Get ready for an epic deep dive into the world of trend prediction and content creation, because in this electrifying episode, I sit down with the phenomenal Coco Mocoe, a trend predictor and marketing powerhouse. Join us as Coco unveils her fascinating journey into the creator economy and spills the tea on her secret sauce for predicting trends. We're talking about what makes content go viral and dishing out invaluable advice for content creators itching to make their mark. Coco doesn't hold back as she spills the beans on her income streams from consulting gigs and speaking engagements. But wait, there's more – we delve into Coco's captivating show, 'The Middle Row with Coco Moco,' where she takes viewers on a cinematic journey with music artists in a movie theater setting. From dissecting Coco's YouTube show, 'The Cinephile Circle,' to unpacking the importance of diversifying platforms and peering into the future of social media, this conversation is a goldmine of insights and inspiration. Coco even shares her predictions on upcoming trends for creators and brands, including the potential removal of public metrics on platforms like Instagram and TikTok, and the resurgence of written content. If you're ready to embrace failure, push your boundaries, and carve your unique path in the ever-evolving world of content creation, this episode is your ultimate guide!

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Follow Desiree at⁠⁠⁠ http://t.ly/GbY4⁠⁠⁠

Follow Coco at http://t.ly/Rq6QZ

Check out ‘The Middle Row w Coco Mocoe’ at https://www.youtube.com/@CocoMocoe

Chapters

00:00 Introduction to the Women of YouTube Podcast

01:08 Taking a Break and Enjoying Life

01:29 Interviewing Coco Moco: A Trend Predictor

05:26 Making Money as a Creator: Consulting, Speaking Events, and Brand Deals

09:11 The Factors that Contribute to Virality

11:35 Refreshing Old Accounts and Changing Niches

15:16 Making Money as a Creator: Consulting, Speaking Events, and Brand Deals

22:45 The Process of Creating a YouTube Show and Income Opportunities

30:33 The Potential Removal of Public Metrics on Social Media Platforms

36:36 The Rise of Substack and the Resurgence of Written Content

44:03 Embracing Failure as a Crucial Part of the Creative Process

45:21 Creating Content You're Passionate About and Embracing Failure