• Web3 brands and NFTs are on a global race for adoption (w/ Yat Siu)

  • Feb 15 2024
  • Length: 49 mins
  • Podcast

Web3 brands and NFTs are on a global race for adoption (w/ Yat Siu)

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  • Summary

  • For this week’s episode, Jacquelyn interviewed Yat Siu, co-founder and executive chairman of Animoca Brands. 

    Yat co-founded Animoca in 2014 and since then it has invested in over 400 web3 projects across a range of sectors like DeFi, education, infrastructure, blockchain gaming and the metaverse.

    Animoca also has its own NFT collections, blockchain products and games like its web3 NFT-based community Mocaverse, the blockchain game and NFT collection REVV Racing, and The Sandbox, a decentralized virtual world with over 40 million mobile installs. The company has also worked with other well known brands and personalities like Disney, WWE, Power Rangers, The Walking Dead, Formula E and Snoop Dogg.

    Jacquelyn and Yat discuss the importance of digital property rights, growing NFT communities and what makes a project stand out from others. 

    They also dive into: 

    • Evolution of NFT’s IP 
    • Building brand familiarity 
    • Asia embracing web3 and NFTs
    • The global race for adoption 

    Chain Reaction comes out every Thursday at 12:00 p.m. ET, so be sure to subscribe to us on Apple Podcasts, Spotify or your favorite pod platform to keep up with the action.
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