The Artisan CEO  By  cover art

The Artisan CEO

By: Abby Grace Springmann
  • Summary

  • You started your business because you love photography… but when it comes to the marketing, strategy, and admin side of things? It’s slowly killing the joy you once found in your craft. You worry that too much structure will throttle your ability to think creatively…but as it turns out, strategy isn’t suffocating- it’s freeing! And “profit” isn’t a dirty, four-letter word- it’s an essential ingredient in making sure your business runs well and serves the needs of everyone in your sphere of influence- your clients, your loved one, and you. Join brand photographer Abby Grace to learn how to cultivate both sides of creative entrepreneurship- being an artist AND a CEO.
    Copyright 2024 Abby Grace Springmann
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Episodes
  • Start Thinking Like An Artisan CEO
    Jul 23 2022

    You started your business because you love photography… but when it comes to the marketing, strategy, and admin side of things? It’s slowly killing the joy you once found in your craft.

    You worry that too much structure will throttle your ability to think creatively…but as it turns out, strategy isn’t suffocating- it’s freeing!

    And “profit” isn’t a dirty, four-letter word- it’s an essential ingredient in making sure your business runs well and serves the needs of everyone in your sphere of influence- your clients, your loved one, and you.

    Join brand photographer Abby Grace to learn how to cultivate both sides of creative entrepreneurship- being an artist AND a CEO.

    Stop by @abbygracephoto on IG!

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    4 mins
  • Why Not Both?
    Aug 8 2022

    On this episode, we’ll be talking about the delicate balance between artistry and entrepreneurship. I share my personal insights and experiences, exploring how I've learned to harmonize my passion for creativity with the strategic mindset required to run a successful business.

    Resources mentioned:

    • Brand Photography Academy
    • abbygrace.co/podcast

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    15 mins
  • Charge Like A CEO
    Aug 8 2022

    On this episode, we’ll be jumping into the tricky world of pricing in the creative industry. As an artist, society isn’t going to be the one to tell you you should charge more in order to turn a profit- it’s going to come down to you knowing what it costs to run your business, what you need to bring in in order to meet your financial needs, what kind of long-term savings goals you have like college funds, retirement, heck- even that Disney trip you’ve been wanting to take with your kids! Healthy businesses grow year over year, and in order to do that, you’ve got to turn a PROFIT.

    Resources mentioned:

    • Ashlyn Writes
    • Real Artists Don't Starve by Jeff Goins*
    • abbygrace.co/podcast

    *Please note that these are affiliate links and that we do earn a small commission. We wouldn't recommend anything that we don't personally use, so please know that these are items we love!

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    18 mins

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my favorite podcast about brand photography!

Abby Grace is an amazing brand photographer and one of the best educators on the subject. I was so stoked when she came out with a podcast! I've been consuming every episode as soon as it comes out, I love it!

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