What makes a truly unforgettable client experience? In this episode of The Sales Maven Show, host Nikki Rausch sits down with Rosemary Lewis, coach, author, and real estate broker, to unpack how intentional design and heartfelt connection turn ordinary client experiences into lasting relationships. Rosemary, team lead at RL Realty Group and creator of Real Estate Besties, shares how she combines strategy, faith, and authenticity to build a brand that keeps clients coming back again and again.

From the moment guests walk into one of Rosemary's events, they're met with warmth, care, and purpose. She believes that exceptional client experiences start long before the sale—by considering the fears, hesitations, and sacrifices clients make just to show up. Every color choice, every greeting, and every activity at her Real Estate Bestie Experience conference is crafted to make attendees feel valued, seen, and celebrated. As Nikki observed firsthand while speaking at Rosemary's event, the energy in the room was electric. Women weren't just attending a conference—they were forming friendships, collaborating on business opportunities, and building confidence that would ripple long after the weekend ended.

Throughout the conversation, Rosemary reveals that her success stems from an empathetic approach: she puts herself in her clients' shoes and anticipates their emotional needs. Her focus isn't just on teaching real estate strategy but also on creating transformation through connection and faith. That commitment extends beyond the event itself—her programs, podcast, and community all reinforce the same message: growth happens when you invest in yourself and others.

Nikki and Rosemary also discuss the mindset shift required to move from spending to investing—in time, money, and personal growth. Rosemary explains how she helps clients overcome fear and recognize their own worth, creating environments where women support one another rather than compete. She's proof that when you design client experiences rooted in empathy, faith, and service, loyalty becomes natural.

By the end of the episode, listeners are left inspired to rethink how they engage with their own clients. It's not just about delivering value—it's about crafting moments that make people feel understood, appreciated, and motivated to keep coming back. This is a must-listen for anyone who wants to elevate their client experiences from transactional to transformational.

Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity to work together with you and Nikki. Bring your questions, concerns, and sales situations; she provides answers and guidance. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!

For more actionable sales tips, download the FREE Closing The Sale Ebook.

Nikki Rausch

nikki@yoursalesmaven.com

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Sales Maven Society

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When’s the last time you stopped to really look at your numbers and realized they could help you get what you want? In this episode of The Sales Maven Show, host Nikki Rausch welcomes Danielle Hayden, CEO of Kickstart Accounting Inc., for a conversation that changes the way business owners think about their finances. Danielle, a former hairdresser turned CFO and now successful entrepreneur, shares how learning to use numbers strategically, not fearfully, can completely transform your business and your life.

Danielle explains that numbers aren’t a report card; they’re a roadmap. When you understand how to read them, they can tell you what’s working, what’s not, and where to focus your energy next. At Kickstart, Danielle’s team provides clients with a monthly “snapshot,” a simple high-level view of their business performance. Each month, they focus on one specific area so that busy CEOs can spend more time in their zone of genius while still making data-driven decisions. It’s about clarity, not complexity.

The conversation also dives into how Danielle personally uses numbers to get what she wants. For her, success right now means being home with her teenage son, teaching him to drive, cook, and prepare for life. She’s built her business structure around that goal. By tracking where her clients come from, she realized that podcasting and referrals were her biggest revenue drivers. That insight allowed her to step away from time-consuming travel and double down on what truly supports her lifestyle and her bottom line.

Nikki and Danielle also talk about the emotional side of money and how childhood experiences and old “report card” mindsets can make us feel like failures when the numbers don’t meet our expectations. Danielle shares how she’s learned to approach her financials with curiosity instead of judgment, asking, “What is this number telling me?” rather than “What’s wrong with me?” This mindset shift gives entrepreneurs the freedom to make informed choices instead of reacting from fear.

Ultimately, this episode is a masterclass in financial empowerment. If you’ve ever avoided your numbers because they feel overwhelming or “not your thing,” this conversation will change that. You’ll walk away knowing that understanding your finances isn’t about math; it’s about creating a business and a life that align with your goals. When you learn to use your numbers wisely, you can truly get what you want.

Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity to work together with you and Nikki. Bring your questions, concerns, and sales situations; she provides answers and guidance. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!

For more actionable sales tips, download the FREE Closing The Sale Ebook.

Nikki Rausch

nikki@yoursalesmaven.com

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Sales Maven Society

https://calendly.com/salesmaven/work-with-nikki-discussion

ChatGPT said:

Have you ever stopped yourself from pitching your services because you thought, “Why would someone who makes more money than me ever hire me?” In this episode of The Sales Maven Show, Nikki Rausch dives headfirst into one of the most common mindset traps holding business owners back: believing that your income determines your credibility. If you’ve ever hesitated to reach out to a potential client because they seem “too successful,” this conversation is exactly what you need to hear.

Nikki shares why comparing your financial situation to a client’s is the wrong measuring stick for your value and why it can prevent you from serving people who truly need your expertise. Using the classic “fish climbing a tree” metaphor, she illustrates how self-comparison often overlooks the unique strengths and intelligences each person brings to the table. Drawing from her own journey and the theory of multiple intelligences, Nikki reminds listeners that success takes many forms and your ability to create transformation for others is not defined by your bank account.

Throughout the episode, she offers practical strategies to shift from insecurity to confidence, starting with recognizing your results. Nikki encourages listeners to list the tangible outcomes clients have achieved from working with them, using that as fuel to show up powerfully in consultations. She also breaks down the importance of crafting strong “expertise questions,” the kinds of questions that naturally demonstrate authority and plant seeds of trust, without needing to “dance” for potential clients or prove your worth through income comparisons.

Nikki shares personal stories of working with high-earning clients who initially seemed out of reach, only to later hire her because of her unique skill set and results-driven coaching. Her key takeaway: confidence rooted in competence will always outshine surface-level bravado. By owning your authority, asking better questions, and anchoring in the value you deliver, you can book clients at any income level and serve them better for it.

Resource Mentioned:
🎁 Free training on crafting expertise questions: yoursalesmaven.com/mygift

Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity to work together with you and Nikki. Bring your questions, concerns, and sales situations; she provides answers and guidance. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!

For more actionable sales tips, download the FREE Closing The Sale Ebook.

Nikki Rausch

nikki@yoursalesmaven.com

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Sales Maven Society

https://calendly.com/salesmaven/work-with-nikki-discussion

Have you ever been caught off guard when the very first thing a prospect asks you is, “What’s your price?” It can feel abrupt, maybe even a little irritating. Suddenly, you’re on the defensive, worried about proving your value before you’ve had a chance to build rapport. In this episode of the Sales Maven Podcast, Nikki Rausch tackles this all-too-common scenario head-on and gives you practical strategies for handling it with confidence, credibility, and ease.

When someone leads with “what’s your price,” it’s tempting to respond with “it depends.” But Nikki explains why that phrase is one of the biggest mistakes you can make—it creates mistrust and leaves the other person feeling dismissed. Instead, she walks you through simple, effective language you can use to keep the conversation moving forward while still honoring the question. One powerful approach is giving a price range. By saying, “Projects like this typically range between X and Y,” you immediately build trust, show transparency, and keep the door open to a deeper discussion. This keeps you positioned as a professional who respects the buyer’s need for clarity while still allowing flexibility.

You’ll also hear Nikki’s personal story about reaching out to a potential service provider and being brushed off with a vague “we’ll get to that later.” That moment was enough to make her walk away completely—a reminder that prospects want real answers, not evasive responses. Nikki shares how you can avoid creating that kind of doubt and instead present yourself as trustworthy and approachable.

Beyond live conversations, Nikki gives examples of how to respond in writing when the “what’s your price” question comes through an email or contact form. She offers sample wording you can adapt, such as thanking the prospect for their interest, providing a range, and then extending an invitation to schedule a discovery call. This approach shows you take them seriously and gives them a clear next step.

