• 053: People Can’t Buy What They Don’t Know Exists
    Jun 25 2024

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    In this episode, we delve into a fundamental yet often overlooked aspect of online entrepreneurship: ensuring that potential customers know about your products.

    Especially for creatives, talking about and promoting our work can feel daunting, but it's crucial for achieving the sales and success we desire. Join us as we explore why staying top of mind is essential and how to effectively engage your audience without feeling spammy.

    Five Key Takeaways From This Episode:

    1. Visibility is Crucial:
    - People can't buy what they don't know exists. To capture attention, you must consistently promote your work so that it stays top of mind for potential customers.

    2. Content Creation Strategies:
    - Content doesn't always have to be about direct selling. It should inspire and engage your audience, making them feel connected to your work without feeling like they are being sold to constantly.

    3. Consistent Engagement:
    - Post regularly on social media to ensure your audience sees your content. Posting once or twice is not enough. Frequent posting increases the chances of your content being seen by a larger portion of your audience.

    4. Interactive Content Ideas:
    - Share different aspects of your book, like a page or an inspirational quote. Use various formats such as videos, reels, written posts, and images to keep your content fresh and engaging.

    5. Overcome Perfectionism:
    - Focus on consistency over perfection. Don’t let worries about your appearance or production quality prevent you from creating content. Your audience cares more about the value and authenticity of your content than its perfection.

    Additional Insights:
    - Develop a content creation habit by posting daily for 30 days. This will provide valuable data on what types of content resonate with your audience and help you refine your strategy.

    - Use engagement strategies like calls to action to build an email list and create a community around your work.

    - If you're developing a book, share your journey and involve your audience in the process. This builds interest and anticipation before your book is even published.

    **Join the 30-Day Content Challenge:**
    I'm inviting you to participate in a 30-day content creation challenge. Join our Facebook group, the Coloring Book Creator Club, where I’ll be sharing tips and strategies to help you develop a consistent content creation habit.

    **Connect with Us:**
    - Join the Coloring Book Creator Club Facebook Group
    - Book a 30-minute Strategy Call with Rodney (Please Note: A $20 deposit is required to confirm your session, it is refundable if we find we're not a fit to work together otherwise the fee can be applied to any of my paid programs)

    Until the next episode stay creative and keep engaging with your audience.

    Remember, people can’t buy what they don’t know exists!

    Tune in next week for more insights and strategies on The Coloring Book Creator Podcast.

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    33 mins
  • 052: Beyond Amazon Creating Profitable Bundles That Sell with Vervante's Cindy Tyler
    Jun 14 2024

    Got questions, ideas, thoughts on the episode? Send us a Text

    In this special edition of the podcast, I interview Cindy Tyler founder of the publishing and print-on-demand company Vervante

    We explore how creators of coloring books, planners, and journals can leverage Vervante's services to produce stunning, quality, high-profit products.

    Join us as we discuss opportunities to expand beyond Amazon's KDP and create unique, sought-after bundles that will delight your customers and boost your profits.

    Please note: I highly recommend watching the YouTube iteration of the podcast

    Resources Mentioned In This Episode:

    Vervante Help Desk

    Online Catalog

    Book a 30 Min 1:on:1 Discovery Session With Rodney
    (Please Note: Just $20 to secure your spot and can be applied to any of my paid programs)

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    1 hr and 2 mins
  • 051: You’re Leaving Money On The Table If You Aren’t Doing This
    Jun 14 2024

    Got questions, ideas, thoughts on the episode? Send us a Text

    You’re listening to the coloring book creator podcast episode 051 and in this episode, I’m going to be talking about the ways you’re leaving money on the table and the most important thing you must start focusing on today to quickly get cash flow moving

    If you’ve created and published your book (written, audio or coloring, planner, journal) but your sales are lackluster or plateaued and now you’re ready to get cash flow moving this is the most important and valuable episode you'll listen to all year

    What do you do? Simple Bundles - Why Are Bundles So Attractive, Easier To Sell, and Fast Track Opportunity To Increase Your Bottom Line

    Resources Mentioned In This Episode:

    052: Beyond Amazon Creating Profitable Bundles That Sell with Vervante's Cindy Tyler

    Book a 30 Min 1:on:1 Discovery Session With Rodney
    (Please Note: Just $20 to secure your spot and can be applied to any of my paid programs)

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    34 mins
  • 050: How To Manage Overwhelm And Get Unstuck So You Can Thrive As A Creative Entrepreneur
    Apr 26 2024

    Got questions, ideas, thoughts on the episode? Send us a Text

    Welcome to today's episode of the podcast, where we delve into the art of managing overwhelm, getting unstuck, and thriving as a creative entrepreneur.

