Episodes

  • LEGACY AND MARKETING WITH ALESSANDRO FICARELLI OF PANERAI
    Apr 22 2024

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by the Chief Marketing Officer of Panerai, Alessandro Ficarelli. Ariel starts by talking about Panerai’s legacy and Alessandro expands on how their long history continuously provides new stories about the brand. Ariel talks about the three phases that he personally has attributed to different stages of Panerai’s history, and how he sees the brand celebrate the collector community today. They dive into the key differentiators of the young enthusiasts today compared to twenty years ago and how Panerai has evolved with them. Alessandro jumps into some of the new unveilings of this year's recent Watches and Wonders, and the two talk about the importance of the impression Panerai makes to the customer before they ever put on a watch as they are in the store experiencing Panerai first hand.

    To stay connected with Mr. Ficarelli and Panerai Watches:

    - Panerai - https://www.panerai.com/

    - Panerai Linktree - https://linktr.ee/panerai

    - Panerai Instagram - https://www.instagram.com/panerai

    SUPERLATIVE IS NOW ON YOUTUBE!

    To check out Superlative on Youtube as well as other ABTW content:

    - YouTube - https://www.youtube.com/@ablogtowatch

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

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    1 hr and 3 mins
  • WATCH PODCASTS, THE INDUSTRY, AND THEIR FUTURE TOGETHER WITH RICHARD ATKINSON
    Apr 15 2024

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is sitting down with his co-host from The ABTW Weekly podcast, Richard Atkinson. Ariel and Rick dive into the world of podcasting, and how watch related podcasts have evolved over the years to where we are at today. Ariel has Richard give the audience his background with the watch community and how watch media like podcasts affect the industry and enthusiasts. The two continue a thought experiment where they predict whether they would run a major watch brand or if they would rather start their own, and what challenges they predict would appear. Ariel asks Richard what changes he thinks we need to see in the industry, and how he would like to see major brands participate in the growing world of podcasts and video content. Listen in on this week’s conversation to hear Ariel and Rick chat about the watch industry, podcasting, and much more!

    To stay connected with Rick and ABTW:

    - ABTW Weekly Podcast on Apple Podcasts and Spotify:

    https://podcasts.apple.com/us/podcast/a-blog-to-watch-weekly/id1610709194

    https://open.spotify.com/show/0YSeCJLwM92XFyTKbGn4vq?si=8c496a2a0c6f4df7

    - Instagram @RickTickTalk - https://www.instagram.com/rickticktalk/

    SUPERLATIVE IS NOW ON YOUTUBE!

    To check out Superlative on Youtube as well as other ABTW content:

    - YouTube - https://www.youtube.com/@ablogtowatch

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

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    1 hr and 9 mins
  • COLLABORATION TALK WITH MATT FARAH AND NODUS WATCHES
    Apr 8 2024

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is actually taking over The Smoking Tire’s studio in a special episode where Ariel talks with Matt Farah of The Smoking Tire, and Wesley Kwok and Cullen Chen of Nodus Watches.

    Ariel asks Matt and Welsey how their relationship came to be, and why Nodus Watches were interested in collaborating with Matt. Matt dives into how he began his relationships with watch brands in general as they look at The Smoking Tire’s history with watch brands. Wesley talks about some of the steps and challenges in producing a watch built out of collaboration, and their unique strategy in how they invested in the growth of the brand by going the collaboration route. Ariel asks Matt and Wesley about how they were able to infuse “Matt Farah” and “The Smoking Tire” into the Canyon watch without making it overbearing, or an element that overshadows the watch itself.

    To stay connected with Matt and Nodus Watches:

    - The Smoking Tire - youtube.com/thesmokingtirepodcast

    - Nodus Watches - https://www.noduswatches.com/

    - TST Instagram - https://www.instagram.com/thesmokingtire/

    - Nodus Watches Instagram - https://www.instagram.com/noduswatches

    SUPERLATIVE IS NOW ON YOUTUBE!

