Episodes

  • Brand Tales - Episode 5 - Rol-a-Cola
    Jun 1 2021

    Brand Tales is a collection of stories from world’s most loved brands. Hosted by Abhinav Sobti.

    In this episode, we talk about the power of social media and the amount of influence one consumer can have on a brand. Remember Rol-a-Cola? Let me remind you.

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    4 mins
  • Brand Tales - Episode 4 - Maggi
    May 30 2021

    Brand Tales is a collection of stories from world’s most loved brands. Hosted by Abhinav Sobti.

    In this episode, we talk about India's love for Maggi and the fall and rise of Maggi in 2015.

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    2 mins
  • Brand Tales - Episode 3 - Fevicol
    May 23 2021

    Brand Tales is a collection of stories from world’s most loved brands. It is hosted by Abhinav Sobti.

    In this episode, we talk about Fevicol and their amazing ad campaigns. How targeting boosted their reach and made them a household name.

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    2 mins
  • Brand Tales - Episode 2 - Bajaj Chetak
    May 1 2021

    Brand Tales is a collection of stories from world’s most loved brands. It is hosted by Abhinav Sobti.

    In this episode, we talk about Bajaj Chetak and how they mastered their target audience. Their success in 1970s and 80s is remarkable. Hear out how they made it so big!

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    2 mins
  • Brand Tales - Episode 1 - Old Spice
    Apr 26 2021

    Brand Tales is a collection of stories from world’s most loved brands. It is hosted by Abhinav Sobti.

    In the first episode, we talk about Old Spice and how an interesting campaign in the 1990s led to the brand's popularity with the younger generation.

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    2 mins