Episodios

  • EP 13: Winning Business Awards: Boost Your Credibility and Sales
    Aug 2 2024

    In this episode of the Meaningful Marketing Podcast, host Chantal Gerardy from Online Business Marketing reveals the secrets to entering, winning, and leveraging business awards to enhance your online credibility and increase sales. Discover the best strategies for finding the right awards, preparing your application, and making the most of your wins to build trust and strengthen your brand. Chantal also shares personal experiences and practical tips for navigating the award process, even if you're starting from scratch. Tune in to learn how you can make awards a powerful part of your marketing strategy.

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    11 m
  • EP 12: Mastering Webinar Funnels: Drive Leads and Boost Sales
    Jul 26 2024

    In this episode of the Meaningful Marketing Podcast, host Chantal Gerardy discusses the power of webinar funnels to generate high-quality leads, build your email list, and boost your sales. Learn the essential steps to create a profitable webinar funnel, from crafting compelling content and engaging your audience to effective follow-up strategies. Chantal also shares her personal tips on avoiding common pitfalls and maximising your webinar's impact without relying on paid ads. Tune in for actionable insights to elevate your marketing strategy and turn your webinars into a consistent revenue generator.

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    12 m
  • EP 11: Crafting Your Signature Talk: Get Opportunities and Elevate Your Brand
    Jul 19 2024

    In this episode of the Meaningful Marketing Podcast, host Chantal Gerardy delves into the power of a well-crafted signature talk. Discover how a signature talk can boost your credibility, showcase your expertise, and open up a wealth of new opportunities. Learn practical strategies to develop your own impactful presentation, from identifying your core message to engaging your audience with personal stories and interactive elements. Chantal shares her personal journey, tips for adaptability, and the importance of rehearsing and receiving feedback. Tune in to elevate your professional profile and leave a lasting impact online.

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    7 m
  • EP10: The Absolute Best Ways to Sell Online
    Jul 12 2024

    In this episode of the Meaningful Marketing Podcast, host Chantal Gerardy discusses the best strategies to maximise your online sales. From setting up Google My Business to leveraging social media, email marketing, content marketing, and customer reviews, Chantal covers a wide range of actionable tips and methods to enhance your online marketing. Learn how to optimise your website, use promotional offers, and analyse customer behaviour to stay ahead of the competition.

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    9 m
  • EP09: Overcoming Imposter Syndrome
    Jul 5 2024

    Do you struggle with self-doubt and self-sabotage? In this episode of the Meaningful Marketing Podcast, host Chantal Gerardy delves into the pervasive issue of imposter syndrome among business owners and marketing managers. Discover how this psychological pattern can impact your creativity, productivity, and overall well-being. Chantal shares personal experiences, practical strategies, and motivational insights to help you acknowledge, reframe, and overcome these limiting beliefs. Tune in to learn how to harness your full potential and thrive in your online marketing.

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    10 m
  • EP08: The Power of Google My Business
    Jun 28 2024

    In this episode of the Meaningful Marketing Podcast, host Chantal Gerardy reveals the most crucial platform that every business should utilize: Google My Business. Learn why 93% of consumers use Google Maps to find businesses, and how a well-managed Google My Business profile can dramatically increase your visibility and customer engagement. Chantal provides step-by-step guidance on optimising your profile, incorporating keywords, keeping information updated, and engaging with customers. Discover practical, ad-free strategies to enhance your online presence and attract more local customers effortlessly.

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    7 m
  • EP07: The Ultimate Guide to Proactive Online Marketing Lead Generation
    Jun 21 2024

    Struggling to convert your social media followers into paying customers? In this episode of the Meaningful Marketing Podcast, we dive into proactive lead generation strategies that will help your content drive real sales. Discover how to create irresistible lead magnets, build engaging email sequences, and utilise various online platforms to capture high-quality leads. Learn the importance of moving your audience from social media to your email list, ensuring you have a reliable and valuable asset for your business. Join us for actionable tips and insights to transform your online marketing content into successful lead generation tactics that boost your profitability.

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    11 m
  • EP06: Five Productivity Strategies to Unlock your Marketing Potential
    Jun 14 2024

    Join Chantal Gerardy in this powerful episode where she unlocks five key strategies to skyrocket your marketing productivity. Chantal explores how a balanced lifestyle, clear goals, streamlined systems, continual learning, and a decluttered workspace can dramatically increase your marketing effectiveness and profitability.

    Drawing from a vivid analogy of a chaotic car trip without a GPS, Chantal explains why knowing your direction in marketing is as crucial as having a map on a journey. She emphasises the importance of being well-prepared and maintaining a healthy mindset to navigate the complexities of marketing with ease. This episode is packed with actionable advice as Chantal offers insights into automating repetitive tasks, upskilling to overcome challenges, and reducing distractions to enhance focus. Whether you’re struggling with daily marketing tasks or looking for ways to perform better, this episode provides the tools to transform your approach to business marketing. Don't forget to visit onlinebusinessmarketing.com.au for more tips and resources.

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    9 m