• From TV Producer to Publicist - Jennifer Oliva’s Journey to Media Mastery
    Jun 19 2024

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    • Check out Fuel to Fire Business Growth Circles for Women
    • Connect with Midori Verity on LinkedIn
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    • Have a chat with Midori Verity

    Introduction:

    • Welcome to "The Female Millionaire Show," the ultimate podcast empowering women entrepreneurs to conquer the digital realm and achieve million-dollar success. In this episode, we’re thrilled to present a segment titled "From TV Producer to Publicist: Jennifer Oliva’s Journey to Media Mastery." Host Midori Verity is joined by the seasoned media professional Jennifer Oliva. With over 25 years of experience at prestigious platforms such as Bloomberg, the Today Show, NBC, and Fox News, Jennifer has successfully transitioned from TV production to helping brands gain media exposure through her extensive connections and expertise. Join us as we explore her journey and gain insights on how to secure media coverage and build a powerful brand presence.

    From TV Production to Public Relations:

    • In this compelling episode, Jennifer Oliva shares her inspiring career journey. Discover how the COVID-19 pandemic prompted her to reassess her professional life, leading her to a career change that allowed for more family time. She reveals how helping friends with media strategies organically grew into a thriving business, leveraging her background as a TV producer to excel in public relations. Jennifer’s story highlights the importance of adaptability, seizing opportunities, and leveraging past experiences to forge new paths.

    Owning Your Expertise:

    • Jennifer emphasizes the critical importance of owning your expertise and being specific about your brand. She advises against being a generalist and stresses the need for a clear, authentic message that resonates with your audience. Understanding what makes you or your company unique is crucial for media placements and building a strong brand presence. Learn how to craft a compelling story that attracts media attention and positions you as a thought leader in your field.

    Practical Tips for Media Coverage:

    • Jennifer shares valuable tips for securing media coverage. She outlines three key elements: owning your lane (expertise), knowing what you stand for (brand alignment), and identifying what makes you unique (your hook). These components are essential for creating a compelling narrative that captures media interest. Gain insights into the differences between advertising and PR, and understand why earned media through compelling stories and expertise is more credible and impactful than paid self-promotion.

    Building a Media Presence:

    • Explore Jennifer’s advice on building a media presence, starting with smaller outlets and gradually moving to larger platforms as credibility and experience grow. She discusses the importance of media training to prepare for interviews, ensuring you are comfortable on camera and can deliver your messages effectively. Learn how to provide valuable information to the media, positioning yourself as a helpful expert rather than just promoting your brand.

    Strategic Branding and Media Tips:

    • Midori shares her personal experience working with Jennifer, highlighting her ability to reframe branding and media strategies. Jennifer offers practical advice on updating personal branding elements, such as photos, to align with current professional identities. She...
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    39 mins
  • Empowering Home Services: Hagan Kappler's Vision for Daisy
    Jun 17 2024

    Want to surround yourself with women who elevate you?

    • Check out Fuel to Fire Business Growth Circles for Women
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    • Follow us on Instagram
    • Have a chat with Midori Verity

    Introduction:

    • Welcome to "The Female Millionaire Show," where we empower women entrepreneurs to conquer the business world and achieve million-dollar success. In today’s episode, we have the dynamic and innovative Hagan Kappler, co-founder of Daisy, a revolutionary home services company. Join us as we delve into Hagan's journey from Wall Street to Silicon Valley and her mission to transform the home services industry through technology and franchising.

    From Wall Street to Home Services:

    • Hagan Kappler shares her fascinating career path, which includes roles at Wall Street and major corporations like Starbucks. Discover how her diverse background and experiences led her to co-found Daisy, a national home services company dedicated to installing and maintaining technology in homes, thus making life easier for busy homeowners.

    Transforming Small Businesses through Franchising:

    • Explore Hagan's strategic vision for Daisy as she explains how franchising can provide essential support to small home service businesses. Learn about Daisy's innovative approach to converting existing companies into franchisees, offering them resources, infrastructure, and a national brand while allowing them to retain ownership and build generational wealth.

    Navigating Challenges and Opportunities:

    • Hagan discusses the challenges she faced while launching and growing Daisy and how her team overcame them. From getting up to speed in a new industry to building trust with seasoned business owners, she provides valuable insights into navigating the complexities of the home services sector.

