The Podcaster's Guide to a Visible Voice

By: Mary Chan Organized Sound Productions
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  • Summary

  • How do you, as a podcaster, make an emotional connection with your listeners? Through the power of your natural voice. This podcast about podcasting for podcasters doing good in the world, who want to be more confident in their podcasting skills to speak with spirit. Get your ears ready for bite-sized episodes with podcasting tips and insights into the wider podcasting community to support your way of podcasting. You'll discover what it takes to be a powerful podcaster with your host Mary Chan, as she shares techniques, mindset shifts, and goes beyond the typical how-to talk into a microphone, but she loves to talk about that too. She'll guide you on your podcasting journey to level up your show or even start one. As a Voice-Over Artist and former radio producer for almost 20 years, she'll share with you what she's learned from creating, recording, and editing, hundreds of thousands of voices; from newbie clients who had to read their very first script to seasoned professionals voicing the very same commercials you hear on the radio and TV. They all have one thing in common with you - they made an emotional connection to a listener, not by the words they use, but by how they use their voice. Now as a Podcast Strategist and founder of Organized Sound Productions, you'll gain the insights to keep you podcasting with an intuitive approach. So how do you want your listener to feel? Learn all the secrets at http://www.visiblevoicepodcast.com and to work with Mary, check out https://www.organizedsound.ca.
    © 2020-2024 Mary Chan
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Episodes
  • How to Audit Your Podcast Effectively - EP 82

    How to Audit Your Podcast Effectively - EP 82
    Jul 8 2024
    How do you make sure your show evolves along with your listener? As an independent podcast creator, chances are you wear a lot of hats. You’re the host, of course, as well as the producer, the audio editor, the marketer, the designer… When you’re so focused on doing all the things for your show, it can be easy to forget that your podcast isn’t about you at all. It’s about your listener. Being a podcaster means you’re responsible not just for putting out a show you think your ideal listener will connect with, but for diving deep into your current listener and making sure that your episodes evolve alongside them. In the last episode before the summer break, Mary takes you through the many steps she follows when she conducts a podcast audit, so that your show can evolve to serve your audience better. Take these pro tips on a test drive to guide the evolution of your podcast: How to learn more about your current and ideal listenerWhy defining success is directly linked to podcast growthHow to evaluate your show, inside and out Links worth mentioning from the episode: Take Mary’s listener survey and be entered to win a deck of her Voice Connection Cards and a 30-minute strategy session - https://forms.gle/GrCcLd4GXybGmfvb8Schedule a complimentary strategy session - https://www.organizedsound.ca/contact/ Connect with Mary! Leave a voicemail with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.comGet the full transcript of the episode at http://www.visiblevoicepodcast.comRead up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletterTo learn more or work with Mary, check out https://www.organizedsound.caLink up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions Show Credits: Podcast audio design, engineering, and edited by Mary Chan of Organized Sound ProductionsPodcast cover art by Emily Johnston of Artio Design Co.Show notes written by Shannon Kirk of Right Words StudioPost-production support by Kristalee Forre of Forre You VA Transcript: [MUSIC IN - GHOSTHOOD FEATURING SARA AZRIEL “LET’S GO” BEGINS] MARY: In podcasting, creating your show can feel so much about that overwhelm because of what the host does. Many shows are a one person show. So not only are you the host, but also the audio editor, the writer, the producer, showrunner, marketer, executive assistant, and the list really does just go on and on. But remember, your podcast is actually about your listener, not you. Without your listeners, your podcast is basically a fancy place to leave yourself some voice notes. If that's what you're looking for, great. I mean, hit stop on this episode and move on. But if you want to grow alongside your podcast, you need to learn more about your listeners so that you can evolve along with them. So today we're getting into auditing your own podcast so that you can grow and learn from it. This is episode 82 of The Podcasters Guide to a Visible Voice. << WOMAN SINGS: So so so so let’s go >> Thanks for joining me today on this episode. And, yeah, it's about auditing your podcast. [INTRO MUSIC ENDS] And part of that process is learning about your listeners. So, before we get started into the meat of the episode, I want to learn from you. I'd love to hear what your feedback is. And really, that is the main theme of the episode. So, knowing your show and auditing your podcast comes down to knowing your listeners. I'm doing a listener survey to learn more about you. This way, I can create more episodes with you in mind. What do you want to hear more of? What can I improve on? What do you actually not like to hear? You know, all the good stuff, all the feedback. And as a thank you for taking your time to share your thoughts. The survey is anonymous, but if you provide me your contact information, you'll be submitted to one entry to win a deck of my Voice Connection Cards. They'll give you a boost of compassion before you hit that record button. It's kind of like a little affirmation card deck for you. Plus, I'll also throw in a 30-minute strategy session to talk to me about voice or podcasting and everything in between. So that's for you to choose. Kind of like a choose your own adventure session. You bring your questions and fire them at me, and I'll help support you on your voice and podcasting journey. So head on over to visiblevoicepodcast.com/offers, and on that page will be a link to the survey. So, like I said, as part of the theme of this episode, you can also go through my listener survey. And yeah, use it for yourself, too. Why not? Go through the survey, fill it all out. But then you can use those questions as a template for your own listener survey, if you want. It's okay. You can steal my ideas, because point number one here, this whole episode, is to know your audience, ...
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    24 mins
  • Start a Ripple Effect of Continuous Learning with Beth Cougler Blom - EP 81

    Start a Ripple Effect of Continuous Learning with Beth Cougler Blom - EP 81
    Jun 24 2024

    How can activating your beginner’s mind help you facilitate an authentic podcast experience? For many podcast hosts, the draw of creating a show is two-fold: we are eager to engage with and educate our listeners on topics we’re passionate about, and we look forward to the personal learning and professional development our interviews and solo episodes can foster.