Perhaps the most important reframe Nikki offers is this: when someone asks about price, it’s a buying signal. Instead of feeling annoyed, recognize it as an opportunity. By practicing your responses ahead of time, preparing your top three discovery questions, and issuing clear invitations after sharing a price or range, you’ll set yourself apart from competitors who stumble in this moment.

This short but impactful episode is packed with actionable takeaways. If you’ve ever struggled with the “what’s your price” conversation, you’ll come away with renewed confidence and language you can put into practice right away. Listen in to learn how to answer the question in a way that strengthens rapport, establishes credibility, and increases your chances of closing the sale.

Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity to work together with you and Nikki. Bring your questions, concerns, and sales situations; she provides answers and guidance. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!

For more actionable sales tips, download the FREE Closing The Sale Ebook.

Nikki Rausch

nikki@yoursalesmaven.com

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Sales Maven Society

https://calendly.com/salesmaven/work-with-nikki-discussion

Have you ever struggled with how to end a stalled client project without damaging the relationship? On this solo episode of the Sales Maven Show, Nikki Rausch dives into the tricky territory of closing projects gracefully while avoiding the fallout of burning bridges.

When projects stall, whether because of an unresponsive client, a missing deliverable, or a vendor dropping the ball, it can drain your time, energy, and confidence. Nikki shares her own hard-learned lessons from dealing with clients who resurfaced months or even years later expecting work to resume at no cost. She explains how these situations can hurt your reputation, create resentment, and negatively impact your business if not handled proactively.

The heart of this episode is practical strategy. Nikki walks through frameworks you can implement immediately to protect yourself and your business. From writing clear completion timelines into your contracts, to adding project inactivity clauses, to creating reactivation fees for late restarts, she shows you how to set firm boundaries without alienating your clients. You will also hear examples of specific scripts you can use when projects stall, giving you language that communicates confidence, professionalism, and clarity without unnecessary apology.

Nikki emphasizes that taking back control in these moments is not about being harsh or unreasonable. Instead, it is about preserving your reputation, safeguarding your mindset, and ensuring you do not give away your power in client relationships. She reminds listeners that closing projects in a structured way is a form of good customer service. By delivering news clearly, without emotion or apology, you maintain professionalism and prevent resentment from creeping into your work.

If you have ever found yourself chasing down missing pieces, feeling stuck in limbo, or worried that enforcing agreements would mean burning bridges, this episode offers a way forward. With the right agreements, scripts, and mindset shifts, you can close projects smoothly, protect your boundaries, and keep relationships intact for the future.

Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity to work together with you and Nikki. Bring your questions, concerns, and sales situations; she provides answers and guidance. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!

For more actionable sales tips, download the FREE Closing The Sale Ebook.

Nikki Rausch

nikki@yoursalesmaven.com

Facebook | Twitter | LinkedIn | Instagram

Sales Maven Society

https://calendly.com/salesmaven/work-with-nikki-discussion

Have you ever sent an outreach message and wondered why it didn’t get a response? In this episode of the Sales Maven Show, Nikki Rausch breaks down exactly what makes outreach messages work and what causes them to fall flat. She shares practical strategies for crafting messages that truly engage readers, build connection, and inspire action, instead of getting ignored or deleted.

Nikki starts by analyzing a real outreach message that, at first glance, seems polished and professional. But on closer inspection, it fails to spark engagement because it is written entirely from the sender’s perspective. With more than 70 percent of its sentences beginning with “I” or “we,” the message focuses on the writer’s wants, vision, and goals, rather than on the recipient. Nikki explains why this self centered approach is a common trap and why effective outreach messages must flip the focus back onto the reader.

