WATCH THE VIDEO: https://youtu.be/jJqGZCba6WQ

In this episode of The Automation Show, we dive into the integration of AI with marketing automation and explore a highly customized automation setup using GoHighLevel. Host Shaun Whynacht walks us through a real client use case for a wellness assessment that captures leads and assesses their scores across five wellness categories: social, community, health, financial, and purpose. Unlike traditional nurturing, where all leads receive the same follow-up sequence, this setup takes a tailored approach, delivering content based on each individual’s lowest scoring wellness areas.

Shaun details how GoHighLevel’s Client Connector and ChatGPT functionality allow for a sequence that prioritizes the lowest scoring categories, transitioning leads through targeted content based on their progress. By using an innovative “rank sorting” system, the automation assigns the next lowest category after each completed sequence, ensuring a fully personalized journey for every user. He also touches on potential generational customization, adapting messaging based on age.

For those wanting to see the visual setup, Shaun recommends watching the YouTube video linked in the show notes, as it includes a detailed walkthrough of the workflows and tag systems used. This episode is packed with insights for anyone looking to elevate their automated marketing efforts with AI. If you enjoyed the episode, don’t forget to subscribe and rate The Automation Show on your favorite platform!

In this episode of The Automation Show, I dive into a concerning side effect of AI and automation: the impact on critical thinking skills among youth. This conversation comes from the recent introduction of ChatGPT in Canadian schools, which has sparked worries about students relying too heavily on AI tools for problem-solving instead of developing their own independent critical thinking abilities. I emphasize the importance of balancing AI use with fostering traditional problem-solving skills, both in classrooms and at home. The goal is to encourage educators and parents to guide students in using AI as an enhancement tool, rather than a crutch, while promoting independent thinking and a deeper understanding of processes.

00:00 Introduction: The Hidden Side Effect of AI and Automation

00:21 Welcome to The Automation Show

00:53 Concerns About Introducing AI in Schools

01:48 The Importance of Critical Thinking

03:00 Balancing AI and Education at Home

05:18 Final Thoughts and Call for Feedback

In this episode of "The Automation Show," host Shaun dives into the critical role that consistent naming conventions play in effective automation. As your business grows and your automation ecosystem expands, inconsistent naming can lead to confusion, inefficiency, and a messy workflow that's hard for you and your team to navigate.

Shaun highlights the significance of agreeing on a standardized way to name your automations, emails, fields, tags, and forms. He provides practical examples using Go High Level CRM, demonstrating how to set up folders, workflows, and templates with a consistent naming structure. Whether you're new to automation or looking to tidy up an existing system, this episode offers valuable insights to help you maintain an organized and efficient workflow.

Key Takeaways:

• Establish a Naming Convention: Decide on a consistent format for naming all elements in your automation system to enhance clarity and efficiency.
• Consistency Matters: Use the same separators (like vertical lines or dashes) and spacing throughout to ensure all elements are uniformly named.
• Organize with Folders: Utilize folders to group related workflows, emails, and tags, making it easier to manage and locate them.
• Number Your Sequences: Assign numbers to your emails and steps within a campaign to keep the sequence clear and orderly.
• Enhance Team Collaboration: A consistent naming convention helps team members understand and work with the automation system more effectively.

Resources Mentioned:

• YouTube Tutorial: For a visual guide on setting up naming conventions in Go High Level, visit Shaun's YouTube channel at youtube.com/bluecowmarketing.
• Contact Shaun: Have questions or need assistance? Email Shaun at hello@bluecowmarketing.ca.

If you enjoyed this episode, please subscribe to "The Automation Show" and leave a review. Share this episode with anyone who could benefit from streamlining their automation processes. Don't forget to check out the YouTube channel for more tutorials and insights.