    Beth Cougler Blom is a facilitator, learning designer, and author crafting impactful learning experiences for organizations making a difference in the world. She also funnels her passion for transformational learning into her own podcast, Facilitating on Purpose. In this episode, she and Mary discuss the challenges, joys, and vast potential of kicking “Instagram Perfect” to the curb and creating an authentic podcast.

    Explore how your podcast facilitates learning for yourself and your community:

    • Facing down the fear of reaching out to potential guests
    • The benefits of receiving (and giving) listener feedback
    • Balancing vulnerability and professionalism in your episodes
    • Prioritizing the pursuit of greater inclusivity on your podcast

    Links worth mentioning from the episode:

    • Fill out the 2024 Listener Survey - https://www.organizedsound.ca/offers/
    • Episode 79, Making Accessibility Possible in Podcasting - https://www.organizedsound.ca/making-accessibility-possible-in-podcasting-with-joel-mckinnon-episode-79/
    • SessionLab State of Facilitation 2024 Report - https://www.sessionlab.com/state-of-facilitation/
    • Listen to “Facilitating on Purpose” - https://bcblearning.com/podcast/
    • Mary’s 12-week 1:1 Launch Experience program - https://www.organizedsound.ca/launch-a-podcast/

    Engage with Beth:

    • Read Beth’s book “Design to Engage” - https://bcblearning.com/book/
    • Connect on LinkedIn - https://www.linkedin.com/in/bethcouglerblom/
    • Work with Beth - https://bcblearning.com/

    Connect with Mary!

    • Leave a voicemail with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.com
    • Get the full transcript of the episode at http://www.visiblevoicepodcast.com
    • Read up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletter
    • To learn more or work with Mary, check out https://www.organizedsound.ca
    • Link up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/
    • Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions

    Show Credits:

    • Podcast audio design, engineering, and edited by Mary Chan of Organized Sound Productions
    • Podcast cover art by Emily Johnston of Artio Design Co.
    • Show notes written by Shannon Kirk of Right Words Studio
    • Post-production support by Kristalee Forre of Forre You VA
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    40 mins
  • Level Up Your Listening Skills to Improve Your Podcast - EP 80

    Level Up Your Listening Skills to Improve Your Podcast - EP 80
    Jun 10 2024

    How has being a podcaster changed how you listen? There are plenty of ways AI can make podcasters’ lives easier, but there’s one human ability Mary firmly believes AI will never be able to replicate (or at least not for a very long time): true listening. We humans have the incredible potential to distill the emotional impact underlying the words a person speaks. Artificial intelligence bots, on the other hand, can only record the words themselves and “react” with whatever follow-up is programmed into their databanks.

    As podcasters, we learn to hear and listen differently than other people. We hone in on the nuances in our guests’ voices, which enables us to strengthen that shared connection in our interviews. We also pick up on background sounds that wiggle in around our recorded words, affecting the quality of our episodes in a big way. So, when you’re podcasting—what are you listening for?

    Explore the emotional nuances of the human voice:

    • The significant difference between listening and hearing

    • What’s behind the “zoom-quality sound” fatigue we all experience

    • How deep and supportive listening can make you healthier

    Links worth mentioning from the episode:

    • Episode 77, Why We Need To Highlight Our Humanity In Podcasting with Erin Moon - https://www.organizedsound.ca/why-we-need-to-highlight-our-humanity-in-podcasting-with-erin-moon-episode-77/

    • JAMA Network Open study “Association of Social Support With Brain Volume and Cognition” - https://jamanetwork.com/journals/jamanetworkopen/fullarticle/2783042

    Connect with Mary!

    • Leave a voicemail with your feedback at https://www.speakpipe.com/VisibleVoice or email visiblevoicepodcast@gmail.com
    • Get the full transcript of the episode at http://www.visiblevoicepodcast.com
    • Read up on more secrets with the Visible Voice Insights Newsletter https://www.organizedsound.ca/newsletter
    • To learn more or work with Mary, check out https://www.organizedsound.ca
    • Link up on LinkedIn https://www.linkedin.com/in/marychan-organizedsound/
    • Engage on Instagram @OrganizedSoundProductions https://www.instagram.com/organizedsoundproductions

    Show Credits:

    • Podcast audio design, engineering, and edited by Mary Chan of Organized Sound Productions
    • Podcast cover art by Emily Johnston of Artio Design Co.
    • Show notes written by Shannon Kirk of Right Words Studio
    • Post-production support by Kristalee Forre of Forre You VA
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    24 mins
Marketing Economics Personal Success
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