    To check out Superlative on Youtube as well as other ABTW content:

    - YouTube - https://www.youtube.com/@ablogtowatch

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

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    1 hr and 1 min
  • STOKING THE FIRE WITH JONNY GARRETT OF WILLIAM WOOD WATCHES
    Apr 1 2024

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Jonny Garrett, the Founder of William Wood Watches. To start the show Ariel has Jonny dive into his podcast channel where he offers some of his knowledge and guidance to young entrepreneurs and anyone who is eager to learn. Jonny elaborates on the brand being a Firefighter themed luxury watch brand from London in honor of Jonny’s late grandfather, William Wood. Ariel and Jonny talk about the importance of the FireFighting professionals everywhere, and especially those who helped keep California safe during their recent fires that Ariel experienced first hand. Ariel asks Jonny about building a “fireproof” watch, and where William Wood Watches is at in the progression of that idea. The two talk about events and shows that Jonny and the brand are visiting that seem to be smaller gatherings of watch brands and consumers, but how instrumental they are in the industry right now. Ariel asks about Jonny’s travel requirements and busy lifestyle that he sees commonly affect other entrepreneurs in Jonny’s position, and how Jonny is able to combat the roadblocks that may occur with this lifestyle. As the show comes to an end, Ariel transitions the conversation back to the brand being Firefighter themed and how they are able to implement that theme without going overboard or making crucial design mistakes.

    To stay connected with Jonny and William Wood Watches:

    - Website - https://williamwoodwatches.com/

    - Instagram @WilliamWoodWatches - https://www.instagram.com/williamwoodwatches

    - YouTube - https://www.youtube.com/@thementoriwishihad

    SUPERLATIVE IS NOW ON YOUTUBE!

    To check out Superlative on Youtube as well as other ABTW content:

    - YouTube - https://www.youtube.com/@ablogtowatch

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

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    1 hr and 5 mins
  • CELEBRATING 50 YEARS OF CASIO WATCHES WITH RIPLEY SELLERS OF ABTW
    Mar 25 2024

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by our very own ABTW team member and Associate Editor, Ripley Sellers.

    To start the show Ariel and Ripley reflect on their self-proclaimed “amateur historian” statuses in regards to their passion and interest in the brand, and how they have learned even more over the last several days of being hands on with some of their archive pieces. Ripley shares how he loves these unique and sometimes overlooked pieces and the two begin to dive into Casio having a lot of “evolutionary dead-ends” over the years that produced a lot of interesting pieces. Ripley talks about how their approach to making purpose built pieces may have us questioning their logic years later, and also how their different approach to making these tool watches with the emergence of digital technology gave us these pieces that we are still talking about to this day. Throughout the episode Ariel and Ripley go back and forth talking about everything from the history and progression of the brand, some of their very unique features and models over the years, and even Casio’s potential involvement with the smartwatch industry. Tune into this week’s conversation to celebrate Casio with Ariel Adams and Ripley Sellers of aBlogtoWatch.

    To stay connected with Ripley and Casio coverage on ABTW:

    - ABTW - https://www.ablogtowatch.com/

    - Ripley on ABTW - https://www.ablogtowatch.com/author/ripley-sellers/

    - Instagram @Ripley.Sellers - https://www.instagram.com/ripley.sellers/

    SUPERLATIVE IS NOW ON YOUTUBE!

    To check out Superlative on Youtube as well as other ABTW content:

    - YouTube - https://www.youtube.com/@ablogtowatch

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

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    1 hr and 17 mins
  • PASSION THROUGH DESIGN WITH FABRIZIO BUONAMASSA OF BULGARI
    Mar 18 2024

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Fabrizio Buonamassa, the Product Creation Executive Director at Bulgari. To start the show Ariel has Fabrizio not only dive into his duties within his role at Bulgari, but Ariel also has him unpack the details regarding the brands design department. Ariel asks about Fabrizio’s love for drawing but also how important hand illustration skills are in the world of design. Fabrizio talks a bit about his process from taking the Gerald Genta icon, the Octo, and how he merged it with Bulgari DNA to create a new and interesting product. The two talk about Bulgari’s ability to meet a large volume of demand for their ultra thin movements, and what advice Fabrizio can share with those who would like to wear Octo Finissimo watches. As the show comes to a close, Ariel talks about the connected universe of smart watches and Fabrizio elaborates on how Bulgari will pay attention to this section of the industry.

