Liz Wagner and Hannah Sanicola didn’t plan on partnering together to open an Alpha Fit Club franchise studio in Woodbridge, NJ - but like most great plans, the origins are often spontaneous and impromptu.

We had the pleasure of working with these two rock stars through The Gym Real Estate Company to secure an incredible location for their first studio.

In this conversation, we discuss all the ups and downs of site selection, construction, pre-sale, and first-year gym ownership.

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I solve problems in your business and make you more money. Guaranteed.

For over a decade, I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.

Stop wishing your business problems are going to magically go away.

Invest in your business and let me solve your problems and optimize your business fast and efficiently.

We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me. Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

⁠Learn more about what it’s like for us to work together.⁠

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Want to increase your business IQ by 100x for only $50?

Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry, and then lets you decide which ones to install in your business.

New courses are added every month.

⁠⁠www.microgymuniversity.com⁠⁠

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Need help leasing or buying a building?

I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building -⁠ ⁠⁠⁠head over to www.gymrealestate.co and book a Discovery Call.⁠

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When it comes to signing a commercial real estate lease, there's no room for "I guess it'll work."

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I solve problems in your business and make you more money. Guaranteed.

For over a decade, I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.

Stop wishing your business problems are going to magically go away.

Invest in your business and let me solve your problems and optimize your business fast and efficiently.

We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me. Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

⁠Learn more about what it’s like for us to work together.⁠

—-------------------------------------------------------------------------------------------------------------

Want to increase your business IQ by 100x for only $50?

Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry, and then lets you decide which ones to install in your business.

New courses are added every month.

⁠⁠www.microgymuniversity.com⁠⁠

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Need help leasing or buying a building?

I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building -⁠ ⁠⁠⁠head over to www.gymrealestate.co and book a Discovery Call.⁠

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Through The Gym Real Estate Company, I had the pleasure of working with Christian Bonatto, the owner of an Industrious franchise in Cincinnati, Ohio.

We were successful in securing an amazing location that was a former auto body shop, with on-site parking, insane visibility, and dual-sided roll-up bay doors. A gym owner's dream.

I hope you enjoy this conversation with Christian, the founder of Industrious, Stephen Hitt, and I as we discuss the wins and challenges of opening up his first location.

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I solve problems in your business and make you more money. Guaranteed.

For over a decade, I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan and empower them to execute the strategy.

Stop wishing your business problems are going to magically go away.

Invest in your business and let me solve your problems and optimize your business fast and efficiently.

We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me. Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

⁠⁠Learn more about what it’s like for us to work together.⁠⁠

—-------------------------------------------------------------------------------------------------------------

Want to increase your business IQ by 100x for only $50?

Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry, and then lets you decide which ones to install in your business.

New courses are added every month.

⁠⁠⁠www.microgymuniversity.com⁠⁠⁠

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Need help leasing or buying a building?

I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building -⁠⁠ ⁠⁠⁠⁠⁠head over to www.gymrealestate.co and book a Discovery Call.⁠⁠

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Pratt Personal Training's flagship location in Martinsville, New Jersey, had over 800 members and did over $250,000 per month in revenue. The business was operationally sound, but its future at this location was quickly jeopardized when it was forced to relocate.

Luckily, James Pratt, the founder of Pratt Personal Training and The Gym Real Estate Company, had worked together on other sites, so he knew exactly where to turn.

In the world of semi-private personal training, James Pratt is an absolute unicorn, and I hope you enjoy the conversation.

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I solve problems in your business and make you more money. Guaranteed.

For over a decade, I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan,n and empower them to execute the strategy.

Stop wishing your business problems are going to magically go away.

Invest in your business and let me solve your problems and optimize your business fast and efficiently.

We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me. Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

⁠Learn more about what it’s like for us to work together.⁠

—-------------------------------------------------------------------------------------------------------------

Want to increase your business IQ by 100x for only $50?

Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry, and then lets you decide which ones to install in your business.

New courses are added every month.

⁠⁠www.microgymuniversity.com⁠⁠

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Need help leasing or buying a building?

I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building -⁠ ⁠⁠⁠head over to www.gymrealestate.co and book a Discovery Call.⁠

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If you've ever worked hard to create multiple different social and event-driven opportunities for your clients to come together outside the gym, one of the problems you may have also run into is ensuring that communication is seamless and not overbearing amongst all the other communication that members receive on a regular basis.