    Balancing Professional and Personal Life:

    • As a mother of four, Hagan shares her experiences in balancing the demands of a startup with family life. She highlights the importance of technology in easing daily challenges and offers tips on managing work-life balance effectively.

    Building an Exceptional Team:

    • Hagan emphasizes the critical role of building a strong team in driving the success of a startup. She discusses her approach to hiring top talent, fostering a collaborative culture, and ensuring that her team shares the same passion and commitment to Daisy's mission.

    Funding and Growth Strategies:

    • Learn about Daisy's funding journey, from seed rounds to Series A, and the importance of securing patient and flexible capital. Hagan explains why venture capital was the right choice for Daisy and how strategic investments in technology and marketing have fueled their growth.

    Advice for Aspiring Female Entrepreneurs:

    • Hagan offers actionable advice for women entrepreneurs looking to build large, successful companies. She underscores the significance of hiring a great team, staying resilient, and continuously learning and adapting in a rapidly evolving industry.

    Links And Resources:

    • Daisy
    • Hagan Kappler on LinkedIn

    Thanks so much for joining us this week. Want to subscribe to...

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    20 mins
  • From Burnout to Booming Business: Olga Bashkatova’s Journey to Financial Freedom
    Jun 15 2024

    Want to surround yourself with women who elevate you?

    • Check out Fuel to Fire Business Growth Circles for Women
    • Connect with Midori Verity on LinkedIn
    • Follow us on Instagram
    • Have a chat with Midori Verity

    Introduction:

    • Welcome to "The Female Millionaire Show," the ultimate podcast empowering women entrepreneurs to conquer the digital realm and achieve million-dollar success. Today, we're excited to introduce a segment titled "From Burnout to Booming Business," featuring the inspiring Olga Bashkatova. Olga, a single mother who faced immense challenges, turned her life around by launching a wildly successful business. Join us as we delve into her journey from burnout to financial security and thriving entrepreneurship.

    Finding Financial Freedom:

    • In this heartfelt episode, Olga Bashkatova shares her personal story of overcoming burnout and financial insecurity. Discover how she transformed from a single mom struggling to make ends meet to the founder of a successful bookkeeping business,NextStage Advisory LLC. Olga’s story is a testament to the power of resilience, determination, and the drive for a better future.

    Launching NextStage Advisory LLC. Stage:

    • Olga’s journey began with a deep desire for financial stability. She discusses her early days in accounting, the pivotal moments that pushed her to start her own business and the initial challenges she faced. Learn how Olga registered her business, attended networking events, and gradually built her client base despite her fears and uncertainties.

    Building a Sustainable Business:

    • Explore Olga’s insights on creating a business that can operate independently. She emphasizes the importance of building processes, documenting procedures, and establishing a consistent client experience. Olga shares valuable tips on transitioning from working in the business to working on the business, a crucial step for any entrepreneur aiming for sustainable growth.

    Overcoming Mental Blocks:

    • Olga opens up about the mental barriers she had to overcome to succeed. From shifting her mindset to embracing the concept of qualifying clients, she provides practical advice for women entrepreneurs. Her journey highlights the significance of mental fortitude, adaptability, and continuous learning in the entrepreneurial world.

    The Importance of Niche Marketing:

    • Delve into Olga’s strategy of targeting specific industries and clients. She explains how focusing on niche markets, such as software-as-a-service (SaaS) companies and marketing agencies, helped her business stand out. Olga discusses the benefits of being seen as an expert in a particular field and how it can attract more clients and foster business growth.

    Empowering Women Entrepreneurs:

    • Olga’s story is a powerful example of how women can achieve financial independence and business success. She shares her vision for the future, her commitment to empowering other women, and her belief in the importance of networking and continuous improvement. Aspiring female entrepreneurs will find inspiration and actionable advice in Olga’s journey.

    Conclusion:

    • Join us for an episode filled with practical insights, inspiring stories, and...
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    27 mins
  • The Female Millionaire Show: Protecting Your Heart and Your Wallet - Featuring Nicole Drew of Rater
    Jun 14 2024

    Want to surround yourself with women who elevate you?