    To stay connected with Fabrizio and Bulgari:

    - Website - https://fabriziobuonamassastigliani.com/

    - Instagram @fabriziobuonamassastigliani - https://www.instagram.com/fabriziobuonamassastigliani/

    - Bulgari - https://www.bulgari.com/

    SUPERLATIVE IS NOW ON YOUTUBE!

    To check out Superlative on Youtube as well as other ABTW content:

    - YouTube - https://www.youtube.com/@ablogtowatch

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

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    1 hr and 7 mins
  • A WATCH COMPANY THAT DOESN'T MAKE WATCHES WITH SIMON WOLF OF WOLF 1834
    Mar 11 2024

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by the CEO of Wolf 1843, Simon Wolf. To start the show, Ariel and Simon reflect on where and when they met, and a bit of the heritage behind Simon being the fifth generation owner of the company. Simon gives us the history behind the idea his great great grandfather had in 1834 involving crafting custom jewelry boxes, and how that progressed over the generations to what they do today. Ariel has Simon dive into his different relationships with brands, retailers, and consumers today, and how they transitioned from a packaging company to a company that makes accessories that consumers and brands both want to buy. Ariel talks about the “niche” luxury accessories part of the industry and where Simon and Wolf 1834 fit in, and they take a closer look at the watch winders and other Wolf devices that the company creates today.

    To stay connected with Simon and Wolf 1834:

    - Instagram @Wolf1834 - https://www.instagram.com/wolf1834/

    - Website - https://www.wolf1834.com/

    SUPERLATIVE IS NOW ON YOUTUBE!

    To check out Superlative on Youtube as well as other ABTW content:

    - YouTube - https://www.youtube.com/@ablogtowatch

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

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    1 hr and 5 mins
  • AN OUTSIDE AND COMEDIC LOOK AT THE WATCH INDUSTRY WITH TORI PISKIN
    Mar 4 2024

    This is Superlative: A Podcast about watches, the people behind them, and the worlds that inspire them. This week on the Superlative Podcast, host and aBlogtoWatch Founder Ariel Adams is joined by Comedian, Tori Piski. To start the show Tori dives into how her boyfriend’s love of watches inspired her to initially create her viral comedic video on “Dating a Watch Guy” and how her interest into the watch world has grown as well. The two go back and forth on some common “watch guy” anecdotes and interesting points they see throughout the watch industry. Ariel answers all of Tori’s questions about the industry, womens watches, and the habits and preferences of watch collectors. Tori shares some of the quirks that she has witnessed while dating a watch enthusiast, and the two brainstorm on other comedic themes within the watch industry that could be entertaining and relatable watch related comedy.

    To stay connected with Tori:

    - Instagram @ToriPiskin - https://www.instagram.com/toripiskin/

    - Website - https://www.toripiskin.com/

    - Tori’s New Special - https://www.youtube.com/watch?v=_kuZvs3PZZs

    SUPERLATIVE IS NOW ON YOUTUBE!

    To check out Superlative on Youtube as well as other ABTW content:

    - YouTube - https://www.youtube.com/@ablogtowatch

    To check out the ABTW Shop where you can see our products inspired by our love of Horology:

    - Shop ABTW - https://store.ablogtowatch.com/

    To keep updated with everything Superlative and aBlogtoWatch, check us out on:

    - Instagram - https://www.instagram.com/ablogtowatch/

    - Twitter - https://twitter.com/ABLOGTOWATCH

    - Website - https://www.ablogtowatch.com/

    If you enjoy the show please Subscribe, Rate, and Review!

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    1 hr and 5 mins