Consent & confidence are essential ingredients for radically successful, radically ethical marketing. Here's how we center consent and practice building confidence in my Marketing Confidence Confidence Cheerleading programs and why this method helps clients finally stop underpricing.

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🍓isa@misamessaging.com

My no good very bad case of bad ad-fluenza and resulting compare & despair. And what I did to shake myself out of it.

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Appealing to everyone at once is a skill exactly 0 people have mastered.

But when we take the entrepreneurship plunge, our brains sometimes trick us into thinking that having broad appeal is the safest way to do marketing.

Unfortunately, the more we try to target our messaging to everyone, the less our ideal customers realize that we’re talking to them and that they are, in fact, our ideal customers.

So, we have to trust that narrowing it down is the right move.

That’s why getting specific about what you want to offer to whom requires a lot of courage, confidence, and trust. Which is one of the main things savvy entrepreneurs seek support with when they work with me as their Marketing Confidence Cheerleader.

And when asked the right questions, many folks surprise themselves with the realization that they have a lot more clarity on their ideal customer than they thought they did. And that gives them a whole lot of tailored, specific, powerful messaging for their marketing. Because they know exactly who to picture they’re talking to when crafting their marketing.

Squad 🎉 member Monique The Money Coach generously allowed me to demo what Marketing Confidence Cheerleading is like by recording our session for the podcast. As you’ll hear, narrowing it down is often a springboard for creativity.

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🍓Speed up hitting those financial milestones with Monique’s gentle, nonjudgmental 1:1 coaching

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The most powerful marketing I’ve ever seen or made alleviates shame. There’s no manufactured problem to fix so I can sell you a cure. Instead, in the marketing, we dismantle the narrative of the problem.

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🍓isa@misamessaging.com

What if, as an entrepreneur, anxiety was friend, not foe? Innovative entrepreneurs blaze trails that haven’t been traversed before- which makes unfamiliarity and uncertainty constant bedfellows. Anxiety is natural, but it doesn’t mean you made a mistake. In fact, it often carries important clarity should you get curious enough to explore.

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🍓isa@misamessaging.com

July 2024 was my first $10K+ profit month. It’s a moment. It’s that goal number you hear about so much on the online coachisphere. And, to be real, I don’t feel how I thought I would when I hit it.

I’m gonna publicly take inventory.

1. A) To help it sink in for myself that: dang, I did that.
2. B) To light the path for those coming after.
3. C) To help you steer clear of some of the obstacles that I smacked right into.

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Who are you picturing when crafting your marketing? It better not be your critical parent or ex, your skeptical friend, or that boss who fired you way back when. If it is… we can tell. And it doesn’t make us want to buy. Here’s how to fix it.

🍓 Join The Squad 🎉 and get the bonus 30 days of content prompts when you join in July 🍓 Register for a *free* Breathwork & Marketing Confidence Cheerleading Session on July 19th- in collaboration with Mica Winegarden, The Burnout Fairy 🧚

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The tale of how a black sheep screw-up found(ed) her Squad 🎉 & built the business of her dreams.

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