• Next Level Agents: The Kevin & Fred Show - Interviews with the best and brightest minds in the real estate industry

  • By: Kevin Kauffman and Fred Weaver
  • Podcast

Next Level Agents: The Kevin & Fred Show - Interviews with the best and brightest minds in the real estate industry

By: Kevin Kauffman and Fred Weaver
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  • Summary

  • Interviews from the best and brightest minds in the real estate industry. We cover topics like Investing, listings, buyers, brokerage, technology, entrepreneurship and so much more. Brought to you by KevinandFred.com
    2018-2024 Kevin Kauffman and Fred Weaver
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Episodes
  • Brokerages Are Biggest Lie in Real Estate, Build This Instead w/ Mitch Ribak

    Brokerages Are Biggest Lie in Real Estate, Build This Instead w/ Mitch Ribak
    Sep 16 2024
    In real estate, being a broker is the ultimate dream we’re taught to aspire to, but for most people, it’s a nightmare. If you put the ego and bragging rights aside, you’ll find that most brokers aren’t happy. They work 80+ hours a week, get very little time with their families, and at the end of the day, have very little to show for it financially. People often say a restaurant is one of the worst businesses to own, but a real estate brokerage isn’t all that different if you really dig into the numbers. What if we could aspire to a business model that gave us freedom, leverage and more money? What if you could do away with the things that make owning a brokerage so difficult? Mitch Riback did just that and created a model that allows owners to keep more income, have less overhead and responsibility over agents and way more freedom. You could go from working 80+ hours a week to 30 hours, and sell more homes with less headaches. Ultimately, what most “successful” brokers don’t tell you is how much they hate what they run. By taking a different approach, you can sign up for a business, and not a trap. Today, I’m joined by the Realtor, coach, speaker and author of The Big Lie: Are You On the Real Estate Hamster Wheel? Mitch talks about what drove him to build a different business and how it’s allowed him to pour into what truly matters. People think working 80+ hours a week is a badge of honor, it’s a badge of stupidity. -Mitch Ribak Guest Info Mitch Ribak is a Realtor, Broker, Coach, Speaker and author of The Big Lie: Are you on the Real Estate Hamster Wheel? Most Successful Realtors, Team Leaders and Brokers never truly build a business, they build a crappy job. Mitch teaches agents and brokers how to create a business that not only increases their profits, but also creates a life of freedom. To get the book, get https://a.co/d/1T0qWAt or send an email to Mitch@mitchrealty.com. CTA ​​Please leave us a review at https://ratethispodcast.com/nla
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    26 mins
  • REPLAY: Shonna Ruble On The “Smack-in-the-Face” Moment That Changed Her Business & Dominating in a New State

    REPLAY: Shonna Ruble On The “Smack-in-the-Face” Moment That Changed Her Business & Dominating in a New State
    Sep 9 2024
    In an industry that celebrates making rain, GCI, units and volume, it’s really easy to lose sight of why we got into real estate in the first place. Most of us got into this for our families and for freedom to spend time with them. Unfortunately, somewhere along the way, we forget and find ourselves working too much, prioritizing the next meeting, appointment and commission check. It’s only when we have a smack-in-the-face moment that we realize that we’re running our businesses all wrong, and that we have to refocus on the original goal. A lot of what we hear from the stage doesn’t share this truth, and what the road to refocusing on what matters looks like. The great thing about this business is you can build it, find out you built it all wrong, burn it all down, start over and build it right. You can regain the vision and start doing it in alignment with what matters to you. It’s certainly not an easy thing to do, but following through on it is worth it. It gives us a business that puts pressure on the things that really move the needle and nothing else. Shonna Ruble shares her own path through this process, from realizing it was built wrong to building it right in a new city and becoming the top team there. Smacked in the face What led Shonna Ruble into real estate was making sure her children could get what they needed, after her son needed a $700 nebulizer she couldn’t afford. Again, her children are the reason she ultimately decided to build a business and stop working all the time. Sometimes, we get so lost in rain making we forget what matters, but a slap in the face moment got Shonna to refocus. Prioritizing what matters It’s crazy how much real estate you can do when you’re sitting in your car while your kid is at dance or swim class. Shonna learned how to work while her kids were doing something so that she could be there for them. Then after time with her family in the evening, she’d go back to the office. That level of focus is what allowed her business to grow. Great people, not-so-great systems We can have really amazing people on our teams, but if we don’t have systems, everything falls apart if those people aren’t there anymore. It’s so important to take the time to document what has made you successful because that’s what will keep you going through staff changes. From how we do client events to how we celebrate birthdays on the team, you need to have everything written down. Focus on profit Leading with profit is something we’re not taught enough in our business. We get caught up in the numbers, awards, units, GCI and volume, not net worth statements, bank accounts and profitability and it gets us in trouble. Shonna learned how to make focus the priority and it gave her staying power while everyone’s business tanked. Put pressure on the things that matter most A lot of team leaders think you get a new agent ready by teaching them the CRM. The truth is, we have to put pressure on things that move the needle. The onboarding doesn’t end when they sign a contract, it ends when they get their first deal. We have to get them into production and get them to understand the importance of being prospecting-based. That’s what gets them paid and gets them into a deal. Even if we have the best recruiting system, it’s impossible to predict who will be great in the long-run. Even the people who interview well can end up just being all talk and nothing more. No matter how detailed your process is, you can never really tell or predict who will be successful. That means we have to open the door for more people, let people prove who they are by their actions, and then also keep the back door open so that the wrong ones get out the door quicker. For more information, connect with Shonna on LinkedIn or find her on Facebook. CTA ​​Please leave us a review at https://ratethispodcast.com/nla
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    45 mins
  • The Easy-Button Market is Over…Do This If You Want to Thrive Now w/ Sammy DeStefano