    • Check out Fuel to Fire Business Growth Circles for Women
    • Connect with Midori Verity on LinkedIn
    • Follow us on Instagram
    • Have a chat with Midori Verity

    Introduction:

    • Welcome to "The Female Millionaire Show," the ultimate podcast empowering women entrepreneurs to conquer the digital realm and achieve million-dollar success. It's Happy Hour Friday here at the Fuel to Fire Female Millionaire Show, and we're thrilled to bring you an inspiring and insightful episode featuring the incredible Nicole Drew. Nicole, a seasoned executive in counseling psychology for top companies like Johnson and Johnson and Samsung, has embarked on a transformative journey to revolutionize the online dating world with her app, Rater. Join us as we dive into her mission to create a safer dating experience and her visionary approach to entrepreneurship.

    Nicole Drew's Journey to Founding Rater:

    • In this captivating episode, Nicole Drew shares her transition from the corporate world to becoming the founder and CEO of Rater, a unique dating app designed to protect users from romance scams and negative online dating experiences. Nicole's personal story of being scammed on a dating app in 2018 inspired her to create Rater, a platform that combines user experience ratings, AI, and stringent verification processes to ensure safety and authenticity in online dating.

    Innovative Features of Rater:

    • Explore the groundbreaking features of Rater, including a human experience rating questionnaire, AI photo verification, and background checks for sex offenders and violent felons. Learn how Nicole's app stands out by prioritizing user safety and providing a trustworthy environment for singles to connect.

    Challenges and Triumphs in Building Rater:

    • Nicole opens up about the challenges she faced as a first-time entrepreneur in the competitive dating app market. From gaining brand recognition and user acquisition to managing a growing team and navigating fundraising, Nicole's journey is filled with valuable lessons and insights for aspiring entrepreneurs.

    In-Person Experiences with Rater Mixers:

    • Discover the innovative IRL (In Real Life) Mixer series hosted by Rater offering singles an alternative to online swiping fatigue. These in-person events provide unique opportunities for singles to connect organically and have proven to be a significant driver of user acquisition and brand recognition.

    Future Plans for Growth and Expansion:

    • Nicole shares her ambitious plans for Rater, including nationwide expansion in the U.S. and international growth into Canada and the UK by the end of the year. Learn about Rater's strategy for reaching 100,000 users and the exciting potential of white-labeling their technology for other dating platforms.

    Empowering Women Entrepreneurs:

    • Nicole's journey is a testament to the power of resilience, passion, and innovation. She offers actionable advice for aspiring female entrepreneurs on navigating the digital landscape, creating meaningful experiences, and building a brand that stands out in a crowded market.

    Links And Resources:...

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    18 mins
  • The Comedy Crossover: From Construction to Laughter with Leanne Linsky
    Jun 13 2024

    Want to surround yourself with women who elevate you?

    • Check out Fuel to Fire Business Growth Circles for Women
    • Connect with Midori Verity on LinkedIn
    • Follow us on Instagram
    • Have a chat with Midori Verity

    Introduction:

    • Welcome to The Female Millionaire Show, the ultimate podcast empowering women entrepreneurs to conquer new frontiers and achieve million-dollar success. In today's special segment, "The Comedy Crossover: From Construction to Laughter," we are thrilled to feature the brilliant Leanne Linsky, founder and CEO of Plauzzable, an innovative online comedy platform. Join us as we dive into Leanne's unique journey from the corporate world to comedy entrepreneurship, exploring how she leveraged her diverse experiences to create a revolutionary platform for comedians worldwide.

    Embracing Entrepreneurial Evolution:

    • In this inspiring episode, Leanne Linsky shares her remarkable transition from a Fortune 500 company to the world of comedy. Learn how her corporate background in construction and market research laid the foundation for her entrepreneurial journey. Discover the pivotal moments that led Leanne to pursue her passion for comedy and ultimately launch Plauzzable, an online comedy platform redefining how comedians connect with their audience.

    Navigating Career Transitions with Courage:

    • Leanne’s story is a testament to the power of resilience and adaptability. From excelling in public speaking and cultural development in the construction industry to immersing herself in the comedy scenes of New York and LA, Leanne's journey is filled with bold decisions and relentless pursuit of her dreams. She offers invaluable insights into navigating major career changes and turning challenges into opportunities for growth.

    Building a Digital Empire:

    • Explore how Leanne's academic pursuit during the pandemic led to the creation of Plauzzable. Her decision to return to school for a master’s degree in innovation and entrepreneurship at age 50 was a game-changer. Leanne shares how her life experiences enriched her educational journey, ultimately contributing to the development and success of her online comedy platform. Understand the critical role education played in shaping her vision and executing her business plan.

