This week, Jacki and Lyle discuss the importance of reputation in the corporate and business world, and how companies and individuals can take steps to manage their reputation in order to elevate their business. This follows hot on the heels of the Huw Edwards Scandal episode, where Jacki and Lyle started to discuss the idea of reputation when it comes to public figures and crisis communications. Lyle discusses his own opinion on the term reputation, including how he sees it as more of a vibe around a business or individual than something that businesses should be prioritising. Jacki responds to Lyle's point regarding how the C suite can have the best reputation in the world by agreeing that upholding your reputation throughout an organisation is important. She analyses how it used to be the customer service department of an organisation that fell foul of poor reputation management, but that now maintaining an excellent customer service reputation is seen as a priority by businesses! There is time for Jacki and Lyle to discuss some brilliant examples of customer service, such as the service delivered to Jacki by Apple recently over a subscription she wished to cancel, and the pair also discuss how maintaining an excellent reputation within the industry you operate in can elevate your business and help give you the competitive edge over your fellow organisations!

Artwork & music by Lyle Fulton

Get in touch via lyle@dimoso.com or info@therestispr.com

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