    The Easy-Button Market is Over…Do This If You Want to Thrive Now w/ Sammy DeStefano
    Sep 2 2024
    If you got into real estate 5-6 years ago, you might be forgiven for thinking this business is easy. We didn’t have the low inventory, high interest rates and the commission changes we’re dealing with now. For any agent who started back then, the 2024 market might as well be a whole new industry you have to learn. It was a great time to get into the business, but in order to stay in the business now, you have to learn how to generate deals in this current environment. Many people are failing to do that, and that’s why we’ll continue to see agents throwing in the towel and leaving the industry entirely. Mastering the basics of running a solid real estate business is the only way to outlast all the shifts and changes. If you came into the business and immediately started taking shortcuts, you just won’t be able to hack it in the skills-based market we’re in right now. If you’re an agent who invested in coaching, and found a way to go out and get business, you’ll never have to complain about any market conditions - even the ones that are taking other people out of the industry. I recently sat down with an agent who built his business the right way, and developed skills that create success under any circumstance. Sammy DeStefano shares how he went from car sales to real estate, and what’s allowed him to do so well. Why learning the fundamentals matters in this profession The personality type of most real estate agents is high D, so that means we’re an industry of people who like to do things their own way. Also, real estate is a second or third career for a lot of people, and most of those people don’t like being told to do so they are going to riff and find their own way. That’s why learning the basics is so important. For a long time, Sammy felt more comfortable cold calling strangers than calling his sphere. That’s because as a new agent he didn’t feel like he had any value, so it felt like he was just asking family and friends to find someone who wants to pay him. Let’s face it, we’re under-competent in our first deal, we just find someone who agrees to work with us. After working an expired and selling it, and earning the social proof, it was easier for Sammy to feel like he’s bringing value, and he could confidently ask his sphere “do you know anyone who wants to use my level of service?” You need a coach You’re an idiot if you’re not writing a check to a coach every month. That’s not to say you wouldn’t have figured things out without a coach. But something has to be said for having someone wise who has been there and done that and also has a feel for what other people are doing around the country. It provides a massive amount of value and insight, which makes business easier. It’s really easy to get into our own bubble or just talk to people in your own brokerage and limit your possibilities. Getting exposed to what other people are doing is what helps us grow the most both personally and in business. Guest Info Sammy DeStefano is a Realtor in Arizona. After spending 6 years in car sales working for BMW in Phoenix, Arizona, Sammy got accustomed to not only sales but more importantly rain making and prospecting. Initially he got into real estate because he had reached his ceiling at my BMW dealership as a business development center caller, sales guy, and ultimately a finance director. After leaving the dealership and getting his license, Sammy joined Mike Ferry Premier coaching within 90 days and was off to the races. In his first year, Sammy sold 30 homes (all expired and canceled listings that he cold called). In his second year, he sold 35 homes from January to June with a goal of 60 homes sold for the year. The rest is history... Sammy is proactive and finds his own business, calling and door knocking, and there are more than enough clients to help out there. For more information or to connect with Sammy, call or text 919.454.6482. CTA ​​Please leave us a review at https://ratethispodcast.com/nla
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    37 mins
Career Success Leadership Economics Politics & Government
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