In this episode of The Missing Secret Podcast, John shares with the audience something he did with his class at the University of Texas. John had a student play the 20-year-old version of John Mitchell. And John played the current version. John then imparted lessons to the 20-year-old version of himself that would make his life way easier and way more successful earlier. And here’s the essence of what it came down to. WORK SMARTER. But most of us are ingrained to just work harder. Big mistake. But the natural question is how do you work smarter?

At the end of the day, it comes down to understanding HOW THE HUMAN MIND WORKS. And the linchpin issue is that 95% of a person’s daily thoughts and actions are unconscious. Once a person gets the PROFOUND RAMIFICATIONS of that, their life is never the same. The BIG DOMINO DROPS. And here’s why. Your success in life comes down to your DAILY ACTIONS. If 95% your daily actions are unconscious, if you are not gaining control over those unconscious daily actions you’re playing the game of life at 5% of your potential.

And here’s the other key thing that comes from that. YOUR SUBCONSCIOUS MIND CONTROLS YOUR LIFE. It’s either your greatest asset or your greatest nemesis and challenge. Contemplate that for minute. Here’s why that’s the case. We are all innately WIRED FOR SURVIVAL. That causes 75% of our thoughts be fear-based and we’re reactive rather than proactive on our agenda. Therefore if you do nothing to override being wired for survival, you live life fear-based and reactive every day. It’s a horrible way to live. But if you take control of your subconscious mind, and feed the succinct articulation of your life yourself each day, it’s a whole new ballgame. You’ll now wired yourself for success, rather than being wired for survival.

So it’s your choice. Do you want your subconscious mind to be your biggest asset, or do you want it to be your greatest challenge that you have to fight every day. It’s up to you. Controlling your subconscious mind only takes 12 minutes a day.

Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

Reach out to John at john@thinkitbeit.com

LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

Kelly Hatfield

Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple...

At 50, John Mitchell realized he wasn’t living the exceptional life he’d imagined. After 20 years as an entrepreneur earning $200K–$300K a year, he set out to understand the science of success—and found it in Think and Grow Rich. But when he discovered the book only revealed half the secret, John spent two months decoding the rest.

The result was his 12-Minute-a-Day Method—a system that helped him multiply his income by 25x, gain control over his thoughts, and start living intentionally instead of reactively. Today, John and his co-host Kelly Hatfield share how applying this scientific approach to mindset and focus can transform your business, relationships, and life.

If you’re among the 2% ready to reach your full potential, The Missing Secret Podcast will show you how to leverage yourself through science.

Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

Reach out to John at john@thinkitbeit.com

LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

Kelly Hatfield

Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in their businesses and lives.

She has been in the recruiting, HR, and leadership development space for over 25 years and loves serving others. Kelly, along with her amazing business partners and teams, has built four successful businesses aimed at matching exceptional talent with top organizations and developing their leadership. Her work coaching and consulting with companies to develop their leadership teams, design recruiting and retention strategies, AND her work as host of Absolute Advantage podcast (where she talks with successful entrepreneurs, executives, and thought leaders across a variety of industries), give her a unique perspective covering the hiring experience and leadership from all angles.

As a Partner in her most recent venture, Think It Be It, Kelly has made the natural transition into the success and human achievement field, helping entrepreneurs break through to the next level in their businesses. Further expanding the impact she’s making in this world. Truly living into the power of the ripple effect.

Reach out to Kelly at...

In this episode of The Missing Secret Podcast, John and Kelly discuss the idea that self talk establishes your identity. And that’s significant because your identity defines your long-term actions. And your actions ultimately determine your success in life. In this episode John and Kelly play clips from a video by Dr. Joe dispenza – the world acclaimed mind-body expert. So John plays for five minutes of a clip and then John and Kelly discuss what they’re learning.

The first clip talks about how your life is about to change from self talk. Then Joe talks about how people are living on autopilot. And the effect of that is they re-create their past. Also how the negative self talk adversely affects their biochemistry. Then John and Kelly discuss those topics then a clip is played of what actually happens in the body from self talk.The big Takeaway is your self talk determines your identity. And most people have no directed and focused self talk and therefore default to negative self talk.

Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

Reach out to John at john@thinkitbeit.com

LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

Kelly Hatfield

Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in their businesses and lives.

She has been in the recruiting, HR, and leadership development space for over 25 years and loves serving others. Kelly, along with her amazing business partners and teams, has built four successful businesses aimed at matching exceptional talent with top organizations and developing their leadership. Her work coaching and consulting with companies to develop their leadership teams, design recruiting and retention strategies, AND her work as host of Absolute Advantage podcast (where she talks with successful entrepreneurs, executives, and thought leaders across a variety of industries), give her a unique perspective covering the hiring experience and leadership from all angles.

