Law firm owner (and former local politician) Kevin McManus shares his insights on leadership, managing people, and building a successful law firm. He discusses the transition from politics to entrepreneurship and the importance of leading a team to achieve a collective vision. He talks about creating a positive and fun (and productive) work culture, where team members feel valued and motivated. He also highlights the importance of personal connections with clients and the use of technology to enhance communication and customer service.

- Learn more about Kevin McManus Law
- Connect with Kevin on LinkedIn
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- Connect with Charley on LinkedIn

Returning guest Andrew Ayers is back to talk about the importance of maintaining authenticity in the legal profession. We discuss how law school often molds students into a certain type of lawyer, but the most successful lawyers are those who stay true to themselves. Then it's on to big topics like the role of AI and private equity; plus, Andrew has a very strong opinion about your law firm using YouTube...

- Learn more about Andrew Ayers and his law firm
- Connect with Andrew on LinkedIn
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- Connect with Charley on LinkedIn

Adam Boyd, an expert salesman and multifaceted entrepreneur, joins the show to discuss the lack of sales training for attorneys. Adam shares his journey of becoming a salesperson and the mindset shifts he had to make to succeed. We also explore the role of industrial psychologists in personal and professional development... never heard of an "industrial psychologist?" You're in for a treat...

- Learn more about The Northwood Group
- Connect with Adam on LinkedIn
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- Connect with Charley on LinkedIn

There's more to your finances than just the firm's revenue. What about you personally as the owner? Are you protecting your wealth and income? Turns out there's a lot more you need to know than just how to handle a profit and loss statement. Tune in while Frank Rekas helps break down this puzzle!

- Connect with Frank on LinkedIn
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- Connect with Charley on LinkedIn

Say hello to my buddy Zack Starr, a transformation coach! He talks about the importance of work-life balance and overcoming adversity - and it's astonishing. Truly jaw-dropping.

Zack shares his personal journey of identity crisis and how he found balance in his life. He emphasizes the need to be present in each moment and to focus on key areas such as physical health, financial health, family time, and work.

- Learn more about Zack
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- Connect with Charley on LinkedIn

In this episode, Steve Richardson, founder of Richardson Law Offices, shares his insights on communication and persuasion skills that are not taught in law school. He emphasizes the importance of speaking to non-lawyers in a way that resonates with them emotionally. Steve also discusses the evolution of marketing in the legal field and the power of information-based direct marketing. He highlights the significance of building and nurturing a list and the benefits of automation and AI in marketing. Steve provides valuable advice on balancing automation and DIY marketing and shares his recommended resources for further learning.

With a firm that's been going strong for 10 years, AJ Yolofsky knows what it's like to handle the often Sisyphean task of running the firm. It can be tiring. And, at some point, you will burnout. How you handle that moment matters.

During this episode, we talk about:

• Leadership
• Setting boundaries
• Self-care
• Controlling your calendar
• And more!

- Learn more about Yolofsky Law
- Connect with AJ on LinkedIn
- Learn more about Law Firm Alchemy
- Connect with Charley on LinkedIn

What if I could take a totally obscure championship and make it a great metaphor for marketing? I guarantee this episode will give you a fantastic framework to get greater results from your marketing...

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