On this episode of the Hypercube Podcast, Adam Sroka speaks with Philip Bradstock, Co-founder and Head of Analytics at Bitbloom, a company helping renewable energy owners unlock hidden efficiencies in wind and solar assets. Philip shares his journey from turbine modelling to founding Bitbloom, where he uses data to optimise performance across more than five gigawatts of renewable assets worldwide.

They discuss how analytics, machine learning, and automation turn complex renewable data into actionable insights. Philip explains how combining human expertise with AI helps boost efficiency, reduce downtime, and extend asset life — driving smarter, more sustainable energy operations.

Adam and Philip cover:

• Philip’s journey from physics research to co-founding Bitbloom
• Using data and AI to uncover efficiency gains in renewables
• Turning complex data into clear operational insights
• Balancing automation with human expertise
• Maximising assets to power the energy transition

In this episode of the Hypercube Podcast, we welcome a new voice behind the mic - Ivona Voroneckaja, Engineering Manager and former Senior Data Scientist at Hypercube - as she speaks with Duncan Bain, Senior Systems Engineer at SAS UK, about how innovation and intelligence are redefining energy forecasting.

They explore how AI-driven modelling and decentralised energy systems are transforming the way organisations forecast demand, generation, and pricing - using approaches that range from traditional methods like ARIMA to advanced LSTM and hybrid CNN-LSTM models that combine human expertise with machine learning.

Duncan shares how SAS empowers forecasting teams through cloud-based, data-driven tools, while Ivona offers a practitioner’s view on turning insights into real-world action.

Upcoming Webinar:

This episode also highlights The Future of Energy Forecasting webinar, hosted in partnership with SAS. The session offers a deeper dive into how organisations can navigate market volatility and accelerate innovation in energy forecasting.

A grounded, forward-looking discussion on what’s next in energy forecasting, and how AI, data, and human insight are helping the sector stay ahead of change.

Ivona and Duncan discuss:

• The cost of poor forecasting and market penalties
• Modelling renewables, electrification, and volatility
• Using AI, synthetic data, and cloud platforms for smarter forecasts
• Building trust and transparency into predictive models
• The next frontier - from hybrid AI to quantum optimisation

On this episode of the Hypercube Podcast, Adam Sroka speaks with Jade Edwards, Head of Insights at Zapmap, a leading EV charging platform in the UK. Jade shares her journey from data analysis in the insurance sector to leading insights at the forefront of EV infrastructure, where she leverages charging behaviour and network data to optimise public charging solutions.

The conversation explores the complexities of building and managing EV charging networks, from on-street lamppost chargers to high-powered hubs, and how data-driven insights inform planning, utilisation, and investment decisions. Jade explains how advanced analytics, GIS mapping, and forecasting models help stakeholders - including charge point operators, local authorities, and energy distributors - make smarter, more efficient decisions to support the growing EV ecosystem.

Adam and Jade also discuss the future of EV infrastructure, including AI-driven forecasting, integration with the energy grid, and the importance of providing equitable access to charging for all drivers. From practical operational insights to strategic planning for the energy transition, this episode offers a deep dive into the data shaping the future of EV charging in the UK.

Adam and Jade cover:

• Unexpected patterns in local EV charging behaviour
• Maintaining accurate and GDPR-compliant data
• Innovative collaborations with universities and industry partners
• Infrastructure planning, utilisation forecasting, and future pricing models
• Solutions for drivers without home charging options

Final episode before a short summer break!

On this episode of the Hypercube Podcast, Adam Sroka speaks with Rob Taylor, Group CIO at GivEnergy, the UK’s leading manufacturer of domestic battery storage systems. Rob shares his journey from receiving a shockingly high energy bill to leading the company’s software division, where he now drives cloud-based platforms, open APIs, and smart integrations that connect batteries, EV chargers, and home energy systems.

The conversation explores the core challenge of interoperability in a fragmented energy landscape. Rob explains how GivEnergy has championed openness from the beginning and why emerging standards like the Mercury initiative are critical to enabling a connected, scalable energy ecosystem. He also unpacks the strategic importance of early involvement in EV charger protocols, beyond GivEnergy’s core battery products.

