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Total Survey Design

By: Azdren Coma and Seon Yup Lee
  • Summary

  • Total Survey Design is a podcast for demystifying the complexities of survey creation and analysis. This podcast caters to a diverse audience, including small business owners, nonprofits, industry professionals, academics, and students. Each season features 10 to 20 concise episodes, each lasting 5 to 15 minutes, covering topics from survey utility to sample sizes, and question design to total survey error. Episode content includes insightful discussions, expert interviews, and special event coverage to enhance your survey skills and understanding.

    © 2024 Total Survey Design
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Episodes
  • The Total Survey Design Method - Reducing Costs, Increasing Benefits, and How to Get the Best Data!
    Jun 28 2024
    In this episode, we explore the Total Survey Design Method to maximize data quality. Discover how reducing errors, rooted in social exchange theory, can enhance your survey's effectiveness. We'll delve into the three key factors—cost, benefit, and trust—discussing strategies to minimize respondent burden, highlight benefits, and establish trust. Learn practical tips on simplifying surveys, using incentives, and emphasizing legitimacy. Perfect for anyone aiming to improve survey response rates and data accuracy. Tune in for an in-depth look at creating high-quality surveys!

    Find us online at: instagram.com/totalsurveydesign/
    Contact us at: totalsurveydesign@gmail.com

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    11 mins
  • Don Dillman – A Reflection in Memoriam
    Jun 19 2024

    This episode is a tribute and commemoration of Don Dillman, who is known for his contributions to survey methodology, particularly the development of the Tailored Design Method (TDM) for conducting surveys. The episode reflects on his work as a professor and a mentor, his impact on our careers, and his legacy. Our unscripted conversation includes personal anecdotes, discussions on his methodologies, and a reflection on Don's influence on our work.

    Find us online at: instagram.com/totalsurveydesign/
    Contact us at: totalsurveydesign@gmail.com

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    43 mins
  • The Four Sources of Survey Error
    Jun 7 2024

    In this episode of the Total Survey Design Podcast, we explore the four main sources of survey error through the engaging story of Mario, a local pizzeria owner aiming to conduct an ethical survey. We delve into coverage error, sampling error, measurement error, and non-response error, explaining how each can distort survey results. By using Mario's quest to honestly determine if his pizzeria is the best in town, we illustrate practical strategies for reducing these errors, offering listeners valuable insights into improving survey accuracy and reliability. Join us as we unravel the complexities of total survey error and its impact on survey design.

    Find us online at: instagram.com/totalsurveydesign/
    Contact us at: totalsurveydesign@gmail.com

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    11 mins

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