    Crafting a Comedy Platform for the Digital Age:

    • Delve into the innovative features of Plauzzable and how it stands out in the crowded digital landscape. Leanne explains how Plauzzable provides a live online marketplace for comedy performances, allowing comedians to interact with their audience in real time. Learn about the unique business model that empowers comedians to set their own ticket prices and earn the majority of the revenue, making it a win-win for performers and comedy fans alike.

    Empowering Female Entrepreneurs:

    • Leanne’s journey is an empowering narrative for aspiring female entrepreneurs. She offers actionable advice on leveraging diverse skill sets, embracing technology, and staying resilient in the face of adversity. Her insights on networking, strategic branding, and customer-centric design provide a roadmap for women looking to build their digital empires.

    Conclusion:

    • Join us for an engaging conversation with Leanne Linsky as we explore her transformative journey from construction to comedy. Her story is a powerful reminder that it’s never too...
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    27 mins
  • Wealth Strategies for Women: Niche Real Estate Mastery with Karen Park
    Jun 12 2024

    Want to surround yourself with women who elevate you?

    • Check out Fuel to Fire Business Growth Circles for Women
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    • Have a chat with Midori Verity

    Introduction:

    • Welcome to another empowering episode of "The Female Millionaire Show," the podcast dedicated to helping women entrepreneurs dominate the digital realm and achieve million-dollar success. Today, we have a special guest, Karen Park, Co-Founder & Partner at Advise RE, a trailblazing tax and accounting firm. Karen has been revolutionizing the tax world by providing holistic financial advice and strategic planning beyond traditional bookkeeping and tax services.

    Embracing Entrepreneurial Excellence:

    • In this episode, Karen Park shares her journey from a seasoned tax professional to a visionary entrepreneur. Learn how Karen's passion for helping businesses thrive led her to co-found Advise RE, a firm dedicated to providing strategic, proactive financial advice to clients all year round.

    Crafting Compelling Succession Strategies:

    • Karen discusses the innovative approach of Advise RE, where clients are engaged on a monthly retainer basis, ensuring continuous support and timely advice. This segment delves into how Karen's firm differentiates itself from traditional tax services by offering comprehensive financial planning that considers all aspects of a client’s income and investments.

    Navigating the Path to Million-Dollar Success:

    • Discover the challenges and opportunities female entrepreneurs face in scaling their businesses. Karen shares her expertise in strategic tax planning, emphasizing the importance of timely financial decisions and the benefits of a fractional CFO service, particularly for small to mid-sized businesses.

    Building a Lasting Legacy:

    • Karen explains how niching down to specialize in real estate has allowed her firm to offer tailored advice and build a strong brand identity. Learn why focusing on a specific industry can lead to greater business success and attract a loyal client base, while still keeping the door open for diverse opportunities.

    Empowering Women Entrepreneurs:

    • Get actionable insights from Karen on how to start investing in real estate, even if you think you're not ready. She provides practical advice on starting small, joining investment groups, and the importance of consulting with experts to accelerate wealth-building.

    Links And Resources:

    • Advise RE, PC
    • Karen Park on LinkedIn

    Thanks so much for joining us this week. Want to subscribe to The Female Millionaire Podcast? Have some feedback you’d like to share? Connect with us on iTunes or Spotify and leave us a review!

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    21 mins
  • The Ultimate Creative Hub: A Journey with Snap Scene Founder, Iya Thomas
    Jun 11 2024

    Want to surround yourself with women who elevate you?

    • Check out Fuel to Fire Business Growth Circles for Women
    • Connect with Midori Verity on LinkedIn
    • Follow us on Instagram
    • Have a chat with Midori Verity

    Introduction:

    • Welcome to "The Female Millionaire Show," where we empower women entrepreneurs to conquer the digital realm and achieve million-dollar success. In today's episode, we're thrilled to feature the innovative Iya Thomas, founder of Snap Scene, a revolutionary selfie content studio based in New York. Join us as we dive into Iya's entrepreneurial journey and explore how she's created the perfect space for creators to thrive.

    Revolutionizing Content Creation:

    • In this captivating episode, Iya Thomas shares her story from growing up in Brooklyn to establishing Snap Scene, a unique 2,400-square-foot studio dedicated to providing a variety of customizable backgrounds for content creators. Discover how Iya's vision for an accessible and inclusive creative space is making waves in the industry.

