How can you connect to readers in a way that is sustainable for you and effective at selling books? How can you choose the best platform when there are so many options? Dan Blank gives his recommendations. In the intro, TikTok ban signed into law in the USA [The Verge]; No One Buys Books [Elle Griffin]; […]

The post Human-Centered Book Marketing With Dan Blank first appeared on The Creative Penn.

How can you build a creative, sustainable career as a ‘mid-list' indie author? How can you design a business that works for you and your books over the long term? T. Thorn Coyle explains more in this episode. In the intro, BookVault bespoke printing options; Harper Collins partners with Eleven Labs for AI-narrated non-English audiobooks […]

The post The Midlist Indie Author With T. Thorn Coyle first appeared on The Creative Penn.

What can authors learn from the adoption of AI into the music industry? What are some of the ways musicians are making money in the fractured creator economy? Tristra Newyear Yeager gives her thoughts in this interview. In the intro, Draft2Digital announced a retail distribution agreement with Fable [D2D]; Kobo launches a new color e-reader […]

The post Generative AI Impact On Creativity And Business In the Music Industry With Tristra Newyear Yeager first appeared on The Creative Penn.

How can you overcome your fears and make a life change towards your dreams? Or tackle the fears that stop you from writing and publishing your book? Rachael Herron talks about creating despite the fear, and getting unstuck in this interview. In the intro, Blackberry movie and IP questions; The Copyright Handbook by Steven Fishman; […]

The post Facing Fears In Writing And Life With Rachael Herron first appeared on The Creative Penn.

There are many options for book marketing, so how do you choose the right ones for you? I give my thoughts on the different polarities on the marketing scale to help you figure out what might work for your book, your stage on the author journey, and your lifestyle. In the intro, Storybundle for writers; […]

The post Different Ways To Market Your Book With Joanna Penn first appeared on The Creative Penn.

What mindset shift do you need if you want to sell direct? How can you use Meta and AI tools to amplify your marketing? Matt Holmes gives his tips as well as insights from running my ads for my store, JFPennBooks.com. In the intro, how to sell more books at live events [BookBub]; Future of […]

The post Tips For Selling And Marketing Direct Using Meta Ads With Matthew J Holmes first appeared on The Creative Penn.

How can you use insights from the Enneagram to help you with a sustainable author career? How can you get past your blocks and move towards success, whatever that means for you? Claire Taylor provides her insights. In the intro, will TikTok be banned in the USA, and how will this impact authors and publishing? […]

The post Insights On The Enneagram And Sustain Your Author Career With Claire Taylor first appeared on The Creative Penn.

There are more options for publishing and reaching readers than ever before, and the indie author business models are splintering and diverging, so how do we know which path to follow? How do we deal with the changes due to generative AI, and how do we manage the grief and anxiety about these shifts? Becca […]

The post Dealing With Change And How To Build Resilience As An Author With Becca Syme first appeared on The Creative Penn.