If you've scrolled by a drop-dead gorgeous Seacoast sunset on Instagram, chances are it was posted to @SeacoastLately, the region's go-to guide for celebrating the beauty, culture, and happenings of the Seacoast. An Instagram account with 38,000 followers, @SeacoastLately is the ultimate guide for how to best spend your time, money, and energy while taking in all the magic the Seacoast has to offer. Who is the mystery person running this account, and what's the story behind it, you ask?

In today's conversation from my home studio in Portsmouth, the Seacoast's biggest fan discusses:

• Maggie Sutherland's Seacoast Story (00:00)
• Founding Seacoast Lately nine years ago (07:58)
• The ideal summer Seacoast day (20:38)
• Recs for coffee, dinner, date night, and enjoying the outdoors on the Seacoast (23:24)
• How Seacoast Lately can help you grow your business (29:58)
• Seacoast Lately's business model (36:06)
• What's your mission? (37:10)
• The dark side of social media (38:42)

Maggie Sutherland is the founder and owner of Seacoast Lately. A product of New Castle, Sutherland spends her days telling her large audience about the people, places, and things that make the Seacoast an American hidden gem. Founded nine years ago when Sutherland returned to the Seacoast following a stint living and working in New York City, operating Seacoast Lately is Sutherland's dream job, a role she earns a full-time living from.

--To learn more about all the beauty the Seacoast has to offer, follow @SeacoastLately on Instagram and sign up for their FREE newsletter here.

--To support the telling of more incredible Seacoast Stories, please FOLLOW this podcast on our ⁠Apple Podcasts⁠ and/or ⁠Spotify⁠ feeds.