    Our guest, Dr. Christiane Schroeter, brings over 20 years of experience as a business and wellness coach, empowering women globally across various industries.

    With her signature coaching systems, she has transformed countless goals into reality and increased productivity for her clients.

    In this insightful interview, Christiane shares her wisdom on navigating the challenges of entrepreneurship and maintaining a balanced life. Here's a sneak peek at what we'll be discussing:

    1. Personal Experience: Christiane opens up about her own journey through overwhelm and getting stuck in the hustle, offering valuable insights into how she managed to break free.

    2. Petite Practices: We explore the concept of "petite practices" for achieving work-life balance and discuss actionable steps to integrate them into our daily routines.

    3. Cultural Perspectives: Christiane shares insights from her time in Germany, shedding light on how cultural differences influence our approach to work and leisure.

    4. Transition Rituals: We discuss the importance of transitioning between work and home life, drawing inspiration from German customs.

    5. Breakthrough Strategies: Christiane shares strategies for gaining new perspectives and clearing the mind when faced with challenging tasks.

    6. Content Creation Challenges: We delve into the challenges content creators face when expanding to new mediums and discuss effective strategies for overcoming them.

    7. The ABC Framework: Christiane introduces the ABC framework for personal and professional growth, emphasizing the importance of self-awareness.

    8. Celebrating Wins: We explore the significance of celebrating small victories and share personal experiences of acknowledging achievements.

    9. Stepping out of Comfort Zones: Christiane offers advice for those hesitant to pursue their dreams, encouraging them to embrace boldness.

    10. Prioritizing Self-Care: Finally, we discuss the importance of self-care in achieving ambitious goals and share practical self-care practices for busy times.

    Join us as we dive deep into these topics with Dr. Christiane Schroeter, and discover actionable strategies to thrive as a creative entrepreneur while maintaining balance and well-being.

    Recommended Resources:

    You can reach Christiane and learn more about her programs including her podcast
    Happy Healthy Hustle at:
    HelloHappyNest.com

    Need to build an email list but don't know where to start? Check out my new course -
    Email List Builder Package and on that page, you'll see everything included in the package 📦

    Want to work with me 1-on-1? Call me at 415-851-1222 and tell me you found me on the podcast and I'll respond with info on how to book a call to discuss your book idea and how to get it out of your head and into your hands in 30 days or less.

    Who Not How: The Formula to Achieve Bigger Goals Through Accelerating Teamwork by Dan Sullivan

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    1 hr and 9 mins
  • 049: Why You Must Take Email List Building Seriously
    Feb 28 2024

    Got questions, ideas, thoughts on the episode? Send us a Text

    If you’re working on a book and you’re not focused on starting and building your email list you’re missing out on a huge opportunity

    Why? Your email list is one of the most valuable assets any author/entrepreneur can have in their business next to the publication of your actual book

    A common question I often get is, "Should I wait to start my email list after I publish my book?"

    Absolutely not!

    As a matter of fact, the best time to focus on launching and growing your email list is while you’re working on your new title!

    Hopefully, starting today this episode has inspired you to take email list building seriously, and to help you get started on the right foot I've created a special time-limited opportunity to get direct 1-on-1 support from me where I'll set up and launch your email list including publishing your one-page website for just $97

    To secure one of the spots - Email List Builder Package and on that page, you'll see everything included in the package 📦

    ***Done For You Spots Are Limited***

    It's an incredible opportunity especially if you don't want to deal with the tech

    So if this speaks to you Act Quickly

    Go to - http://emaillistbuilderspackage.com

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    46 mins
  • 048: Your Creator Biz Is Tap Dancing On The Brink Of Disaster If You Ignore This
    Feb 18 2024

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    Why Your Creator Biz Is Tap Dancing On The Brink Of Disaster If You Ignore This

    Please Note: There's an accompanying
    written iteration of this special episode available if you'd like to read while you listen

    That might sound rather dramatic but it’s true

    What am I talking about?

