• Seeing the bigger picture

  • Nov 4 2019
  • Length: 15 mins
  • Podcast

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Seeing the bigger picture

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  • Summary

  • What can investors learn from ethnographic research to help in understanding the bigger picture in Emerging Markets? In this podcast Tassos Stassopoulos and Gita Ghate, Founder and CEO of Third Eye, talk about the importance of avoiding biases when listening to consumers, how Indian society is changing, and where Gita sees the next big trend in this fast-growing nation.
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