Strong Message Here

By: BBC Radio 4
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  • Summary

  • In this new series, Helen Lewis and Armando Iannucci investigate which political buzzwords are strong and stable and which are a crock of covfefe.

    Each week Helen and Armando will crack open the political phrasebook and attempt to decode the doublespeak. Why does everything now have to be 'turbo-charged'? What's the difference between a 'pledge' and a 'mission'? Why has my local MP been 'weaponised' and should I be worried?

    You'll be treated to a crash course in the dark arts of political language from two people both baffled and beguiled by it. They'll walk you through the various verbal fiascos of the modern political lexicon so that by the end you'll be oven-ready for an appearance on Newsnight.

    Warning: this podcast features strong political language that some listeners may find nonsensical.

    Produced by Gwyn Rhys Davies. A BBC Studios Audio Production for Radio 4.
    (C) BBC 2025
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Episodes
  • Build, Baby, Build!

    Build, Baby, Build!
    Feb 13 2025

    Comedy writer Armando Iannucci and journalist Helen Lewis decode the utterly baffling world of political language.

    This week, Starmer has suggested that Britain adopt a 'Build, Baby, Build' strategy. Sound familiar? We thought so too, so Helen and Armando are looking at why politicians copy their opponents. Is it a sign of strength or weakness, and do the public think it sounds convincing?

    Listen to Strong Message Here every Thursday at 9.45am on Radio 4 and then head straight to BBC Sounds for an extended episode.

    Have you stumbled upon any perplexing political phrases you need Helen and Armando to decode? Email them to us at strongmessagehere@bbc.co.uk

    Sound Editing by Charlie Brandon-King Production Coordinator - Katie Baum and Caroline Barlow Executive Producer - Pete Strauss

    Produced by Gwyn Rhys Davies. A BBC Studios Audio production for Radio 4. An EcoAudio Certified Production.
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    39 mins
  • Flying a Kite and Rolling the Pitch (with Rob Hutton)

    Flying a Kite and Rolling the Pitch (with Rob Hutton)
    Feb 6 2025

    Comedy writer Armando Iannucci and journalist Helen Lewis decode the utterly baffling world of political language.

    Why do we know what's going to be in a political speech before it happens? What is 'kiteflying' and 'pitch rolling'? To find out, Helen and Armando are joined by sketch writer for The Critic, Rob Hutton, who has been at more political announcements than he's had hot dinners. What's the best speech he's heard? What's the worst? And who are all those people who turn up to watch the Prime Minister give a speech at a carpet factory in Darlington?

    Listen to Strong Message Here every Thursday at 9.45am on Radio 4 and then head straight to BBC Sounds for an extended episode.

    Have you stumbled upon any perplexing political phrases you need Helen and Armando to decode? Email them to us at strongmessagehere@bbc.co.uk

    Sound Editing by Charlie Brandon-King Production Coordinator - Katie Baum and Caroline Barlow Executive Producer - Pete Strauss

    Produced by Gwyn Rhys Davies. A BBC Studios Audio production for Radio 4. An EcoAudio Certified Production.
    Show more Show less
    36 mins
  • Trump Derangement Syndrome

    Trump Derangement Syndrome
    Jan 30 2025

    Comedy writer Armando Iannucci and journalist Helen Lewis decode the utterly baffling world of political language.

    This week, Trump has truly settled back into the White House, but is it different this time around? Helen and Armando take a look at how this unique politician uses language to get his way. We also look at Trump Derangement Syndrome - a favourite phrase of the new President to describe his detractors - and how other politicians have changed their tune about Trump since his last term.

    Listen to Strong Message Here every Thursday at 9.45am on Radio 4 and then head straight to BBC Sounds for an extended episode.

    Have you stumbled upon any perplexing political phrases you need Helen and Armando to decode? Email them to us at strongmessagehere@bbc.co.uk

    Sound Editing by Charlie Brandon-King Production Coordinator - Katie Baum Executive Producer - Pete Strauss

    Produced by Gwyn Rhys Davies. A BBC Studios Audio production for Radio 4. An EcoAudio Certified Production.
    Show more Show less
    37 mins

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