• Understanding how to monetizing CTV

  • Aug 18 2023
  • Length: 52 mins
  • Podcast
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Understanding how to monetizing CTV

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  • Summary

  • Earlier this year Carlos got to travel to Denver, Co. to attend Stream TV, a conference focussed on the world of OTT and FAST channels. Denis and Carlos discuss about the experience and what insights were gathered from the experience. 

    Notables:

    Changes to the YouTube Partner Program: 
    “Starting today, eligible creators will begin to be able to apply to YPP earlier - once they’ve met a threshold of 500 subscribers, 3 public uploads in the last 90 days, and either 3000 watch hours in the past year or 3M Shorts views in the last 90 days. These new partners will unlock access to fan funding features like channel memberships, Super Chat, Super Stickers, Super Thanks, and the ability to promote their products with YouTube Shopping.” 

    Read more on Social Media Today

    Google is in trouble with some of its advertising practices. Read more on The Verge.

     

     
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