    Innovative Studio Design:

    • Explore the ingenious design of Snap Scene, featuring 24-25 built-in backgrounds, including 12 full rooms and various walls with different themes. Learn how this studio caters to content creators, influencers, and even social service agencies, offering a versatile space to bring their creative ideas to life.

    From Concept to Creation:

    • Iya reveals her inspiration behind starting Snap Scene, rooted in her own challenges as a plus-size media brand owner needing a versatile space to create content. Hear about her journey of researching and designing a studio that accommodates everyone, regardless of size or background, and her commitment to making creativity accessible to all.

    Navigating Growth and Challenges:

    • Iya discusses the challenges she faced in marketing and exposure and shares how she pivoted her business model to focus on group collaborations and partnerships. Discover the success of the "Snap It Forward" campaign, which enables underprivileged groups to use the studio through community-funded tickets.

    Empowering Female Entrepreneurs:

    • Gain invaluable insights from Iya's experiences and her advice for aspiring entrepreneurs. She emphasizes the importance of budgeting for marketing and seeking collaborations to scale your business effectively.

    Looking Ahead:

    • Learn about Iya's future plans for Snap Scene, including potential expansions to other major cities like LA and Texas. Iya's vision for the future is centered on perfecting her current location before scaling, ensuring a strong foundation for growth.

    Links And Resources:

    • Snap Scene
    • Iya Thomas on LinkedIn

    Thanks so much for joining us this week. Want to subscribe to The Female Millionaire Podcast? Have some feedback you’d like to share? Connect with us on iTunes or Spotify and leave us a review!

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    15 mins
  • The Female Millionaire Show: Crafting Cinematic Legacies with Cameron Kit
    Jun 10 2024

    Want to surround yourself with women who elevate you?

    • Check out Fuel to Fire Business Growth Circles for Women
    • Connect with Midori Verity on LinkedIn
    • Follow us on Instagram
    • Have a chat with Midori Verity

    Introduction:

    • Welcome to "The Female Millionaire Show," the ultimate podcast empowering women entrepreneurs to conquer the digital realm and achieve million-dollar success. In this exciting episode, we feature the award-winning filmmaker and entrepreneur, Cameron (Robinson) Kit, founder of YOYOS | You Own Your Own Stories. Join us as we delve into the art of storytelling, exploring how Cameron helps women transform their stories into powerful films that elevate their personal brands and leave a lasting legacy.

    Bringing Stories to Life:

    • Cameron Kit shares her inspiring journey from directing over 30 films, including the acclaimed feature documentary "African Women's Voice," to founding YOYOS. Discover how Cameron's innovative approach helps women entrepreneurs turn their life stories into impactful documentaries, boosting their visibility and influence in their respective fields.

    Creating Cinematic Legacies:

    • Explore Cameron's unique methodology behind crafting compelling documentaries. Learn about her passion for solar punk, a positive vision of the future, and how she integrates this theme into her storytelling. Cameron's insights offer female entrepreneurs a roadmap to narrate their personal and professional journeys through the powerful medium of film.

    Navigating the Filmmaking Process:

    • Dive into the practical aspects of Cameron's filmmaking process, from initial interviews to the final cut. Understand the importance of authenticity in storytelling and how Cameron captures the true essence of her subjects. Gain valuable tips on how to prepare for and leverage a documentary to enhance your personal brand and business.

    Building a Lasting Impact:

    • Cameron discusses the broader impact of her work, highlighting the significance of creating films that resonate on a personal level while also addressing larger societal issues. Learn how her projects, such as documentaries on facial feminization surgery for trans women and innovative tech stories, contribute to positive change and representation.

    Empowering Women Entrepreneurs:

    • Discover actionable advice from Cameron on how to navigate the digital landscape with authenticity and resilience. Her empowering insights on networking, strategic branding, and using film as a branding tool offer listeners a unique perspective on how to stand out and make a significant impact.

    Conclusion:

    • Join us for an enriching conversation with Cameron Kit as we explore the transformative power of storytelling and film. Whether you're an aspiring filmmaker or a businesswoman looking to elevate your brand, this episode is packed with inspiration and practical advice to help you leave a lasting legacy.

    Links And Resources:

    • YOYOS | You Own Your Own Stories
    • Cameron (Robinson) Kit on LinkedIn

    Thanks so much for joining us this week. Want to subscribe to The Female Millionaire Podcast? Have some feedback you’d like to share? Connect...

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    20 mins