As a Partner in her most recent venture, Think It Be It, Kelly has made the natural transition into the success and human achievement field, helping entrepreneurs break through to the next level in their businesses. Further expanding...

In this episode of The Missing Secret Podcast, John and Kelly discuss the idea of talking to yourself in the second person. More specifically using focused self talk to create your identity. There is some amazing new research out of Stanford and Dr. Andrew Huberman where he talks about the scientific discoveries regarding how self talk impacts a person’s neurochemistry and autopilot. The connection is pretty simple. Self talk impacts identity, identity effects a person’s long-term actions, and actions determine a person’s success and achievement in life.

So when you talk to yourself in the second person with empowering statements, it literally changes the chemical release of things like dopamine. And the expression of your genes. And it changes how your autopilot is wired. And that’s significant because 95% your daily thoughts and actions are unconscious. Meaning that 95% are on autopilot. During this interview it’s noted that when you say I, you’re more focused on your intentions. Where as when you say you, it’s your identity – which is more sticky then intentions.

During this podcast John and Kelly discuss the concept of negative thoughts. And Dr. Andrew Huberman suggests that when a negative thought comes in your head, you simply identify it. Identify it as a thought and label it as not true. When you have the presence of mind to do that, it changes how the brain processes that negative thought. This episode is a must listen to for anyone that is doing the think it be it methodology. The end result is you will be changing your life GPS template to say YOU instead of I based on the latest neurophysiology research out of Stanford.

In the show notes for providing an important video regarding self talk and its impact on you physically. Here it is as follows:

Subject: Talk to Yourself Like This for 3 Days And Rewire Your Mind - Andrew Huberman

https://youtu.be/_io1BnTyog4?si=jajOzNOcvirdO8fV

Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

Reach out to John at john@thinkitbeit.com

LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

Kelly Hatfield

Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several...

In this episode of The Missing Secret Podcast, John and Kelly discuss the concept of the power of personal growth. Kelly had the benefit of growing up with a father who was big into personal growth. Accordingly, ongoing personal growth is who Kelly is. John didn’t have the same good fortune. When he turned 50 and he wasn’t as successful as he thought he should be, he saw that in his 30s and 40s he was too busy for personal growth. Big mistake. And when he got into his 50s, he rectified that. By creating a system for personal growth. That made it both consistent and strategic relative to what he wanted to accomplish. It was foundational in causing his income to go up by 25 times over the $200,000 a year he was making the prior 20 years.

In this episode John acknowledges that many people don’t have an appreciation for personal growth because their life experience hasn’t shown them how valuable it is. But does everybody have to learn everything the hard way?. John makes the contention that nobody is smart enough to be highly successful on their own. Nobody. And you actually don’t have to be the smartest person in the world. Just be a conduit of learning. Continually learning from experts. At the end this podcast John explains that on March 28, which is a Friday at 11 AM central time, John is going to conduct the quarterly 2% mastermind. Helping people using the 12 minute a day methodology tweak up there life GPS template. And allows them to ask questions.

Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

Reach out to John at john@thinkitbeit.com

LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

Kelly Hatfield

Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in their businesses and lives.

She has been in the recruiting, HR, and leadership development space for over 25 years and loves serving others. Kelly, along with her amazing business partners and teams, has built four successful businesses aimed at matching exceptional talent with top organizations and developing their leadership. Her work coaching and consulting with companies to develop their leadership teams, design recruiting and retention strategies, AND her work as...

In this episode of The Missing Secret Podcast, John and Kelly discuss is the idea that you have to create yourself from the inside out not the outside in. This comes from a great book called Inner Excellence. And here’s the reality. Most people are creating themselves from the outside in. Driven by social media and what other people think. So who they are is primarily influenced by those factors. Exactly the opposite of how you want to be. You want to be created from the inside out. At the end the day, all we want is inner peace and to live our life confidently. And everything starts with gratitude. Which promotes inner strength, which then leads to mental toughness. Which then leads to achievement. And that all comes back to inner peace and gratitude.

During this podcast Kelly digs into the idea that your identity dictates your actions. Who you see yourself as determines the actions you take. And your morning routine is how you establish your identity and how you build yourself from the inside out. You just have to figure out what the best morning routine for you is. Maybe it’s meditation, maybe it’s affirmations. But as John points out, what would be a better morning routine than feeding the succinct articulation of your desired life yourself each day.

Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

Reach out to John at john@thinkitbeit.com

LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

Kelly Hatfield

Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in their businesses and lives.

