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EP60 Our guest is , Lara Solomon, founder of Hoopsy, shares her inspiring journey from personal challenges with IVF to creating an eco-friendly pregnancy test.

What if you could revolutionize both women's health and the environment with a single innovative product? Listen to Lara Solomon, the visionary founder of Hoopsy, as she discusses her ground-breaking eco-friendly pregnancy test made from 99% paper. Inspired by her own IVF journey, Lara's entrepreneurial spirit shines through as she talks about turning a significant environmental concern into a transformative business opportunity. Her story is one of passion and necessity, aiming to make a lasting impact on health and sustainability.
Lara's journey is a testament to the power of consistency, discipline, and a strong support network. She reflects on how her childhood experiences shaped her work ethic and shares her vision for Hoopsy's future and her aspirations to support other women-led ventures. From emphasizing the necessity of proof of concept before seeking funding to highlighting the disparity in funding for female entrepreneurs, this episode offers a wealth of knowledge on innovation, community, and the relentless pursuit of success. Don’t miss out on these valuable lessons that could inspire your own entrepreneurial journey.

Chapters
00:15 Introduction to Hoopsy and Lara Solomon
03:30 The Inspiration Behind Hoopsy and the Mission to Eliminate Plastic Waste
06:25 Lara's Journey as a Serial Entrepreneur
07:18 Challenges of Launching a Startup and Funding
15:00 Navigating Regulatory Approvals and Global Expansion
18:32 The Importance of Networking and Asking for Help
20:22 The Resilience and Sacrifices of an Entrepreneur
22:29 Milestones and Celebratory Moments in the Entrepreneurial Journey
27:47 Qualities Instilled in Lara's Upbringing that Contribute to Her Success
28:59 Consistency and Discipline
31:16 Innovation in Overlooked Industries
33:31 Supporting Startups
39:58 Networking and Finding Your Tribe
46:03 Addressing the Funding Gap
53:02 Outro

Find Lara Solomon and Hoopsy products
Hoopsy.com
Instagram @hoopsyco hoopsyco
Linkedin : https://www.linkedin.com/in/larasolomon/

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EP59 , Our Guest is Kathryn Bricken, the founder and CEO of Doughlicious, shares her journey from baking in her Miami kitchen to creating a beloved gluten-free cookie brand in London. Kathryn's story is one of organic growth, from bake sales at her children’s school to seeing her products in major retailers and celebrated on social media. Listen as she recounts her path from crafting decorative cakes in the U.S. to finding her entrepreneurial spirit in the UK, and how her love for baking became the cornerstone of Doughlicious.

Building a business from the ground up is no easy feat, and Kathryn takes us through the financial strains and emotional resilience required to succeed. She reveals the challenges she faced in transitioning from a career in politics to entrepreneurship and her mission to innovate the snacking industry while maintaining ethical values. Learn about the relentless drive behind Doughlicious, the effort to reduce food waste, and the dedication to creating products that bring both joy and sustainability to consumers.
This episode is a heartfelt celebration of resilience, passion, and the human side of success. Join us for an inspiring conversation with a trailblazing entrepreneur.

Chapters
00:15 Introduction and Background
03:54 The Journey of Doughlicious: From Idea to Success
08:14 Creating Healthier and Innovative Snacking Options
11:48 Funding Challenges and Growth of Doughlicious
15:49 Empowering Women and Reducing Food Waste
18:56 Challenges and Empowerment as a Female Founder
22:06 The Power of Networking and Collaboration
28:43 Supporting Women and Overcoming Challenges
36:00 Finding Balance and Self-Care for Personal and Professional Success
37:58 Trailblazer Takeaway Tips

Watch on YouTube : https://youtu.be/BYvXsELyb2A

Find us
Shop www.doughlicious.c.uk
Instagram @doughlicious_dough
Linkedin : Kathryn
https://www.linkedin.com/company/doughlicious-dough/

Listen : to the audio version Apple Spotify .Amazon Music Google Podcasts
Watch and subscribe to my YouTube Channel https://www.youtube.com/@Thetrailblazersexperience
Follow Instagram : https://www.instagram.com/thetrailblazersexperience/

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EP58 Our next guest is Paula Raubenheimer , Co-Founder of @Drinksmartys Spiced Tomatoes Juice
What happens when you leave the corporate grind behind to chase a passion for food? Join us as Paula, the spirited co-founder of Marty's Drinks Juice, recounts her remarkable career shift from digital media and marketing in South Africa to launching a successful food and beverage brand amidst a global pandemic. Paula's journey is a testament to the power of perseverance, strategic partnerships, and the joy of hands-on entrepreneurship. Her story is not only inspiring but also packed with actionable insights for anyone considering a similar leap.
Dive into the nuts and bolts of Marty's, a nostalgic yet health-conscious non-alcoholic cocktail with a savoury, umami twist. Paula opens up about the meticulous product development process that ensures Marty's stands out in a crowded market with its clean ingredients and low sugar content. From navigating the timing of market entry to overcoming the hurdles of retail acceptance, learn how Paula and her brother transformed a family-inspired idea into a beloved brand.
This episode is a treasure trove of wisdom for anyone eager to blend business success with personal fulfilment.

Chapters
00:15 Introduction and Background
04:53 The Journey of Marty's Juice
09:15 Obstacles and How They Were Tackled
12:08 Key Retail Partnerships
14:18 The Unique Qualities of Marty's Juice
18:38 Product Development and Testing
21:10 Bootstrapping and Funding the Business
26:44 The Power of Networking and Collaboration
30:08 Key Partnerships and Collaborations
32:53 Building a Strong Team
40:43 Finding Balance: Self-Care and Personal Life
51:27 Active Thinking and Reflection
55:52 The versatility of Tomato Juice
57:50 Collaboration and Support Among Female-Led Businesses
58:48 Trailblazer Takeaway Tips
01:01:40 Seeking Advice and Support Outside of Your Business
01:03:31 Outro
Watch online on Youtube : https://youtu.be/wMHIQPG--Rg
Find us
Shop @checkers_sa amazon.co.uk
Instagram @drinkmartys
Linkedin : Paula https://www.linkedin.com/in/paularaubenheimer/
Trade Fairs https://www.specialityandfinefoodfairs.co.uk/

Listen : to the audio version Apple Spotify .Amazon Music Google Podcasts
Watch and subscribe to my YouTube Channel https://www.youtube.com/@Thetrailblazersexperience
Follow Instagram : https://www.instagram.com/thetrailblazersexperience/