🎙️ The Power of the Reframe: Competition, Overwhelm & Protecting Your Peace

Entrepreneurship, motherhood, leadership, and life can all feel overwhelming at times. We talk about the mindset skill that helps ambitious women move through it all with more clarity and resilience: the power of the reframe.

We start with real-life moments many women entrepreneurs and working moms understand. Midwest weather swings, perimenopause, packed sports schedules, and the constant pull between business and family. From there, we dig into how quickly emotions can spiral when things feel unfair or out of our control.

A recent example sparks the deeper conversation. Seeing a former podcast host launch a business model very similar to the InspireHER concept could have easily led to frustration or legal battles. Instead, we walk through the decision to reframe it as validation and move forward with confidence.

We also talk about how service-based professionals like real estate agents often absorb the emotional stress of their clients, and why systems, templates, and clear expectations are essential tools for protecting your energy.

From missed school events to parenting overload, this episode is a reminder that how we frame a situation shapes how we experience it.

🔑 What You’ll Hear in This Episode:

• The mindset shift that can change your entire day
• Reframing competition and copycat moments in business
• Collaboration vs. comparison for ambitious women
• Emotional regulation for entrepreneurs and service professionals
• Why systems and expectations reduce stress in real estate and business
• Navigating overwhelm as a working mom
• Parenting, sports schedules, and protecting family time
• Grounding techniques when emotions start to spiral

✨🌱 Want to surround yourself with ambitious, authentic women who get it? Join InspireHER Collective - a national community for women entrepreneurs and leaders who believe in collaboration, real conversations, and growing together.

📲 Keep the Conversation Going with Cheryl & Colleen

Instagram:⁠ @cherylmedeiros.slore

Instagram:⁠ @colleenhungerford⁠

Podcast Instagram:⁠ @doingthisrightpod⁠

YouTube: We’re Doing this Right. Right?

Subscribe and share this episode with a friend who needs to hear it!

🏡 Work with Cheryl & Colleen

Ready to buy or sell with confidence and ease in San Luis Obispo County, California or Carmel, Indiana? We’re here to help!

Need to buy or sell outside of our areas? Let us connect you with someone perfect for you through our national network of agents.

High-achieving women and entrepreneurs don’t grow their businesses by doing everything themselves. We sit down with returning guest Susie Adamson, real estate coach and business strategist, to talk about eliminating low-value tasks, creating realistic schedules, and building the systems ambitious women need to scale sustainably.

We dig into the trap of $8–$30/hour tasks that keep entrepreneurs stuck in busywork instead of leadership. Susie shares how asking one simple question throughout the day can reveal when it’s time to hire support. We also unpack time blocking as a flexible, life-aware scheduling system that helps women executives, business owners, and working moms protect their time and reduce stress.

The conversation expands into the foundations of business planning for women entrepreneurs—clarifying mission, vision, brand values, team expectations, and target audience. Susie also explains why 30-60-90 day alignment conversations are critical for scaling teams while maintaining culture and clarity.

🔑 What You’ll Hear in This Episode:

• Why entrepreneurs get stuck doing $8–$30/hour tasks

• How to know when it’s time to hire an assistant or support

• Time blocking for busy women leaders and working moms

• Scheduling in 15–30 minute blocks to match real life

• Stress management and the power of “this is not an emergency” thinking

• Business planning foundations: mission, vision, and brand standards

• How to clearly communicate expectations to grow a team

• Why 30/60/90 day alignment check-ins help teams thrive

👤 Connect with Susie Adamson

Website:⁠ https://www.susieadamson.com⁠

Instagram:⁠ https://www.instagram.com/susienjpa/⁠

Guest Bio

Susie Adamson is a real estate coach, business strategist, and mentor who helps high-performing agents and entrepreneurs build scalable, sustainable businesses. Known for her practical systems and no-nonsense coaching style, Susie specializes in helping leaders clarify their vision, strengthen team alignment, and eliminate the busywork that holds businesses back.

✨🌱 Want to surround yourself with ambitious, authentic women who get it? Join InspireHER Collective — a national community for women entrepreneurs and leaders who believe in collaboration, real conversations, and growing together.

📲 Keep the Conversation Going with Cheryl & Colleen

Instagram: @cherylmedeiros.slore

Instagram: @colleenhungerford

Podcast Instagram: @doingthisrightpod

YouTube: We’re Doing this Right. Right?

Subscribe and share this episode with a friend who needs to hear it!

🏡 Work with Cheryl & Colleen

Ready to buy or sell with confidence and ease in San Luis Obispo County, California or Carmel, Indiana? We’re here to help!

Need to buy or sell outside of our areas? Let us connect you with someone perfect for you through our national network of agents.

High-achieving women and entrepreneurs don’t grow their businesses by doing everything themselves. We sit down with returning guest Susie Adamson, real estate coach and business strategist, to talk about eliminating low-value tasks, creating realistic schedules, and building the systems ambitious women need to scale sustainably.

We dig into the trap of $8–$30/hour tasks that keep entrepreneurs stuck in busywork instead of leadership. Susie shares how asking one simple question throughout the day can reveal when it’s time to hire support. We also unpack time blocking as a flexible, life-aware scheduling system that helps women executives, business owners, and working moms protect their time and reduce stress.

The conversation expands into the foundations of business planning for women entrepreneurs—clarifying mission, vision, brand values, team expectations, and target audience. Susie also explains why 30-60-90 day alignment conversations are critical for scaling teams while maintaining culture and clarity.

🔑 What You’ll Hear in This Episode:

• Why entrepreneurs get stuck doing $8–$30/hour tasks

• How to know when it’s time to hire an assistant or support

• Time blocking for busy women leaders and working moms

• Scheduling in 15–30 minute blocks to match real life

• Stress management and the power of “this is not an emergency” thinking

• Business planning foundations: mission, vision, and brand standards

• How to clearly communicate expectations to grow a team

• Why 30/60/90 day alignment check-ins help teams thrive

👤 Connect with Susie Adamson

Website: https://www.susieadamson.com

Instagram: https://www.instagram.com/susienjpa/

Guest Bio

Susie Adamson is a real estate coach, business strategist, and mentor who helps high-performing agents and entrepreneurs build scalable, sustainable businesses. Known for her practical systems and no-nonsense coaching style, Susie specializes in helping leaders clarify their vision, strengthen team alignment, and eliminate the busywork that holds businesses back.

✨🌱 Want to surround yourself with ambitious, authentic women who get it? Join InspireHER Collective — a national community for women entrepreneurs and leaders who believe in collaboration, real conversations, and growing together.

📲 Keep the Conversation Going with Cheryl & Colleen

Instagram: @cherylmedeiros.slore

Instagram: @colleenhungerford

Podcast Instagram: @doingthisrightpod

YouTube: We’re Doing this Right. Right?

Subscribe and share this episode with a friend who needs to hear it!

🏡 Work with Cheryl & Colleen

Ready to buy or sell with confidence and ease in San Luis Obispo County, California or Carmel, Indiana? We’re here to help!

Need to buy or sell outside of our areas? Let us connect you with someone perfect for you through our national network of agents.