Adam and Rob dive into the bigger picture: how domestic and grid-scale storage must work together to meet the UK’s Clean Power 2030 goals, and why cost barriers, installation complexity, and lack of targeted financial incentives are slowing broader adoption. Rob also raises concerns about security in both hardware and software supply chains, calling for greater scrutiny of development practices and long-term infrastructure risks.

Finally, they discuss the cautious but promising role of AI in home energy management, the importance of responsible data use, and how the sector can balance innovation with consumer trust. From standards and software to security and equity, this episode offers a wide-ranging look at the forces shaping the future of home energy.

Adam and Rob cover:

• How a sky-high energy bill led Rob from science into smart energy innovation
• Why GivEnergy bet early on open APIs and what it means for interoperability today
• The challenge of fragmented standards and how the Mercury initiative aims to fix it
• Security risks in global software supply chains and the hidden vulnerabilities in home energy devices
• Why home batteries alone aren’t enough: building toward whole-home optimisation
• The equity gap in energy adoption and the case for targeted financial incentives

Useful Links

Visit GivEnergy: https://givenergy.co.uk/

Connect with Rob: https://www.linkedin.com/in/robert-taylor-uk/

Join Hypercube's Beyond Energy Community: https://wearehypercube.com/join-the-community/

Chapter markers

[00:00] Batteries, fairness, and the risk of a two-tier energy system

[01:00] Meet Rob Taylor – GivEnergy’s CIO on scaling domestic storage

[05:19] Why interoperability is broken – and how Mercury might fix it

[10:13] Why Clean Power 2030 needs both grid-scale and home batteries

[17:51] Supply chain threats, software trust, and grid vulnerability

[24:43] AI hype vs real value – GivEnergy’s take on smart optimisation

Adam speaks with Mark Lufkin, Chief Product Officer at Wondrwall, the Manchester-based company using AI to reinvent how homes manage and generate energy.

Mark walks us through Wondrwall’s evolution, from its origins in motion-sensing wallpaper to a full-stack smart home system powered by AI, solar, and predictive analytics. Think of it as a self-driving car, but for your house: the platform controls heating, lighting, storage, and energy flows in real time, drawing on over 20,000 data points per home, per day.

The conversation dives into the psychology behind smart tech adoption – why most people don’t have time to be energy experts, and how Wondrwall designs for trust, not just efficiency. Mark also unpacks Wondrwall’s PowerPlan model which removes upfront costs by giving away solar panels, batteries, and EV chargers, instead selling clean power back to homeowners at lower rates.

The episode explores how smart systems can feel more like companions than control panels, offering just the right balance of automation, insight, and emotional connection. If the future of housing is intelligent, Wondrwall wants to make sure it is also human.

Adam and Mark discuss:

• Most people aren’t prosumers; Wondrwall’s AI runs the home so they don’t have to
• Human-first design: tech that acts smart, but asks before it acts
• Future Homes Standard doesn’t go far enough and risks driving up bills
• Power Plan flips the model: zero upfront cost, cheaper energy, smarter homes
• Making net-zero realistic by designing for how people actually live

Useful Links

Visit Wondrwall: https://wondrwall.com/

Connect with Mark Lufkin: https://www.linkedin.com/in/marklufkin/

Join Hypercube's Beyond Energy Community: https://wearehypercube.com/join-the-community/

Adam sits down with Dr. Edward Rackley, Head of Energy Storage at CRU, to explore the metrics, materials, and market forces shaping the future of grid-scale batteries.

Edward shares his path from chemical engineering and fuel cell research to leading CRU’s techno-economic analysis on global storage markets. He explains why battery innovation is entering a new era; one where performance, supply chain resilience, and lifecycle cost matter more than just dollars per kilowatt hour.

The conversation spans stacked containers, sodium-ion deployments, and the geopolitical tug-of-war over gigafactory dominance. Edward breaks down the industry’s shift from cost-reduction to performance optimisation, why Europe’s localisation push faces stiff competition, and how CRU models the tipping points that trigger real technology transitions.