    I’m talking about not having an email list

    There are so many creators both existing businesses or those launching for the first time not giving email list growth the attention it deserves and operating under the assumption that they're safe because they're a small fish which is why in the special edition episode of the podcast I talk about:

    • Why it's absolutely imperative to get started list building immediately.
    • I share a tragic example of a creator whose business was practically left in ruins after an untimely Amazon takedown but because they embraced list building early they managed to have a solid foundation on which to rebuild
    • What we as creative entrepreneurs must focus on immediately to safeguard our hard work
    • The special opportunity I've created to help you kickstart your list-building efforts

    If you would be so kind, if you found value, please share this episode with a colleague or friend who's getting started creating, publishing and selling books, products, or courses.

    This is must must-list episode no entrepreneur can afford to miss whether you're business is off or online.

    Resources Mentioned In This Episode:

    How To Set Up A Simple One-Page Website Designed To Help You Pre-Launch Your Book As You’re Creating It Boot Camp

    Coloring Creator Course & Mentor Program

    011: What’s Ahead For Coloring Book Creators in 2023 | 10 Ways To Protect Yourself Financially & Safeguard Your Coloring Book Creator Biz

    038: After The Rain with Surface Pattern Designer & Illustrator Now Coloring Book Creator Lisa Dolson

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    32 mins
  • 047: 10 Steps to Pre-Launch Your Book (Without Ads or Being on Social Media All Day)
    Feb 5 2024

    Got questions, ideas, thoughts on the episode? Send us a Text

    You’re listening to the Coloring Book Creator podcast episode 047 and in this episode, I’ll be sharing 10 Steps to Pre-Launch Your Book (Without Ads or Being on Social Media All Day)

    So, you've made the bold decision to dive into the world of book writing – awesome!

    But, hold up, there's more to this journey than just crafting words on paper.

    Have you thought about how you'll launch your masterpiece?

    Let's break down the 10 steps to navigate this pre-launch journey:

    1. Announcement Post

    2. Create a Focus Group

    3. Share Book Insights

    4. Vote on Titles:

    5. Choose a Book Cover

    6. Build a Simple 1-Page Website:

    7. Collect Emails:

    8. Share Book Samples:

    9. Host Free or Paid Workshops or Challenges:

    10. Maintain the Momentum:


    Remember, building a book is a collaborative process. Don't hide away in solitude; bring your audience along for the ride.


    The more invested they become in your journey, the more eager they'll be to grab a piece of your literary creation when it finally hits the shelves.


    Ready to connect, collaborate, and create? Let the soft pre-launch begin! 🚀


    Resources Mentioned In This Episode:

    042: Is Your Book Cover Helping -or- Hurting Your Sales?


    037: Turning Pages, Turning Profit: Why I Love Using Bootcamps, Challenges & Retreats To Launch A Book


    021: Why Your Story Is An Essential Ingredient For Selling Anything Especially Coloring Books


    019: The #1 Mistake Coloring Book Authors Are Making That's Killing Sales On Social Media

    Join the Coloring Book Creator Course (members and get access to all bonus workshops)


    To learn more about my upcoming Build Your 1 Page Website and Email List Building Bootcamp DM on Facebook or Instagram and say 1 page in the message

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    40 mins
  • 046: I’m Writing ✍🏾 A Book 📕 (And Why I'm Pivoting The Coloring Book Creator)
    Jan 30 2024

    Got questions, ideas, thoughts on the episode? Send us a Text

    You're listening to the coloring book creator podcast, episode 46. In this episode, I'm going to be sharing more about the rebrand of the Coloring Book Creator, including this podcast. The new book I'm writing and why I'm making this pivot.

    And if you're considering making a pivot, either in your life business, or both, what things or signs could be telling you that it's time to consider making one?

    Or you're thinking about writing a book this year, or creating your first paid online course, or employing more educational-based marketing in your business to attract your right-fit audience listen to the episode and consider joining me and small intimate group of fellow creatives on my journey to writing my new book

    Resources Mentioned In This Episode:

    If you're interested in participating in the behind-the-scenes creation of my rebrand including the new book I'm currently writing Message me on Facebook or Instagram and say "I want to read it" and I'll send a link to Google form to answer a few questions to see if you're a good fit to participate in this collaborative process.

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    29 mins