The Creator Spotlight Podcast  By  cover art

The Creator Spotlight Podcast

By: Creator Spotlight
  • Summary

  • Behind-the-scenes stories from across the creator economy.

    This podcast is part of our newsletter, Creator Spotlight.

    Every week, as part of the process of writing our newsletter, we spend an hour in conversation with a notable creator. Only a few parts of that conversation can make it into the newsletter — now you can listen in for every little story and piece of advice.

    Hosted by Francis Zierer (Twitter and LinkedIn).

    Uploaded ever Friday morning.

    beehiiv 2024
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Episodes
  • Ep. 20: Is the internet getting better or worse? (ft. Ernie Smith of Tedium)
    Jul 25 2024

    Today's guest, Ernie Smith, has been writing for the internet for 15 years. He's been writing his current newsletter, Tedium, for almost 10. We spoke about his approach to newslettering, turning down money from Substack, and making cool stuff for the internet purely for the sake of it.

    00:00 Who is Ernie Smith?

    01:30 Why (and how) Ernie coded his newsletter himself

    05:35 Has personality been stripped from the internet?

    12:44 How Ernie grew his audience

    15:20 UDM14 — Google without all the fluff

    18:56 Ernie’s approach to side projects

    31:39 Is the creator economy good for the internet?

    41:28 Hopes for the future of the internet

    45:10 What’s next for Ernie?

    Intro music produced by J. & Doug Organ.

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    51 mins
  • Ep. 19: Building a high-value network by podcasting and newslettering
    Jul 18 2024

    Today’s guest, Justin Gordon, seems to have more energy to expend in a day than we do in a week. Literally: we put out one ~50min podcast episode per week; he once put out one ~50min podcast episode per day for 112 days straight.

    Justin has been a podcaster, vlogger, producer, and newsletterist, sometimes all at once, for the last 12 years. In this episode:

    00:00 Who is Justin Gordon?

    01:24 Lessons from 500+ interviews

    04:30 Podcasting every day for 112 days

    12:55 6 Lessons from podcasting every day

    15:23 Why start a newsletter?

    18:17 How to grow a newsletter

    19:50 Writing deep dives about entrepreneurs

    28:33 The athlete-creator mindset

    31:14 Making money as a creator

    36:17 The best and worst interviews he's ever done

    39:43 Advice for podcasters and writers

    Intro music produced by J. & Doug Organ.

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    45 mins
  • Ep. 18: The Charli D'Amelio of newsletters (ft. Kate Lindsay)
    Jul 11 2024

    Kate Lindsay is a freelance writer and newsletter editor whose own newsletter, Embedded, is pushing 35k subscribers. She's one of the best people out there writing about the internet for the internet. This is an episode about why more newsletters should be run by two people, an indie newsletter born from a shuttered publication, and paying NYC rent with premium newsletter subscriptions.

    00:00 Who is Kate and what is Embedded?

    05:33 How Embedded evolved from a killed publication

    09:56 Kate's other projects (as a newsletter editor and writer)

    13:35 Blowing up with the Millennial Pause

    16:44 Being an editor vs. a writer

    19:09 What is a newsletter? What is a creator?

    27:42 The stats — how to grow a newsletter

    34:22 Are creators the new journalists?

    38:49 Advice for online creators

    Intro music produced by J. & Doug Organ.

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    43 mins

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