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What is a Category of One?
Jun 18 2021
Length: 44 mins
Podcast

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What is a Category of One?

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Summary
What is a Category of One? What is the Superpower Accelerator? In our debut episode, Marissa Brassfield interviews Mike Koenigs, a 5-time entrepreneur and master of sales psychology. You'll get a glimpse at how we view branding and differentiation, how and why we help entrepreneurs reinvent their brands and businesses, and the six accelerators we focus on to help create Category of One brands.

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