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What if your business could support your life instead of consuming it?
That’s exactly what Liz Wilcox has built — a $9/month membership that supports her family, her sister, and three other families… all while she takes summers off.

In this conversation, Liz shares how she built a half-million-dollar lifestyle business that aligns with her values — without sacrificing her time, her sanity, or her kid’s beach days.

We talk about launching imperfectly, setting clear expectations, and building a business that runs with your life, not against it. Liz’s energy and honesty are unmatched, and her story will change how you think about pricing, productivity, and purpose.

Top Takeaways

• A low-ticket offer can be high value — if you set clear expectations and deliver consistently.
• Don’t wait for perfect — Liz launched her $9 membership using Google Docs and built from there.
• Transparency builds trust. Tell your audience what you’re doing, why you’re doing it, and when they can expect it.

Liz’s signature $9 membership is here: https://streamlinedsolopreneur.com/liz — hit the hot pink button to grab her free email templates (and sneak a $1 trial of the membership).

🎧 Listen on: streamlinedsolopreneur.com

What do you think? Send your feedback to streamlinedfeedback.com

I’m reading Amy Coney Barrett’s book, Listening to the Law, and it struck me that instead of writing using AI, we should write more like the Supreme Court…at least if we care about our audience.

Every year, I put together a massive gift guide for small business owners — but this year, I wanted to do things differently. Instead of rattling off every gadget and tool I’ve ever tried, I’m sharing the handful of products that actually made my life easier in 2025.

From sleep earbuds that help me get more rest (even with kids and a dog) to the smart home lights that let me skip climbing into bushes every December, these are the gifts that save time, reduce friction, and make running a solo business just a little more fun.

If you’re shopping for yourself or a small business owner in your life, you’ll find something here that genuinely improves work and home life — without adding clutter or complexity.

Want to check out a written version of the gift guide? Head here: https://streamlinedsolopreneur.com/2025-gift-guide/

Show Notes

• Gift Guide for Small Business Owners
• A Fantastic Episode
• Kindle Colorsoft
• TRMNL
• Soundcore Sleep A20 Earbuds
• I Bought, and Returned, the Ozlo Sleepbuds
• Full Review – Soundcore Sleep A20 Earbuds
• DJI Mic Mini (2 TX + 1 RX + Charging Case)
• Zoom PodTrak P4 Podcast Recorder
• Bose SoundLink Max Bluetooth Speaker
• Philips Hue Indoor/Outdoor Holiday 130-Foot Festavia String Lights
• Aqara Zigbee Motion Sensor P1
• Eve Aqua Smart Water Controller
• Gitryin 10-in-1 Desktop Charging Station
• Anker Nano Charging Station
• Anker 9-in-1 Charging Station
• HoverBar Duo
• See HoverBar Duo Setup
• UGREEN NASync DXP4800 4-Bay Desktop NAS
• Post-it Super Sticky Easel Pad
• Professional Grade Gaffer Tape
• Keeping Equipment in Place
• Analog Card Bar by Ugmonk
• CalDigit E5 – Thunderbolt 5 Element 5 Hub
• Twelve South HiRise 3 Deluxe
• Motorola razr
• SanDisk 2TB Extreme Portable SSD
• Bellroy Tech Kit (Tech Accessories Organizer Pouch)
• Tella.tv
• Obsidian
• Gling.ai
• GoodLinks
• MasterClass
• Senja

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