In this week’s episode of the Home Service Hustle podcast, we’re thrilled to have Paul Sanneman, the mastermind behind Contractor Staffing Source, Dream Business Coaching, and Residential Contractor Services Group. Paul is here to spill the secrets of his game-changing predictive DISC assessments, which can gauge a candidate’s fit for your business before you even meet them. We dive into Paul’s best practices for hiring, from crafting killer job ads that attract top talent to debunking common recruiting myths, like the idea that you should only hire when you’re desperate or that employees are just a cost. Paul emphasizes that recruiting, like marketing, should be a nonstop effort, always building a pipeline of great candidates. Plus, we tackle the golden rule: "Hire slow, fire fast" to keep your team strong and agile.

Tune in for essential insights on money, mindset, and marketing that you won't want to miss!

🎙️ New Episode Alert! This week on the Home Service Hustle Podcast, we chat with Arthur Yon, Co-Founder of Nest Protection Plan. Arthur's passion for health and impactful business practices shines through as he discusses the critical issue of mold in homes, with a staggering 70% of U.S. homes affected. Discover how genuine care can set your business apart, plus dive into crucial topics like money, mindset, and marketing. Arthur shares invaluable insights on how addressing mold issues can enhance customer trust and loyalty. Tune in to learn how to maximize efficiency, boost your brand, and truly make a difference in your industry.

Don't miss this insightful episode!

In this week's episode of the Home Service Hustle podcast, we welcome Billy Coover, the CEO of Nearby Now, who shares invaluable advice for business owners navigating the complexities of entrepreneurship. Billy emphasizes the challenge of wearing multiple hats when starting a business and the importance of eventually delegating tasks to focus on growth. He explains how his company helps businesses boost local search rankings through specific, intentional keywords, driving more traffic and leads. Billy also highlights the unique aspect of entrepreneurship: your primary boss is your customer. By prioritizing customer satisfaction, you ensure lasting value and loyalty. Additionally, he introduces the concept of "Google food," which involves providing detailed, user-friendly content that stands out in search engines, ensuring your business gets noticed. Tune in for actionable insights to enhance your business's online presence and overall success

In this week's episode of Home Service Hustle, host Jonathan Bannister sits down with Tim Brown, the owner and founder of Hook Agency. Tim shares his inspiring journey from starting in the roofing industry to expanding his expertise into plumbing and HVAC. He discusses the challenges and rewards of navigating different sectors within the home service industry and underscores the critical importance of integrity in business practices.

Tim highlights how making promises you can’t keep can severely damage trust, which is paramount in the home service industry. He shares valuable insights on how to maintain transparency and reliability with customers, emphasizing that trust, once lost, is hard to regain. This episode delves into the ethical considerations that should guide all business interactions, especially in marketing.

Moreover, Tim talks about the necessity for home service business owners to deeply understand their marketing efforts. He warns against relying solely on the assurances of a marketing team without personally grasping the analytics and results. Learning how to read Google Analytics data, for instance, can empower business owners to see their progress clearly and make informed decisions. Tim's advice is a call to action for business owners to fully understand the data and ensure that their marketing strategies align with their business goals.

This episode is packed with practical tips and motivational insights for anyone in the home service industry looking to enhance their business practices and marketing strategies. Tim’s passion for ethical marketing and business integrity shines through, making this a must-watch episode.

This week's episode of the Home Service Hustle Podcast features a special guest, Mike Agugliaro, the CEO and Founder of FUDOG Group LLC. Mike stands out in the business world with his unique approach—he doesn't believe in hard selling. Instead, he focuses on presenting options, educating clients thoroughly, and allowing them to make informed decisions without any pressure. This genuine approach helps build trust, especially in the Home Service Industry, where establishing credibility is challenging.

One key topic Mike discusses is the concept of brand. Many people mistakenly think that a brand is just a logo or a branded vehicle, but Mike emphasizes that it's much more. Your brand encompasses your company culture, processes, team members, customer interactions, and mission. It's the overall impression you leave on the world. Effective branding requires alignment between your image and your actual practices. Your team must genuinely believe in and live out your company culture every day. A strong brand is achieved when everything and everyone in your organization works in harmony, projecting the high level of service you provide.

Mike also highlights three critical areas for anyone in the Home Service space: Marketing, Sales (or as he prefers, serving), and Leadership. Understanding marketing is crucial—it’s about effectively communicating your services' benefits and guiding clients with integrity. Sales, according to Mike, should be viewed as serving people, focusing on genuinely helping them. This approach fosters trust and authenticity. Leadership, on the other hand, involves guiding your team to become better versions of themselves and holding them accountable. Mastering these three areas is key to running a successful business. Mike has so many things to teach people that want to grow and improve. We cover sales strategies, culture, and so much more. You definitely don't want to miss this episode.

Coming up on the next episode of the Home Service Hustle podcast: Chief Operating Officer at CEO Warrior, Michael Disney talks to us about how to be the best business owner you can be. He has next-level advice about everything from how to motivate your team to really push themselves and get results, to having the right attitude and mindset in the day to day. Michael talks about speaking with intention to your employees, and making sure they know what's expected of them. He realizes that people in the home service industry have hearts of gold, so when they really push themselves to do their best and are equipped with the right tools and knowledge, EVERYONE benefits.

To catch this episode and brush up on your skills and knowledge as a fellow home service business owner, be sure to tune in!

Hello, business and sales enthusiasts! We have a great episode for you this week. We had the pleasure of talking with Corey Berrier, who is not only an amazing sales coach and author but also the founder and CEO of The Tradeschools, which is an amazing program and mentorship tailored to the HVAC Industry. You get to learn sales techniques that are industry-specific from the pros, take part in interactive workshops, and even get post-training support. Corey is all about teaching people how to have the right mindset in business and life in general. You have to be willing to spend money to grow. Don't get in your own way. He talks about the importance of finding your confidence and remembering that you should put yourself in the customer's shoes when you do a sales pitch rather than projecting your own bias or opinion. Just because you don't have an indoor air quality set up in your house, that doesn't mean that the customer wouldn't benefit from it. Corey also hosts an awesome podcast called Successful Life. He gets so much joy from hearing people's stories and connecting with people so they can all help each other learn and grow. That's what it's all about right? We should come together and share our experiences to help lift each other up and guide the way to mutual success. Corey's story is inspiring. He had his fair share of struggles, as we all do, but he pulled himself up out of the darkness and into the light. And now that he's there, he wants to help others do the same thing. Pain is growth. We have to experience pain sometimes in order to really be prepared to push hard. And it's all about what you do with that pain. That's the deciding factor. Will you let it bring you down? Or will you use it as a springboard for better things and a better you? I think everyone can learn a lot from the great conversations in this episode between two inspiring men who care so much about helping other people grow and learn.