From the chemistry of LFP and NMC to the practical limits of shipping 12MWh containers, this episode unpacks the realities behind energy storage scale-up – and what needs to happen next to move beyond lithium.

Adam and Edward cover:

• Techno-economic analysis and the shift from cost to performance optimisation
• Why LFP replaced NMC – and whether sodium, zinc, or flow batteries are next
• How CRU models battery lifetimes, cycling patterns, and levelised cost of storage
• Supply chain pressure points, from mineral refining to skilled labour shortages
• How global markets like Saudi Arabia and Morocco are reshaping storage dynamics

Useful Links

🔗 CRU Group: https://www.crugroup.com/

🔗 Connect with Edward on LinkedIn: https://www.linkedin.com/in/edward-rackley/

🔗 Join Hypercube’s Beyond Energy Community for case studies, articles, podcasts, and events: https://wearehypercube.com/join-the-community/

In this episode of the Hypercube Podcast, Adam sits down with Jonathan Hick, Head of Energy Transition & Fund Manager at Triple Point, to unpack the realities of energy transition investment – beyond the ESG hype.

Jonathan shares his journey from the post-2008 financial crisis to leading one of the UK’s most innovative impact-led investment teams. At Triple Point, he’s helping drive capital into the climate transition across debt and equity, tackling everything from battery storage to transport and building decarbonisation.

The conversation dives into the challenges of pricing risk in an environment where gilts yield more than solar farms, why long-duration storage and co-location aren’t being properly valued, and how Triple Point assesses returns in markets shaped by REMA, grid reform, and regional regulation. Jonathan also unpacks the investor mindset — it’s not about sacrificing returns to do good, but about designing projects that generate strong returns because they accelerate the energy transition.

Adam and Jonathan discuss:

• Why pricing risk properly matters more than ever in a post-subsidy, high-rate world
• The real reason long-duration storage and co-location are still underdeveloped
• How Triple Point balances debt and equity to unlock complex energy projects
• What grid reform and REMA mean for investor confidence and project pipelines
• Where Europe’s energy capital is heading - and why smart regulation makes all the difference

Useful Links

Connect with Jonathan: https://www.linkedin.com/in/jonathan-hick-a302101b/

Visit Triple Point's website: https://www.triplepoint.co.uk/

Join Hypercube's Beyond Energy Community: https://wearehypercube.com/join-the-community/

In this episode, Adam sits down with Ville Kaituri, founder of Olana Energy, an independent power producer based in Finland that’s doubling down on battery energy storage (BESS) across Eastern Europe.

Ville shares the story behind Olana Energy’s rapid pivot from solar to storage, explaining how a crash in the Finnish real estate market and a curiosity about market volatility led him to rethink how energy infrastructure should be built – and who should build it. He dives into Olana Energy’s unique people-first approach to growth, prioritising entrepreneurial local talent over project pipelines, and why that mindset is key to scaling at speed across fragmented, high-opportunity energy markets like Poland and the Baltics.

The conversation touches on everything from navigating grid chaos and regulatory red tape, to the role of storytelling, decision-making agility, and why traditional infrastructure investment models aren’t built for today’s energy volatility. Ville also opens up about rebranding the company, how to optimise BESS performance with real-time analytics, and what he looks for in capital partners with the guts to move fast.

Adam and Ville cover:

• Why the team pivoted from solar to BESS - and how they’re scaling fast across Poland and the Baltics
• The risks of project-first thinking and why finding the right people comes first
• How fast decisions, flat structures, and founder storytelling fuel infrastructure growth
• Why owning BESS knowledge in-house beats outsourcing in a still-nascent market
• What emerging markets reveal about grid visibility, investment barriers, and regulatory reform

Useful Links

Visit Olana Energy's website: https://www.olana.fi/en

Connect with Ville on LinkedIn: https://www.linkedin.com/in/villekaituri/

Join Hypercube's Beyond Energy Community: https://wearehypercube.com/join-the-community/