• The Importance of Staying Connected Through the Customer Journey with Elizabeth Rutledge, CMO of American Express

  • Jul 11 2024
  • Duración: 26 m
  • Podcast

The Importance of Staying Connected Through the Customer Journey with Elizabeth Rutledge, CMO of American Express Por arte de portada

The Importance of Staying Connected Through the Customer Journey with Elizabeth Rutledge, CMO of American Express

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  • Resumen

  • Welcome to this episode of the Marketing Vanguard podcast. A big welcome to Elizabeth Rutledge, our special guest today. Elizabeth is the CMO at American Express. Join us as we explore Elizabeth’s journey from a Biology teacher to an experienced marketing leader.

    Elizabeth shares her insights on the importance of learning and staying connected to customers, supporting the next generation of marketers, and driving and responding to culture change. She discusses American Express' initiatives for small businesses, the impact of AI on marketing, and their commitment to community and leadership development.



    Stream the new episode below and subscribe on Apple Podcasts or find it on Spotify.


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