The Scaling Wellness Podcast: Scale Your Massage Business

By: Darryl "DJ" Turner
  • Summary

  • Welcome to The Scaling Wellness Podcast - the podcast dedicated to sharing what, why, and how of scaling your wellness practice beyond yourself, as well as sharing inspiring stories of how others did it themselves. Join Darryl “DJ” Turner as he and his guests share everything you need to know about scaling your practice up, while scaling back your stress, responsibility, and client-facing hours. Listen to new interviews every Monday with a bonus episode every Thursday!
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Episodes
  • 266 - How Karen Awender Built Uptown Haven from Zero to 2,000 Clients
    Sep 23 2024

    In today's episode, we delve into the inspiring entrepreneurial journey of Karen Awender, the founder of Uptown Haven Wellness Professionals, as she shares her experience of starting a business from the ground up in an undesirable area and transforming it into a thriving wellness center.

    With a year of hard work and dedication, Karen and her partner breathed life into their space, doing everything from crafting their own countertops to creating a warm and inviting atmosphere.

    From the early challenges of finding a business name and logo to learning the complexities of client management and team leadership, Karen's journey is a testament to the unwavering commitment required to build a successful enterprise.

    Through her dedication, Uptown Haven quickly grew from having no clients to serving approximately 2,000 individuals, offering massage therapy, skincare, and aesthetic medical services.

    Karen's ability to adapt and navigate the demands of entrepreneurship is truly inspiring, from initially working around client needs to establishing clear boundaries and providing a welcoming yet professional environment for her team and clients alike.

    In this episode, she shares her insights, experiences, and valuable advice for aspiring business owners based on her own learning experiences.

    So, tune in to gain invaluable perspectives on starting and growing a small business, and to be inspired by Karen's unwavering commitment to pursuing her passion and creating a haven for wellness.



    Check out Karen’s website:
    https://www.uptownhavenwellness.com/

    Her social media pages:

    https://www.facebook.com/UptownHaven

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    Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com

    Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat


    Follow us on Instagram: www.instagram.com/scalingwellness

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    49 mins
  • 265 - 3 Ways To Increase Revenue Without Spending More On Marketing
    Sep 16 2024

    What if I told you that you could make more money, book more clients, and boost your profits—without investing in more marketing, adding new services, or expanding into retail? Sounds too good to be true, right? In this episode, I’ll reveal how some of my clients have doubled their business and hit six figures without spending an extra dime on marketing. Spoiler: it's all about making small but powerful tweaks.

    We’ll dive into three key strategies that can transform your business: from fixing your team’s rebooking consistency, to reactivating past clients, and optimizing your schedule to serve more clients with the resources you already have. These are actionable steps you can implement today to increase revenue without the marketing spend.

    If you’re ready to take your business to the next level, this episode is for you. And if you want personalized help to accelerate your growth, don’t miss out on our intensive coaching offer! Tune in and start scaling your success.




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    Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com

    Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat

    Follow us on Instagram: www.instagram.com/scalingwellness

    Show more Show less
    15 mins
  • 264 - How Nicole Miller Transformed Financial Struggles into a Successful Spa Business
    Sep 9 2024

    Welcome to the Scaling Wellness podcast! In this episode, we delve into the inspiring journey of Nicole Miller, the determined owner of Miller Massage, a boutique day spa in Surprise Arizona.

    Nicole's story is one of resilience, as she shares her experiences of overcoming financial challenges to build a successful business from the ground up.

    Throughout the episode, Nicole reflects on the obstacles she faced during the pandemic, including losing and regaining clients, expanding her business, and transitioning from a solo practitioner to managing a growing team.

    She offers valuable insights into the mental shift required to embrace her role as a business owner, the complexities of handling finances, and the significant decision to switch her team from independent contractors to W-2 employees.

    Nicole's candid discussion also touches on the realities of running a small business, from the impact of COVID-19 to managing client retention and salon policies. Her experiences with marketing strategies like Groupon, strong cancellation policies' importance, and relentless determination offer practical lessons for entrepreneurs in any industry.

    Join us as we explore Nicole's journey of passion, perseverance, and entrepreneurial spirit.




    Check out Nicole’s website:

    https://millermassage.com/

    Her social media pages:

    facebook.com/millermassage/

    - - - - - - - - - - - - - - - - - - - -




    Want to build a wellness practice that gives you both TIME and MONEY? Learn how more at www.scalingwellness.com

    Schedule Your No-Cost 1:1 Strategy Call: www.scalingwellness.com/chat

    Follow us on Instagram: www.instagram.com/scalingwellness

    Show more Show less
    49 mins

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Great podcast! Darryl is so helpful

I enjoyed every podcast. Thank you for taking your time to help us therapists. Great stuff Darryl.

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