She has been in the recruiting, HR, and leadership development space for over 25 years and loves serving others. Kelly, along with her amazing business partners and teams, has built four successful businesses aimed at matching exceptional talent with top organizations and developing their leadership. Her work coaching and consulting with companies to develop their leadership teams, design recruiting and retention strategies, AND her work as host of Absolute Advantage podcast (where she talks with successful entrepreneurs, executives, and thought leaders across a variety of industries), give her a unique perspective covering the hiring...

In this episode of The Missing Secret Podcast, John and Kelly dig deeper into the idea that 95% of your daily actions are unconscious. The classic way we explain it is as follows. Your actions determine your success in each area of your life. It is well documented that 95% of your daily actions are unconscious. Accordingly just connect the dots. Your subconscious mind controls your life. And if you want a higher level of success, you have to gain control over those unconscious daily actions. But one thing that John finds interesting from appearing on various podcast is often times the host will acknowledge that they know that 95% of their daily actions are unconscious but do not do anything about it.

Kelly provides some great wisdom on this topic. First of all, she says that often times people didn’t know they could do anything about it. Well that’s exactly what the think it be it methodology is all about. The 12 minute a day technique. Taking control over those unconscious daily actions. The other thing Kelly astutely points out is that most people aren’t thinking about this anyway. They’re just gliding through life living life at a shallow level. Not getting much thought to the implications of 95% of their daily thoughts and actions being unconscious. Once you listen to this podcast, you will have a deeper and richer understanding of this fundamental concept that when you think about it, is life-changing.

Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

Reach out to John at john@thinkitbeit.com

LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

Kelly Hatfield

Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in their businesses and lives.

She has been in the recruiting, HR, and leadership development space for over 25 years and loves serving others. Kelly, along with her amazing business partners and teams, has built four successful businesses aimed at matching exceptional talent with top organizations and developing their leadership. Her work coaching and consulting with companies to develop their leadership teams, design recruiting and retention strategies, AND her work as host of Absolute Advantage podcast (where she...

In this episode of The Missing Secret Podcast, John and Kelly talk about the power of knowing your own story. John talks about how he has a weekly personal growth program for the 18 head coaches at the University of Texas. As well as for the 75 people in the athletic department. And this week he provided the coaches with an interview of both Kobe Bryan and Michael Jordan’s mental coach. George Munford. He talks about how he was able to help them reach their full potential by understanding their unique story. A powerful lesson.

So in this episode, John explains in under two minutes his unique story. Then Kelly does the same thing. You will find that when you do this and define your story in under two minutes, it ends up being a source of power when things get tough and when you are dealing with the daily grind.

In this episode John also talks about the power of doing what you say you’re going to do. The research indicates that people do what they say they’re going to do about 40% of the time. Using the think it be it methodology will take it to close to 100%. At the end of the podcast John discusses getting to know Jerry Jones. And the opportunity to buy 12% of the Dallas Cowboys. That 12% is now worth over $1 billion. And the point of telling that story is the power of you getting smarter as you get older.

Buy John’s book, THE MISSING SECRET of the Legendary Book Think and Grow Rich : And a 12-minute-a-day technique to apply it here.

About the Hosts:

John Mitchell

John’s story is pretty amazing. After spending 20 years as an entrepreneur, John was 50 years old but wasn’t as successful as he thought he should be. To rectify that, he decided to find the “top book in the world” on SUCCESS and apply that book literally Word for Word to his life. That Book is Think & Grow Rich. The book says there’s a SECRET for success, but the author only gives you half the secret. John figured out the full secret and a 12 minute a day technique to apply it.

When John applied his 12 minute a day technique to his life, he saw his yearly income go to over $5 million a year, after 20 years of $200k - 300k per year. The 25 times increase happened because John LEVERAGED himself by applying science to his life.

His daily technique works because it focuses you ONLY on what moves the needle, triples your discipline, and consistently generates new business ideas every week. This happens because of 3 key aspects of the leveraging process.

John’s technique was profiled on the cover of Time Magazine. He teaches it at the University of Texas’ McCombs School of Business, which is one the TOP 5 business schools in the country. He is also the “mental coach” for the head athletic coaches at the University of Texas as well.

Reach out to John at john@thinkitbeit.com

LinkedIn: https://www.linkedin.com/in/john-mitchell-76483654/

Kelly Hatfield

Kelly Hatfield is an entrepreneur at heart. She believes wholeheartedly in the power of the ripple effect and has built several successful companies aimed at helping others make a greater impact in their businesses and lives.

She has been in the recruiting, HR, and leadership development space for over 25 years and loves serving others. Kelly, along with her amazing business partners and teams, has built four successful businesses aimed at matching exceptional talent with top organizations and developing their leadership. Her work coaching and consulting with companies to develop their leadership teams, design recruiting and retention strategies, AND her work as host of Absolute Advantage podcast (where she talks with successful entrepreneurs, executives, and thought leaders across a variety of...