John Middlewick is a triathlete turned business man who started Carbon Endurance, a sports consulting distribution house that brings brands like Precision Fuel & Hydration and Pillar Performance into South Africa to support and fuel our incredible athlete base. He has years of endurance training and racing under his belt, this couple with a keen interest in the science of performance has developed Carbon Endurance into what it is today.

Stoked to welcome John to the podcast & for the great partnership between Carbon Endurance and Trail Culture.

// TOPICS COVERED

(0:00) Welcome!

(02:36) Enjoying sport and his entry to triathlon

(07:09) Stumbling into the trail community

(09:33) The start of his business venture

(16:00) Snickers bars as race nutrition

(24:22) Nutrition troubleshooting and finding precision fuel & hydration

(27:15) Why should we do sweat tests as runners?

(32:48) Salt, our sweat content and what we’re losing

(45:10) How to choose brand partners?

(48:50) When and why to use electrolytes

(1:04:10) Reading & inspiration

// RESOURCES MENTIONED

- Carbon Endurance / Precision Hydration: https://www.carbonendurance.co/precision-hydration-2

- Precision Hydration Instagram: @precisionfandh

Keep up to date with all things Trail Culture: https://www.trailculture.co.za/ Check us out on Instagram: https://www.instagram.com/trailcultureza/

// SHARE AND RATE THE PODCAST!

iTunes: https://podcasts.apple.com/gb/podcast/trail-culture/id1709631577

Spotify: https://open.spotify.com/show/4eLM3gAMxZBOjUHAaGcBeu

Shafeeqah Gordon is a local favorite in the Cape Town trail community. She’s the leader of the legendary shafflers at Tuesday Trails. A pocket rocket with a sense of humor to match. She can be found on the start line of some pretty tough races & you’re always guaranteed a smile if you see her. Stoked to welcome Shaf to the podcast & to get to know her better during this conversation.

// TOPICS COVERED

(0:00) Welcome!

(01:44) Shaf’s entry to trail running

(08:26) Tuesday Trails & leading a group

(19:40) What does the retail space teach us?

(26:10) Outdoor education awareness (31:00) Kapaan Tours & her Dads influence

(38:40) Are you an overpacker? (40:22) Growth in the trail space & female participation

(44:30) Emotional finish lines & UTD

(52:50) What’s next for Shaf

(54:18) Reading & inspiration

// RESOURCES MENTIONED

- KapAanTours Instagram: @kapaantours

- Shaf Gordon: @shafgordon

Keep up to date with all things Trail Culture: https://www.trailculture.co.za/ Check us out on Instagram: https://www.instagram.com/trailcultureza/

The second half of the chat with James Montgomery from the Run Project on the Craft of Coaching.

We go deeper into the specifics of working with the person in front of you, how to make training relative to the individual, how to shape & improve your thinking as a coach and more.

This chat really left me inspired to keep learning and to really view each athlete and their goals as separate puzzles to be solved.

Special thank to Carbon Endurance for fuelling Season 2 of Trail Culture.

Carbon Endurance Instagram

Carbon Endurance Sport Consulting

The Run Project