**Update: Kassie and I decided not to host the webinar because...life. Much like the rest of our community, we are in the messy middle, figuring it all out. While we do still plan on hosting one in the future, we will not be hosting any during this launch. Thank you for understanding!**

Teaming up under ESC Events, Kassie and Ali are excited to discuss the new offer they developed after their recent ESC Conference, which exceeded their expectations by fostering numerous business connections. In addition to the ESC Retreat, they want to continue supporting their community throughout the year.

Inspired by Ashlyn Carter's newsletter approach, they are launching the ESC Impact Weekly Subscription. This newsletter will provide practical, themed content on operations, community, marketing, and lifestyle, designed to support solopreneurs and small business owners.

The subscription will be available starting from August 7th to August 13th, offering a free month for early subscribers. After the open cart period, the ESC Impact Weekly Subscription will be available for $12 per month, with a 30-day free trial to showcase its practical, actionable content.

They are also hosting two webinars on August 7th and August 12th, titled "8 Steps to ESC the Grind: Actionable Strategies for Female Entrepreneurs" offering a preview of the subscription's benefits.

Kassie and Ali emphasize that the subscription will provide immediate, useful strategies without any fluff!

---

Subscribe to ESC Impact Weekly Here!

https://escevents.thrivecart.com/esc-impact-weekly/

Learn more about the subscription here:

https://escconference.co/subscription

Join us at the ESC Goal Planning Retreat October 11-14 in York, SC

https://escconference.co/retreat

In this episode of The Ali Rae Haney Show, we delve into the practical uses of AI tools to streamline your branding and marketing efforts. Inspired by insights from the Duo Collective at the ESC Conference, we explore how AI can be your marketing intern, not your CMO.

Main Points:

• ChatGPT: Easy-to-use AI for brainstorming, target audience research, content creation, and more. Remember, the quality of output depends on the clarity of your input.
• Gemini: Google's AI tool offering clear outputs even with minimal input, ideal for further exploration.
• Perplexity: AI for real-time data and citations, perfect for industries needing up-to-date information.
• TurboScribe: Transcribe podcast recordings with timestamps, making show notes precise and efficient.
• Canva: Utilize AI for graphic design and image creation, enhancing social media and email marketing visuals.

We also highlight the importance of fine-tuning AI-generated content to maintain your unique voice and brand identity. Dive into AI today and tag @aliraehaney on IG to share how you're leveraging these tools!

---

Codes Mentioned

Flodesk

https://aliraehaney.com/flodesk

Use this link to get $50 off your first paid year.

17Hats

Use this link to get $50 off your first paid year.

https://referrals.17hats.com/r/dzvnfbhgkb

---

Others Mentioned

ESC Conference for creative entrepreneurs

Kassie Layne, Online Business Manager

Duo Collective, Branding & Digital Marketing Agency, specializing in SEO

Amy Wolterman, Calluna Collective - White Label Brand Designer and Web Designer/Developer

Created Colorful is a small business that has changed Ali's life. Lindsey, the founder, has inspired Ali not only with the virtual color analysis she received that made Ali feel like herself again after battling postpartum depression, but also because of her incredible business model and business development acumen.

After discussing her experience of her virtual color analysis, Ali dives into all the ways that Lindsey has made a one-time customer into repeat revenue.

Listen to learn more about Ali's take on Lindsey's strategies and learn how you can apply them to your small business and brand!

--

Resources & Discounts Mentioned in Today's Show

Lyssa Pfauth, Evergreen Beauty - https://www.beautyevergreen.com/

Created Colorful Virtual Anaylsis - www.createdcolorful.com/virtualcoloranalysis

Use code ALIRAE for $15 off your virtual color analysis!

Flodesk - www.aliraehaney.com/flodesk

Use link to get 50% off your first year of Flodesk as your email service provider.