• Season 5, Episode 1: Greenwashing, Greendressing and Greenhushing. How to create positive change (with guest Gihan Hyde)

  • Aug 9 2024
  • Length: 29 mins
  • Podcast

Season 5, Episode 1: Greenwashing, Greendressing and Greenhushing. How to create positive change (with guest Gihan Hyde)

  • Summary

  • Dahlia is joined by Gihan Hyde to discussed how to be truly 'well dressed' when it comes to approaching ESG.

    Gihan's work as CEO of CommUnique is to work with organisations to help them define and communicate their ESG strategy as part of their journey to make positive change.

    Gihan uncovers the meaning of Greendressing, Greenwashing and Greenhushing in the conversation.

    Her advice: understand where you want to make impact and look to work with, engage with and buy from the organisations who share that purpose.

    She advises that we can't fix everything today but we can identify where we want to make change, connect through purpose and go on the journey together.

    If you are trying to understand where ESG fits in your organisation or you want to get more clued up on what it all means, tune in and join the conversation.

    Gihan is the award-winning CEO & Founder of CommUnique, one of the UK’s fastest-growing ESG Strategy and Communications Advisory Firms. CommUnique is B.Corp certified making it the first Arab, female-founded organization to be certified in Europe. She is the recipient of the UK’s “CEO of the Year” award, recipient of “The top black leaders in the UK to watch” award, and one of the most influential “40 over 40” communications professionals in the world according to Campaign Magazine and is LinkedIn Top ESG Voice 2023. She is an Equitable Growth Board advisor to B.Corp UK and Money 20/20, mentor on Accenture’s Fintech Lab Innovation and is the Chartered Institute of Public Relations Director of ESG Communications Training. Prior to founding “Communique” Gihan led some of the largest ESG diversity and employee change communications departments including BP Workplace Sustainability, Barclays Internal audit, HSBC Asset Management, M&S HR, and the Riyadh Metro Project. Her work impacted more than 150,000 employees, and 200,000 customers and closed $300m worth of sales deals.


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