If you’re struggling with email effectiveness: Pick up the damn phone. Stop making excuses about why cold calling doesn’t work. It works if you work it. Get comfortable being uncomfortable. Introducing yourself to strangers will never be easy, but it’s the price of admission for being great at sales. Use data strategically. Build sequences that interweave multiple channels over 30, 60, 90 days. Email, phone, LinkedIn, video. Give yourself the best odds. Don’t oversell on the cold call. A little interest isn’t an invitation to vomit your pitch. Your job is to earn the next conversation. Make one more call. At the end of the day when you’re tired, make one more call. That’s where discipline separates ...
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    25 m
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I listen to this everyday on the way to work. Most engaging sales podcast I’ve found to date. Lots of great material in here from experienced sales professionals that have also experienced the grind day in and day out. Pick up the phone!

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