It’s a full house in the studio as Jan and Paul welcome Dr Elisavet Christou and Violet Owen to enlighten them on the world of creative evaluation.

They are co-authors of the Little Book of Creative Evaluation, and explain just what Creative Evaluation is, and how it can be used across many disciplines, giving examples of how they have seen it applied.

Elisavet and Violet discuss their EViD tool, which helps people with their evaluation processes; the value of hearing from many different voices, the importance of design, and why evaluation is so much more than a tick-box exercise.

Jan gets to talk benchmarking again. And is Paul right to be worried that the team are secretly being evaluated the whole time?

Check out the Little Book of Creative Evaluation here: https://creativeevaluation.uk/

And read a little more about the work here: https://doc.your-brochure-online.co.uk/Lancaster-University_FiftyFourDegrees_Issue_20/34/

Linden Edgell – Inquisitor, Collaborator and Explorer extraordinaire – joins Jan and Paul from Perth, Australia, among her 150 mango trees.

Linden is ERM’s Global Sustainability Director and is also a member of the Pentland Centre’s Advisory Board. Trained as a social scientist, Linden has worked in government and latterly in consulting, where she is seeking to bring about change in corporate behaviour.

Linden explains how she works with executives on how they can change their operations and attitudes – from nature restoration to modern slavery – and how it is hard to get people to accept the difficulty of the task.

What changes has she seen over the decades? How do companies balance profit, sustainability and longevity? Can you walk and chew gum?

As we approach the conclusion of Series 1 of Transforming Tomorrow, find out what is still to come on the remaining episodes.

Farmed salmon is the UK’s biggest food export – and Dr Josi Fernandes is obsessed!

Josi joins Jan and Paul to talk about her work looking at salmon farming practices and sustainability in the UK and how her research in the area all started over a conversation in the pub.

We discover what Josi has learned from speaking with salmon farmers, processors and retailers – though not everyone wanted to talk.

We take in the differences between farmed and wild salmon; how farmed salmon came to be such a big market; the industrial scale of production; the environmental impacts of the practice; potential futures for the industry; and whether anyone in the studio eats salmon in the first place.

Find out more about Josi’s research here: https://www.lancaster.ac.uk/lums/people/josiane-fernandes2

You can discover Paul Greenberg’s Four Fish book here: https://www.paulgreenberg.org/books/four-fish/

And see more on Mark Kurlansky’s Salmon book here: https://www.markkurlansky.com/books/salmon-a-fish-the-earth-and-the-history-of-their-common-fate/

Jan and Paul welcome Professor Mark Shackleton to the podcast to discuss the world of finance and how it intersects with sustainability.

They discover why the King can’t enter the City of London without permission; whether investors actually care about sustainability – or are only in it for the profits; how data can be used to influence ‘green’ investing; and the power of shareholders to instigate change.

Among discussions of ethics and politics, they find the time to talk about physics and Paul’s strange childhood fascination with global stock exchanges.

Find out more about Mark’s research here: https://www.lancaster.ac.uk/lums/people/mark-shackleton

Is it possible that consumers can change how businesses operate through buying more sustainable products?

Jan and Paul welcome back Professor Dakshina De Silva, and Drs Anita Schiller and Aurelie Slechten to discuss the factors that influence consumer spending on green goods; different cultural attitudes towards green spending; how income levels affect these attitudes; and whether the future is carrying your own ice cream spoon around in your pocket.

Read more about the team’s research into green consumer spending in this short article: https://doc.your-brochure-online.co.uk/Lancaster-University_FiftyFourDegrees_Issue_18/10/

A crash of economists invades the studio to talk to Jan and Paul about how industrial pollution ties in with economics and sustainability.

Professor Dakshina De Silva, and Drs Anita Schiller and Aurelie Slechten explain how economists view the world – how they analyse how people make choices – and how we can measure the social costs of pollution.

Their work shows how communities with lower-income residents can be impacted more by pollution, but why does that happen, and can anything be done to stop this happening in future?

With pollution impacting health and employment opportunities, can regulations help these communities? Will they make industries pack up and move elsewhere – leaving even fewer job opportunities? Or is that just a handy excuse?

The trio take through these issues and many more – and we discover shockingly that there may be a ‘Wrong Side’ of the river in Lancaster.

Take a sneak peek into upcoming topics on Transforming Tomorrow - from salmon farming to the economics of pollution, sustainable finance, and more.