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THE LEGENDARY LARRY ERICKSON is a passionate automotive enthusiast who first found himself at the Bonneville Salt Flats during a college break. Alone at Speed Week with just a sleeping bag in his El Camino, he began sketching the impressive vehicles he encountered. His artistic talents didn't go unnoticed, sparking connections with fellow racers and enthusiasts, and leading to him designing some iconic Speed Week posters.

Larry's early experiences evolved into a fascinating career in hotrod and car design. Designing cars for notable figures like Billy Gibbons, Larry goes through the creative processes behind some of his design vehicles such as Gibbon's Cadzilla and Coddington's Aluma Coupe. Listen as he recounts his personal experiences building a roadster for the Grand National Roadster Show and the unique partnerships that have fueled his passion for automotive design.

Listen to Larry's takes on some of his favorite land speed cars and motorcycles. His views on these cars are fascinating from a design point of view. His love for land speed and its cars did not stop with his admiration for them. He eventually designed his own and very beautiful roadster which is featured on this year's Speedweek Poster.