One of the most powerful ways to do this is through questions. Nikki draws on neuroscience and psychology to show that questions literally hijack the brain, triggering instinctive elaboration and forcing the reader to engage. She highlights how well placed questions tap into cognitive engagement, encourage reflection, and even create new neural pathways that make a message more memorable. Whether it is as simple as “Are you being called to uplevel?” or “Would you agree the world needs positive voices?,” the shift from statements to questions transforms outreach messages into genuine conversations.

Clarity is another key ingredient. Nikki emphasizes that vague, generic phrases like “uplevel, expand, redirect” or “your voice has power” don’t connect because they could apply to anyone. Instead, she encourages giving specific, sincere compliments that show real understanding of the recipient’s work. She also stresses the importance of having a single, clear call to action. Multiple asks like “check out our website” and “schedule a call” only dilute the message and overwhelm the reader.

Throughout the episode, Nikki shares practical tips like following the 80/20 rule (at least 80 percent of sentences should be about the reader, only 20 percent about the sender) and framing calendar links around the recipient’s convenience rather than the writer’s. She even offers a simple pattern interrupt question, “Did I catch you at a bad time?,” that can shift conversations instantly.

By the end, you will not only understand the psychology behind effective outreach messages but also have clear, actionable ways to rewrite your own. Nikki’s advice will help you stop wasting time on generic messages and start creating authentic connections that get real responses.

Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity to work together with you and Nikki. Bring your questions, concerns, and sales situations; she provides answers and guidance. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!

For more actionable sales tips, download the FREE Closing The Sale Ebook.

Nikki Rausch

nikki@yoursalesmaven.com

Facebook | Twitter | LinkedIn | Instagram

Sales Maven Society

https://calendly.com/salesmaven/work-with-nikki-discussion

Have you ever walked away from a sales call thinking, “I’m not sure what just happened”? You’re not alone, and it usually comes down to a few common missteps. In this solo episode of the Sales Maven Show, Nikki Rausch breaks down the top 3 sales mistakes women entrepreneurs make in their sales conversations and more importantly, how to fix them.

The first mistake is hinting at an offer instead of clearly extending an invitation. Too often, entrepreneurs build rapport, deliver value, and then close with a vague, “Let me know if you’re interested.” Nikki explains why this puts all the effort on the client and leaves them confused about what to do next. Instead, she shows you how to use clear, respectful invitation language that guides prospects toward a simple yes or no decision.

The second mistake is winging the conversation without a process. Many business owners believe sales should come naturally, but without structure, conversations quickly go off track. Nikki introduces her Selling Staircase framework and explains how a strategic process with pre framing and asking the right types of questions creates clarity for both you and your buyer. With structure in place, you will not only raise your close rate but also create a smoother, more enjoyable experience for your clients.

The third mistake is waiting to feel confident before fully showing up in your business. Confidence does not come first, it comes from taking action and putting in the reps. Nikki encourages listeners to stop stalling, start sharing offers, and practice sales conversations until confidence builds naturally. She uses a simple analogy, like building muscle through daily pushups, to show how consistent practice creates results over time.

By addressing these top 3 sales mistakes, you will learn how to issue clear invitations, follow a proven process, and show up consistently without waiting for the perfect moment. These small but powerful shifts can dramatically improve your conversations, increase your close rate, and help more people benefit from your work.

If you are tired of leaving money on the table or walking away from calls unsure of what went wrong, this episode will give you the clarity and confidence you need to transform your sales conversations. Tune in, take notes, and start making the simple tweaks that lead to bigger results.

Nikki invites you to join the Sales Maven Society. Take advantage of this opportunity to work together with you and Nikki. Bring your questions, concerns, and sales situations; she provides answers and guidance. Join the Sales Maven Society here, click Join Today, and then checkout and use coupon code 47trial to get your first month for $47.00!

For more actionable sales tips, download the FREE Closing The Sale Ebook.

Nikki Rausch

nikki@yoursalesmaven.com

Facebook | Twitter | LinkedIn | Instagram

Sales Maven Society

https://calendly.com/salesmaven/work-with-nikki-discussion