In this episode, you’ll learn:

• The Realities of the Nonprofit Arts Sector: Alan's candid take on the struggles and triumphs within the arts, including insights from his latest book, Scene Change.
• Impact vs. Attendance: Why measuring the impact of your arts organization is more critical than just tracking attendance, and how focusing on genuine community needs can redefine success.
• Intentional Change: Practical steps for arts organizations to pivot towards intentional, impactful work that truly benefits the community.
• The Role of Arts Organizations: A deep dive into why arts organizations need to move beyond just presenting art and start contributing to social and economic solutions in their communities.

Join Lucy and Alan as they explore these critical topics and provide actionable advice for making arts organizations indispensable to their communities. This episode is a must-listen for anyone involved in the arts sector looking to create meaningful change and achieve lasting impact.

Remember to like, subscribe, and share the podcast, and let us know your thoughts!

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THE ARTS AND EVERYTHING IN BETWEEN PODCAST

Explore innovative concepts and gain insights from professionals and leaders in the arts, culture, heritage and live entertainment space.

Join arts and culture industry leaders and specialists for actionable advice and inspiration as they share their stories and expertise and discuss the big issues at the forefront of the arts and culture landscape.

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LOVE TA&EIB? GOT A GREAT TOPIC OR STORY TO SHARE?

If you’ve got a topic you’d like us to cover or want to share your story – get in touch! podcast@ticketsolve.com.

Don’t forget to like, follow and review! It helps others find the show.

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RESOURCES

Purchase Scene Change here: https://scenechangebook.com

Visit Alan's Website: https://501c3.guru/

Find Alan on ArtsJournal: https://www.artsjournal.com/scenechange/about-alan-harrison/

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GET MORE INSIGHT AND SHARE THE KNOWLEDGE!

Facebook – www.facebook.com/Ticketsolving

Twitter – twitter.com/ticketsolvers

LinkedIn – www.linkedin.com/company/ticketsolve

Instagram – www.instagram.com/ticketsolve/

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A special thank you to Alan for joining us. We also want to thank our listeners for their continuous support, don’t forget to subscribe, like, share, and leave a review for “The Arts and Everything in Between” podcast.

In this insightful episode, the third of our International Women's Day series, host Lucy Costelloe sits down with Anna Wiseman, Director of Wise Collaborations, to explore the concept of "squiggly careers" and how arts professionals can embrace non-linear career paths. Anna shares her journey from audience development and marketing in heritage and theatre to project management, ticketing systems, and eventually setting up her own consultancy.

You'll learn:

1. What a "squiggly career" is and how it differs from the traditional career ladder approach, allowing for more variety, growth opportunities, and alignment with personal values.

2. Anna's theory of "Rockstar Mode" vs. "Superstar Mode" – how some professionals thrive on specialisation while others need constant challenges and variety as "generalists."

3. Why arts professionals are well-positioned for squiggly careers due to their resilience, problem-solving abilities, relationship-building skills, and capacity to wear multiple hats.

4. The importance of identifying your core values and key strengths to guide your career choices and navigate potential distractions or misaligned opportunities.

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THE ARTS AND EVERYTHING IN BETWEEN PODCAST

Explore innovative concepts and gain insights from professionals and leaders in the arts, culture, heritage and live entertainment space.

Join arts and culture industry leaders and specialists as they share their stories and expertise. Dive into the issues at the forefront of the arts and culture landscape, get actionable advice and pragmatic tips for your arts organisations and inspiration from around the arts and culture world.

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GOT A GREAT TOPIC OR STORY TO SHARE?

Want to share your story? Got a great topic for the podcast? Get in touch! podcast@ticketsolve.com

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Love TA&EIB? Don’t forget to like, follow and review! It helps others find the show.

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RESOURCES

Anna’s LinkedIn: https://www.linkedin.com/in/annawisemanpartnerships/

Amazing If - Squiggly Careers https://www.amazingif.com/

Kim Scott - Radical Candor: https://www.radicalcandor.com/the-book/

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GET MORE INSIGHT AND SHARE THE KNOWLEDGE!

Facebook – www.facebook.com/Ticketsolving

Twitter – twitter.com/ticketsolvers

LinkedIn – www.linkedin.com/company/ticketsolve

Instagram – www.instagram.com/ticketsolve/

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A special thank you to Anna for joining us and sharing her expertise and experiences. We also want to thank our listeners for their continuous support, don’t forget to subscribe, like, share, and leave a review for “The Arts and Everything in Between” podcast.

FOLLOW TICKETSOLVE

In this episode of The Arts and Everything in Between, Lucy speaks to Lynn Aitchison, founder of marketing agency Evolare, as part of our series celebrating International Women's Day, featuring women sharing stories of creative resilience.

Lynn discusses her journey through the arts and cultural sector, including through her significant roles at After Digital and involvement in projects like the Old Vic's Google grants and ads campaign. She shares insights into the importance of budget management for organisational growth, offering tips and strategies for effective arts marketing. She shares her perspective on the value of continuous learning, curiosity, and maintaining a growth mindset amidst the fast-paced evolution of digital marketing tools and platforms.

Have a listen for practical advice on leveraging digital marketing strategies and tools to enhance your organisations' marketing efforts, based around Lynn’s expertise and her approach to overcoming challenges and seizing opportunities in marketing.

—————————————-

THE ARTS AND EVERYTHING IN BETWEEN PODCAST

Explore innovative concepts and gain insights from professionals and leaders in the arts, culture, heritage and live entertainment space.

Join arts and culture industry leaders and specialists for actionable advice and inspiration as they share their stories and expertise and discuss the big issues at the forefront of the arts and culture landscape.

—————————————-

LOVE TA&EIB? GOT A GREAT TOPIC OR STORY TO SHARE?

If you’ve got a topic you’d like us to cover or want to share your story - get in touch! podcast@ticketsolve.com.

Don’t forget to like, follow and review! It helps others find the show.

—————————————-

RESOURCES

Evolare Digital: https://evolare-digital-c1e7530507bcda609c59345.webflow.io/

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GET MORE INSIGHT AND SHARE THE KNOWLEDGE!

Facebook – www.facebook.com/Ticketsolving

Twitter – twitter.com/ticketsolvers

LinkedIn – www.linkedin.com/company/ticketsolve

Instagram – www.instagram.com/ticketsolve/

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A special thank you to Lynn for joining us and sharing her experience. We also want to thank our listeners for their continuous support, don’t forget to subscribe, like, share, and leave a review for "The Arts and Everything in Between" podcast.

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ABOUT OUR GUEST

Lynn Aitchison is an award-winning marketing professional specialising in digital with 13 years’ experience across a wide variety of industries and a proven track record of delivering ROAS driving strategies.

She has experience across a wide range of sectors including, luxury goods, B2B, premium drinks, performing arts, visitor attractions and the adventure sports industry.

Her newest endeavour, Evolare Digital, of which she is CMO and Founder, sees her working with a wide variety of clients - especially startups and SMEs to improve customer acquisition and retention through innovative, impactful strategies and campaigns.