David Refuse Owns Blended Athletics, a group fitness gym in Nova Scotia, and he is also the founder of Train With Us, an app designed to create seamless communication within your membership.

We sat down to have a conversation around gym ownership, SaaS products, startups, and innovation, and how he thinks about creating concise, clear messaging from the top down within gyms.

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I solve problems in your business and make you more money. Guaranteed.

For over a decade, I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan,n and empower them to execute the strategy.

Stop wishing your business problems are going to magically go away.

Invest in your business and let me solve your problems and optimize your business fast and efficiently.

We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me. Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

⁠Learn more about what it’s like for us to work together.⁠

—-------------------------------------------------------------------------------------------------------------

Want to increase your business IQ by 100x for only $50?

Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry, and then lets you decide which ones to install in your business.

New courses are added every month.

⁠⁠www.microgymuniversity.com⁠⁠

—-------------------------------------------------------------------------------------------------------------

Need help leasing or buying a building?

I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building -⁠ ⁠⁠⁠head over to www.gymrealestate.co and book a Discovery Call.⁠

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Fearful that people are going to confuse who you are and what you do as CrossFit because you have barbells and program high intensity strength training? Let me ease those fears for you...

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I solve problems in your business and make you more money. Guaranteed.

For over a decade, I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan,n and empower them to execute the strategy.

Stop wishing your business problems are going to magically go away.

Invest in your business and let me solve your problems and optimize your business fast and efficiently.

We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me. Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

⁠Learn more about what it’s like for us to work together.⁠

—-------------------------------------------------------------------------------------------------------------

Want to increase your business IQ by 100x for only $50?

Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry, and then lets you decide which ones to install in your business.

New courses are added every month.

⁠⁠www.microgymuniversity.com⁠⁠

—-------------------------------------------------------------------------------------------------------------

Need help leasing or buying a building?

I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building -⁠ ⁠⁠⁠head over to www.gymrealestate.co and book a Discovery Call.⁠

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If you want B2B collaborations with appointment based businesses to help bring leads in the door, you're going to have to work for it. Let's jam about the strategy...

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I solve problems in your business and make you more money. Guaranteed.

For over a decade, I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan,n and empower them to execute the strategy.

Stop wishing your business problems are going to magically go away.

Invest in your business and let me solve your problems and optimize your business fast and efficiently.

We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me. Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

⁠Learn more about what it’s like for us to work together.⁠

—-------------------------------------------------------------------------------------------------------------

Want to increase your business IQ by 100x for only $50?

Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry, and then lets you decide which ones to install in your business.

New courses are added every month.

⁠⁠www.microgymuniversity.com⁠⁠

—-------------------------------------------------------------------------------------------------------------

Need help leasing or buying a building?

I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building -⁠ ⁠⁠⁠head over to www.gymrealestate.co and book a Discovery Call.⁠

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You've reached max capacity at your current location. Your members are on a waitlist to get into class. It's time for a second location, right? Not exactly...

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I solve problems in your business and make you more money. Guaranteed.

For over a decade, I’ve been working with gym owners (via one-on-one consulting) to help create tailored solutions to solve their business problems, engineer the game plan,n and empower them to execute the strategy.

Stop wishing your business problems are going to magically go away.

Invest in your business and let me solve your problems and optimize your business fast and efficiently.

We’ll work together daily/weekly, with a monthly call until the problem is solved and then I want you to fire me. Because this is YOUR business, I’m just here to solve a specific problem and then get out of your way.

⁠Learn more about what it’s like for us to work together.⁠

—-------------------------------------------------------------------------------------------------------------

Want to increase your business IQ by 100x for only $50?

Get enrolled in Microgym University - the only online business school that teaches you the best practices and business frameworks from some of the most successful brands in our industry, and then lets you decide which ones to install in your business.

New courses are added every month.

⁠⁠www.microgymuniversity.com⁠⁠

—-------------------------------------------------------------------------------------------------------------

Need help leasing or buying a building?

I created the Gym Real Estate Company so that gym owners had someone who could go beyond the duties of a typical real estate broker and actually advise them on business aspects as they relate to site selection, market location fit, operational capacity, facility layout, pre-sell marketing, and more.

If you’re looking for help with your next lease or if you want us to help you along the journey of buying a building -⁠ ⁠⁠⁠head over to www.gymrealestate.co and book a Discovery Call.⁠

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